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HubSpot’s 2022 Sales Strategy & Trends Report: Data from 1000 Global Sales Pros

Hubspot Sales

The most effective strategies for building rapport are being attentive and engaged, staying positive, and finding common ground: Doing research on your prospect and their company is also a top strategy that we’ll get dive into more later on. Goal 2: Making the Sales Process More Efficient. Goal 4: Winning More Market Share.

Trends 81
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How to Create Sales Collaterals That Convert

Highspot

Now, 19% of buyers spend more time researching and 27% involve more people in their decisions, indicating a shift towards more autonomous decision-making. Supports the Buying Process Buying can be complex, involving many decision-makers. Sales collateral serves as a credible spokesperson in your absence.

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6 Tips for Selling to the CFO in 2024

The Spiff Blog

With cost-efficiency top of mind, many buying committees have now expanded to include the ultimate decision-maker, the CFO. But, you’re probably wondering: do you treat the CFO like any other decision-maker? Research the CFO as extensively as possible. Lead with cost benefits.

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4 Tips for Selling to the Social Savvy Buyer

Zoominfo

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). Monitor online review sites.

Buyer 190
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23 Sales Productivity Statistics to Inform Your Enablement Strategy in 2023

Mindtickle

To build an effective strategy and plan to support it, you need to take a look at research focused on different parts of it. We’ve also included some recommendations for how to use this research to inform your own plan. Once you’re talking to a decision-maker, the ideal number of calls to win a sale is six.

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8 smart tactics to find and close new clients for your SMB

Act!

Additionally, 65 percent of worldwide B2B decision-makers believe it positively impacts their opinion of a company. You can choose from a wide array of content formats, including webinars , podcasts , interviews, industry reports, original research, and e-books for your thought leadership content.

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Your Sales Kick-Off Meetings Are a Waste of Time!

Igniting Sales Transformation

As Salesforce reported in the 3 rd annual State of Sales research, “winning deals still requires human to human interaction.”. Trusted advisor defines the salesperson who has exceptional, targeted knowledge about specific business problems that decision makers in certain roles and industries face. Lack of training?

Meeting 130