article thumbnail

ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

Zoominfo

What happens when your most important go-to-market machines sync up? For many companies, ZoomInfo serves as the information engine that powers how they go to market. And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers. Let’s take a look.

article thumbnail

Building, Retaining, and Developing a Modern Salesforce

SBI Growth

To say your salesforce is changing is an understatement. Not only have there been shifts in adapting to a new virtual world, but your teams also need the time and attention dedicated to reaching their full potential now more than.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Salesforce Sync: What, Why & How?

Zoominfo

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike.

article thumbnail

How Salesforce Invested in Customer Success to Soar to $1B in the Last Recession

SBI Growth

It was only 20 years ago that Salesforce introduced the revolutionary idea to help companies use cloud-based applications for customer relations management. Remember when a cloud was only a fluffy thing in the sky? The applications would be run over.

article thumbnail

Customizing for Every Customer: How 1:1 Personalization Drives ROI

It’s now a proven strategy to transform customer relationships, drive business growth, and increase marketing ROI.

article thumbnail

ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

Zoominfo

What happens when your most important go-to-market machines sync up? For many companies, ZoomInfo serves as the information engine that powers how they go to market. “Data silos are unfortunately still a problem for a lot of go-to-market teams,” says Henry Schuck, ZoomInfo’s Founder and CEO That’s where Salesforce Sync comes in.

article thumbnail

Write and Send Hyper-Personalized Sales Emails within Salesforce

BuzzBoard

But for salespeople pursuing the elusive small and mid-sized business (SMB) market, the process of creating truly personalized emails still remains a formidable challenge. It’s little wonder then that a 2024 update by G2 reveals that personalized emails are opened 82% more than generic emails.

article thumbnail

Your Ultimate Guide to the Trends Shaping Marketing Data

In Salesforce’s latest Marketing Intelligence Report, hear from 2,500+ global marketers on how they are leading with their data, from business growth to data privacy and more. In this report, you’ll learn: How marketers define their roles in the digital-first era. Trends in cross-channel marketing and analytics.

article thumbnail

Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.

article thumbnail

6 Proven B2B Marketing Strategies and How to Use Them

What happens when strong partnerships, cross-channel strategies, and compelling content come together in a B2B marketing campaign? Happier customers. Get an in-depth look into six successful B2B marketing campaigns across a wide range of industries. Higher revenue. A healthier bottom line.

article thumbnail

7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

article thumbnail

Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report.

article thumbnail

Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos. Jeff Davis is here to help you think differently about how Sales and Marketing should interact.

article thumbnail

In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.