Pointclear
FEBRUARY 28, 2018
I’m often asked what kind of companies PointClear serves. But there’s a long answer too: PointClear provides lead generation, lead qualification and lead nurturing for a variety of companies. It’s that combination that gives them the ability to have quality conversations (i.e. Software for effective management of drone fleets.
Pointclear
APRIL 2, 2013
The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Marketing Automation Software That Delivers the Most Data Wins. The B2B Marketing Advantage of LinkedIn.
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Pointclear
FEBRUARY 23, 2018
Quality conversations and personal engagement with prospects. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. Instead we drive intimacy with one-to-one conversations. Now let’s explore why all conversation is not the same. We engage our market.
Pointclear
APRIL 12, 2013
The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Jordan Crook writes the new feature “will make it easier for you to start conversations with your network while also enabling you to respond in real-time when someone begins a conversation with you.”.
Pointclear
AUGUST 30, 2012
Below, you can read highlights from our discussion or use the links to start the video from different parts of the conversation. Concluding Thoughts: Consumerized B2B Software & the Resurgence of Field Sales. You’re going to have to build the infrastructure that goes out and has conversations with people.”
Pointclear
JUNE 28, 2018
Here’s a real-life example: We once provided services to a large software company and I got a call from our day-to-day contact one morning about our lead cost—he said we were too expensive. I asked him what percentage of leads delivered by PointClear were considered high quality and he said 100%. They said the quality sucked.
Pointclear
MARCH 22, 2018
Value selling is PointClear's bread and butter. If you say, “ Mr. Smith, we would like you to upgrade to our gold support agreement - you will receive earlier notification of software upgrades ,” the usual response will be, “ We don’t need them. ” You just reset the focus of the conversation from price back to value.
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