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Three Recent Hurricanes Show the Path to More Effective Selling

Understanding the Sales Force

One major key to success in sales is a salesperson’s ability to reach decision makers. Salespeople who reach THE decision maker are 341% more likely to close the business than those who fail to reach the decision maker. Objective Management Group (OMG) has assessed nearly 2.4

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New Data: Top Salespeople are 7562% Better at Winning RFPs

Understanding the Sales Force

But lately, when I talk with the Kurlan & Associates team, the topic is consistently about salespeople who push back when our sales training and coaching is specific to RFPs. When you partner with those decision makers, they write you into the spec and/or dictate to procurement to whom the business must be awarded.

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How to Align Sales and Marketing to Close More Deals

Revegy

According to John Arnold, Principal Analyst at Forrester, technology and business decision-makers in sales are almost twice as likely as their marketing counterparts to say that marketing teams work independently of other internal functions.

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Why Technical Decision Makers remain Skeptical of You

Babette Ten Haken

Technical decision makers are skeptical by nature. First, they do not assume anything, including the validity of marketing and sales materials. Technical decision makers are just as skeptical with each other as they are with the sales, marketing and non-technical types reading this article.

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Ominous Signs for Sales Teams and Baseball Can Help

Understanding the Sales Force

The stock market has lost nearly all of its gains and the only thing we haven’t yet seen is massive layoffs. Not just any sales training, but results-focused sales training with role-plays, and with your sales leaders becoming effective coaches. What are the twelve biggest challenges?

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How to Achieve Greater Sales & Sales Leadership Success

Understanding the Sales Force

Some are written by marketing experts. There seems to be a blurring of the lines between sales and marketing and that’s not useful to anyone. Should marketing understand what salespeople really do? Should salespeople understand what marketing does? Some are written by sales experts. Absolutely.

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Top Salespeople are 7562% Better at Winning RFPs Than Weak Salespeople

Understanding the Sales Force

But lately, when I talk with the Kurlan & Associates team, the topic is consistently about salespeople who push back on our sales training and coaching when it comes to dealing with RFPs. ” When training and coaching salespeople, theory is not enough. He started strong which you can see here.