Remove Buying Cycle Remove Research Remove Sales Remove Training
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Sales Tips: How to Begin Buying Cycles with Pain vs. Goal

Customer Centric Selling

Sales Tips: How to Begin Buying Cycles with Pain vs. Goals. By John Holland, Chief Content Officer, CustomerCentric Selling® - The Sales Training Company. It’s always been challenging for me to imagine 25 year old sellers getting 50+ year old Sales Executives to admit they’re missing revenue targets (vs.

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Sales Training Look into the Electronic Starts to Buying Cycles

Customer Centric Selling

Sales Training Article: Electronic Starts to Buying Cycles By John Holland, Chief Content Officer, CustomerCentric Selling® - The Sales Training Company This article is a continuation from last week's article , as part of the IIWII ("It Is What It Is") series.

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Drawn-Out Sales Cycles: What to Do When Selling Stalls

Zoominfo

This often leads to larger buying committees, more avenues for approval, and elongated buying cycles. Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. We are in a measured buying environment.

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Sales Tips: Do You Know the Difference Between Buyers and Researchers?

Customer Centric Selling

Sales Tips: Know the Difference Between Buyers - and Researchers. By John Holland, Chief Content Officer, CustomerCentric Selling® - The Sales Training Company. Recent studies would have you believe as much as 80% of buying activities are complete before salespeople are involved. Has budget been allocated?

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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

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Yet a similar phenomenon has already happened with another technology: sales and marketing automation. . But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. A Lack of Training. They learned to use the software better.

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Don’t Sell Yourself Short

The Pipeline

Buying cycles have expanded more than measurably. As highlighted in a piece on LinkedIn , based on research by the then CEB, while there is no shortage of information available to buyers, value as a salesperson now is in providing context, insight and confidence in moving forward.

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Seeking New Sales Techniques? Look Beyond Digital

No More Cold Calling

Far too many sales reps do. Perhaps if what you’re doing isn’t working, new sales techniques are in order? New research from McKinsey finds that the digital world requires a human touch for salespeople to excel. McKinsey summarizes this challenge in “ The secret to making it in the digital sales world: The human touch.”

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