What Is Sales Enablement? Goals, KPIs, And Tools
Gong.io
OCTOBER 19, 2021
For a long time, sales leaders thought that the way to give sales teams a leg up was to help them target the right buyers in the right ways. Tons of software came along to do that quite effectively in recent years. Sales Enablement works to improve things on behalf of buyers, through your reps’ work and interactions.
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