Sat.Jan 01, 2022 - Fri.Jan 07, 2022

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6 Ways to Build Trust Quickly in Post-COVID Sales

Janek Performance Group

Of course, we are all familiar with how COVID-19 changed sales. From new environments to new skill sets and processes, our comfort zones were upended as our personal and professional lives entered a state of flux. As much as this was true for sales teams, it was also true of buyers. A byproduct of this change will be fear and uncertainty. Going forward, sellers can expect increased hesitancy and trepidation on the part of buyers when it’s time for final decisions.

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How to Identify the Needs of Your Sales Team

The Center for Sales Strategy

With the new year here, many sales managers and executives are planning to make certain they have a plan in place to equip and prepare their sales teams for a good year. Certainly the changes in the selling environment we have all experienced in the last 20 months or so have exposed some areas for improvement as well added new expectations for how business is done.

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Has Buying Changed and Has B2B Selling Adapted?

Understanding the Sales Force

My articles begin with analogies so we'll start by asking, has baseball changed?

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Using VR to Onboard Your Sales Team at Lightning Speed

Sales and Marketing Management

Onboarding new B2B sales reps using virtual reality may become the norm as companies start another year with virtual teams. The post Using VR to Onboard Your Sales Team at Lightning Speed appeared first on Sales & Marketing Management.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Selling Value vs Price

Anthony Cole Training

One of the top challenges we discuss with sales managers and leaders is how to get their salespeople to start selling value and stop caving on price.

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B2B Marketing Trends: What to Expect in 2022

Zoominfo

The digital marketing landscape is more competitive than ever — and if you’re not prepared, you’re already behind. Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. B2B Marketing Technology Trends Trend #1: Consolidation of martech systems We see digital marketing headed toward consolidated tech stacks with strong integrations.

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How Document Automation Improves Your Sales Process

Sales and Marketing Management

A lot more than productivity is lost when salespeople have to devote their time to manual document creation. The post How Document Automation Improves Your Sales Process appeared first on Sales & Marketing Management.

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Our Latest Podcasts: Sales Tips for a Record-breaking Quarter

Force Management

If your New Year's resolution is to find small ways, every day, to provide value to your salespeople then you've come to the right place. Our December episodes focused on key sales skills and topics that lead to better numbers and faster close rates. Your front-line managers and reps can implement these actions into their daily activities to ensure consistent application of desired sales skills or methodologies.

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8 Sales Books to Kick Off a Year of Growth in 2022

Allego

This post appeared originally on Sales & Marketing Management. It’s natural to wonder what the new year has in store for us. Many are feeling a great sense of uncertainty in their personal and professional lives, yet we’ve been resilient and agile for the better part of the last two years and must continue to be. When it comes to career growth, many factors play a role in our success, like meeting with managers to discover areas of improvement, attending events to network and rub elbow

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Creating Your Roadmap for Sales Success: Staging Your Sales Process – Episode 2

SalesProInsider

“Staging” is a term used in many endeavors, from getting a house ready to sell to producing a play. It’s typically the last step before something goes live. So, what does that have to do with your selling efforts? A lot! Staging in your selling efforts is a critical step in ensuring success in that sales opportunity. As I shared in the first article in this series for creating your roadmap to sales success, a sales process is a roadmap that guides you through the journey from the introduct

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Your Most Important Sales Kickoff Is the Next One

Sales and Marketing Management

Sales kickoffs must be used to activate each salesperson's sense of purpose or companies risk getting lost in an endless cycle of onboarding. The post Your Most Important Sales Kickoff Is the Next One appeared first on Sales & Marketing Management.

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So You’ve Hired Some “Green” Salespeople. Now What?

The Center for Sales Strategy

All sales managers know that it’s important to have a full staff of salespeople in order to hit your goals. But you know how risky and ineffective it is simply to hire anyone who can fog a mirror. It’s essential to hire only the right people. When searching for the right talents, skills, and experience , strong sales managers recognize that talent is primary.

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Eurotainer enjoyed an outstanding year - thanks in part to the “Membrain Effect”

Membrain

I love it when a client coins a phrase for us. We are extremely proud to be the sales platform for Eurotainer , a global provider of intermodal equipment for lease, based in France with offices on four continents.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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Name that Tune: A Great Hire in Less Than Six Seconds?

Force Management

As shocking as it may be, your next career opportunity is often in the hands of someone that will spend less than SIX seconds determining if you are a good fit. For the few of us that can remember when Jim Lange hosted a game show – before Jane Krakowski was tapped last year to resurrect it – you know it was called Name That Tune. The original show, which had contestants try to name a song after hearing the least amount of piano keystrokes, has some scary similarities with today's approach to as

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Chorus Transcription Gets a Refresh

Zoominfo

The ZoomInfo product team is excited to announce our latest update to our conversation intelligence platform, Chorus. Watch the following video for a quick summary of the newest features and read on for a more in-depth view. Throughout 2021, we dedicated a great deal of time to transition our transcription engine to the next generation of AI (an end-to-end transformer model called wav2vec ) to improve our transcription capabilities.

