Remove sales-training-and-enablement-metrics-that-matter
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How to Create Sales Collaterals That Convert

Highspot

This underscores the influence of sales collateral, ranging from traditional brochures to dynamic digital content like blogs and videos, in steering potential customers through their buying journey. This guide shares the importance of sales collateral, who is responsible, and how to use it to seal the deal.

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Top 10 Blog Posts & SalesTech Acquisitions of 2019

SBI

Top 10 Blog Posts & SalesTech Acquisitions of 2019. TOP 5 BLOG POSTS OF 2019. The importance of Marketing & Sales Alignment is obvious when it comes to tradeshows. Read “Sales Tools to Increase Tradeshow ROI” if you not only want to have better insight on event ROI but also want to ensure a higher ROI.

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

We have prepared the roundup of the best sales blogs just for you! “ Blogging is to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive. “ Blogging is to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive.

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Is Email the Best Way to Engage With an Audience?

Smooth Sale

Email Is Compatible with Every Part of the Sales Funnel Effective Zoho email marketing campaigns and other approaches have the advantage of middle and bottom-of-the-funnel content. You can easily create personalized email campaigns based on demographics, purchase history, engagement, and other metrics.

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Why Buyer Enablement Is Important in Today’s Buyer Journey

Allego

Change has come to enablement. For years, we’ve talked about sales enablement and how enablement can help sales teams sell more. What’s the best training strategy? What sales content do teams need? But we’ve discovered that enablement encompasses much more. Enablement is now revenue enablement.

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How to Champion Enablement Investment With Your C-suite

Highspot

The key is to measure your direct impact on priority initiatives and correlate those to the business results that matter most to your C-suite. In doing so, you can convey how investing in enablement helps leaders realize their business goals. Since implementing Highspot, customers report a 2.3x

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Sales Content Analytics: Essential Metrics to Measure

Highspot

In this blog post, we delve into sales content analytics, exploring its impact on modern sales techniques. What is Sales Content Analytics? Why Sales Content Analytics Matter? Ways You Can Leverage Sales Content Management Systems Top Sales Content Analytics to Track How Often Should You Audit Your Content?