brand 
Sales and Marketing Management
OCTOBER 9, 2023
The post Brand Communities and Their Role in Brand Promotion appeared first on Sales & Marketing Management. Gathering users around a product can be one of the most effective promotion concepts for a business – and it work in the B2B realm.
Sales and Marketing Management
AUGUST 10, 2022
The post Double Down on Branding in a Recession appeared first on Sales & Marketing Management. Many companies do the opposite of what they should do with marketing efforts during a recession. When other companies are stepping back, smart ones push to the front of target audiences' attention.
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Sales and Marketing Management
NOVEMBER 18, 2022
Your company’s brand is a priceless treasure that you need to protect at all costs. The post It’s A Whole New Branding Ballgame appeared first on Sales & Marketing Management. The post It’s A Whole New Branding Ballgame appeared first on Sales & Marketing Management.
Sales and Marketing Management
JULY 24, 2023
Brand monitoring isn't just for consumer goods companies. The post Listen In: Brand Monitoring Done Right appeared first on Sales & Marketing Management. Here are some tips and tools for listening to what others are saying online about your company.
Advertiser: ZoomInfo
This is your chance to create unprecedented brand awareness, bring in the best leads sales has ever seen, and play an instrumental role in generating new and existing business revenue. More than two years into the pandemic, COVID-19 is far from over.
Zoominfo
SEPTEMBER 30, 2020
The other day, a close friend of mine was browsing the website of an activewear brand she likes when she noticed an application page. If she were accepted, she’d get a lifetime discount — all she had to do was promote the brand on her social media pages (and hopefully make some sales). The Rise of the Brand Ambassador.
SBI Growth
SEPTEMBER 5, 2020
Brand Experience and Brand Promise often get grouped into one category when considering how buyers interact with your company, when in fact, the two are separate elements that need to be working in tandem for a frictionless and memorable customer experience.
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How to deliver brand affinity through gifting. In Sendoso’s complimentary new guide, you’ll learn: The key ingredients of a successful ABM campaign. How to use personalization to connect with target accounts. What gifting can do to increase ROI.
Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners
The key steps to powerfully brand and message your company and offerings. Join Christopher Ryan, CEO of Fusion Marketing Partners and writer of the recent book The Expert’s B2B Revenue Growth Playbook, to discover seven steps that you can immediately take to grow your company’s revenue quickly and consistently.
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
How to change your messaging so your brand is viewed as relevant (not tone-deaf). Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects. Top tactics and channels for reallocating event marketing dollars.
Speaker: Natasha Husein, Product Marketing Manager, Clever
Whether it’s via email, within your product, or through another channel, strong branding and marketing efforts are what attract customers to your program, help you build advocacy among your customer base, and drive future growth. Tips and tricks for branding your customer education. Register now to reserve your spot on September 25th!
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How do you make your brand stand out among the digital noise? Whether it’s a branded cocktail kit that lets someone toast with a loved one, or a spa basket that helps them unwind, personalized gifts create real connections. Send marketing that creates an experience, because experiences are what make brands memorable.
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Building brand awareness and acquiring customers is never easy, but how can you improve your marketing strategy with limited resources? Vidyard has you covered with their 3-in-1 guide on how to use video across your marketing efforts without breaking the bank.
Speaker: Jen Dewar, CEO of Jalydew
Brand awareness and website traffic are great, but bottom line: you need your marketing programs to generate sales leads, and you need those leads to turn into new customers. In this session you will learn: How to turn brand awareness into tangible market value. Enter: conversion rate optimization (CRO).
Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group
Sales professionals who focus on relationship building generate more leads and raise their brand awareness. Showing your prospects the value you bring to their lives, will help to make you successful and build a brand that is bigger than you. The most effective way to accomplish this is through direct hyper-personalized touchpoints.
Expert insights. Personalized for you.
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