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Three Recent Hurricanes Show the Path to More Effective Selling

Understanding the Sales Force

One major key to success in sales is a salesperson’s ability to reach decision makers. Objective Management Group (OMG) has assessed nearly 2.4 Salespeople who reach THE decision maker are 341% more likely to close the business than those who fail to reach the decision maker.

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WHY IS IT SO HARD TO ACCESS DECISION MAKERS?

Mereo

B2B decision makers have often been akin to the Viking warriors centered behind a shield wall. According to a past Objective Management Group analysis , only 1% of salespeople new to sales — those often with the onus of sales development — can get past the shield of gatekeepers to access decision makers.

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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

Not too long ago, we compiled a list of top-notch YouTube channels for HR and recruitment professionals. Now, on to the ultimate guide to the YouTube channels producing the best sales content today! On Jeb’s YouTube channel you’ll find video content related to everything from sales leadership to women in sales. Go check it out!

Channels 187
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Free Resources to Help You Sell More

Mr. Inside Sales

Click here to find all the new skills, scripts, and techniques that will help you blow past gatekeepers and connect with decision makers! Simply click here and then use the handy search function to find everything you’ll ever need to help you prospect, close, or overcome objections more effectively. Get Access Today.

Resources 156
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28 Effective Tips for Shortening Your Sales Cycle

Zoominfo

or “Who are your company’s decision makers?”). Offer a demo to every decision maker. Even if you address possible objections beforehand, not every buyer will say yes right off the bat. Objection handling often leads to offering adjustments such as additional features, seat arrangements, or pricing changes.

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Removing some sales drudgery with AI

Sales 2.0

Objectives and Strategy: • Clearly state the objectives and goals the client wants to achieve through your services. Highlight the specific digital channels or platforms you will leverage, such as social media, search engine marketing, content marketing, etc. •

Proposal 221
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COVID-19 accelerates expected B2B sales trends

Sales and Marketing Management

McKinsey & Company created its B2B Decision Maker Pulse , a survey of 3,600 B2B decision makers in 11 countries and 12 sectors across 14 spend categories. The objective is to identify how decision makers continue to learn and pivot their operations in the age of COVID-19.

Trends 156