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Executive Invest. Purchasing Controls Pricing.

Anthony Iannarino

One of the most frequently asked questions is, “What trends and implications do I share with people in a purchasing role to engage them in a more strategic conversation.”. There are people in purchasing roles who see their role as “reducing costs” and ensuring the effectiveness of their companies “supply chain.” Executives Invest.

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First Post 2014 – Let’s Cut The S*#T – 1

The Pipeline

As the first post of the years, I thought I would set the tone for the blog and hopefully sales in 2014. But when you follow the links to a slideshare presentation: Inbound marketing your secrets to success , Kieran, on slide 9, attributes it to the Corporate Executive Board. By Tibor Shanto - tibor.shanto@sellbetter.ca.

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Out with the Funnel, In With the Flywheel: The Modern Buyer’s Journey

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The sales funnel represents the theoretical customer’s journey to making a purchase. In today’s blog post we not only explain why the funnel is outdated, but we also examine a more modern alternative: the flywheel. They might be aware they have a problem, but don’t know how to solve it yet and aren’t quite ready to make a purchase.

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Do You Realize the Role Artificial Intelligence Has In Optimizing E-commerce Experiences?

Smooth Sale

Provides today’s guest blog, Chirag Bhavsar is Gusty, Passionate, and a Sports freak. There are different definitions of artificial intelligence (AI), but at its heart is the capacity to execute activities that need human intelligence. It recommends products to customers based on their preferences and past purchases.

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Customer Lifetime Value and Why it Matters

Smooth Sale

NOTE: Mikkel Andreassen provides today’s guest Blog, ‘Customer Lifetime Value and Why It Matters. It becomes easier to figure out the exact capital you need to invest in production, marketing, and customer service, among other departments, so that you can get a high Return on Investment (ROI). .

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Out With the Funnel, in With the Flywheel: The Modern Buyer’s Journey

Zoominfo

The sales funnel represents the theoretical customer’s journey to making a purchase. In today’s blog post we not only explain why the funnel is outdated, but we also examine a more modern alternative: the flywheel. They might be aware they have a problem, but don’t know how to solve it yet and aren’t quite ready to make a purchase.

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Sales prospecting: Ultimate guide to your B2B sales success

PandaDoc

B2B sales organizations may often find that this process is highly time-consuming and requires significant investments in manual labor. Investing time and effort into building a prospecting list pays off, as your sales team receives better leads that can be converted into closed deals, and do so more quickly.