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How to Update Your Sales Process for 2022

The Center for Sales Strategy

In his book The Goal —author and business management guru Eli Goldratt—focuses on a concept called the theory of constraints. This theory states organizations have constraints (or bottlenecks) that negatively impact performance. The process of identifying the most significant constraint and utilizing resources to eliminate the constraint is part of the process to improve performance.

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4 Straightforward Sales Goals | Sales Strategies

Engage Selling

There are four straightforward sales goals that I would like to share with you. They are simple, effective and will help you set the right targets and keep you on track throughout the year. The 4 Straightforward Sales Goals 1. … Read More » The post 4 Straightforward Sales Goals | Sales Strategies first appeared on The Sales Leader.

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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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Empathy Is Insufficient!

Partners in Excellence

We know empathy is important in working with others, whether it’s our customers, our peers, or our people. If we can’t understand what they face in doing their jobs, what they care about, what their hopes, dreams, or fears, doubts might be, we can’t connect with them in meaningful ways. Too often, however, the concept of empathy is absent in our interactions.

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Demo CRM Calendar Sync

Zoominfo

Scenario Set up your sales team for success by syncing their calendars with your CRM database. In the mobile ZoomInfo app, you can sync your calendar with meeting invites and pull information from the attendee list. Your AEs and sales reps can identify and research the decision-makers who will be on the call, retrieve account summaries and notes on company activity, and more invaluable information right on their phones before and during a demo meeting.

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The Importance of Pitching the Perfect Sales Presentation

The Center for Sales Strategy

Sometimes, showing, more than telling, is a better way to pitch ideas and new products to potential customers and investors. This way, you can give them graphic images and pictorial representations of your pitch, which is a more engaging way to sell yourself. One of the ways to do this is through a sales presentation. It presents your product or service to clients professionally, informing, educating, inspiring, and motivating the customer or investor to take action in favor of your product.

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Selling to Yourself Proceeds Selling to Clients

Pipeliner

The sales effort is useless unless you are 100% behind an idea, product, or service. Hence, selling to yourself proceeds selling to clients. Anyone on a sales job has no doubt paused to question what they are to sell upon hearing a new announcement. Integrity is everything, as clientele seeks it out before committing. It’s easy to dismiss a new offering as not worthy of anyone’s time.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Three Types Of Negotiating Skills That You Need To Know

The Accidental Negotiator

Image Credit: Nicolas Vigier. As negotiators, what we are all trying to do is to become better. Our goal is to be able to use our negotiation styles and negotiating techniques to walk away from our next negotiation with the feeling that we got what we wanted and that the other side will come through with the promises that they have made to us. In order to be successful, we need to develop three negotiating skills that will allow us to reach better agreements faster.

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Connect with executives through Conversation Intelligence

Zoominfo

Scenario With conversation intelligence software , such as ZoomInfo Chorus, you can identify and connect with senior executives directly from sales calls. When a name is mentioned during a video call, you can identify if they are a senior person at the prospect company. If so, have an email go out directly from your VP to that executive. You can also bookmark important moments from the call for informed follow-up.

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Weekly Roundup: Sales Quotes, Signs Your Sales Demo is Boring Buyers + More

The Center for Sales Strategy

- MOTIVATION -. "Real listening is a willingness to let the other person change you.". - AROUND THE WEB -. > 22 Sales Quotes to Inspire You to Make 2022 Your Best Year Yet – LinkedIn. A new year. The ultimate clean slate, a fresh piece of white paper, awaiting your pen. The question is – what story will you write on that paper this year? Will 2022 be just another year in your career?

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The Top Priorities of Every Entrepreneur

Pipeliner

What is it that makes a successful entrepreneur? If you ask 10 successful business owners that question, then chances are you are going to wind up with 10 completely different answers. Everyone’s path to success is different, and therefore, the idea that there is one set-in-stone method that will guarantee you thrive is a fiction. That being said, there are generally some key attributes that will contribute to your success as a business owner and an entrepreneur.

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Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

Niche markets represent a huge opportunity for the financial services industry in America. From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. How can you better connect with these consumers?

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Tie the Performance Goal to a Personal Goal

Sandler Training

Human beings always have been and always will be driven to improve their own personal situation. As the leader, you must tap into that motivation. The post Tie the Performance Goal to a Personal Goal appeared first on Sandler Training.

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Organize on-demand “deminars”

Zoominfo

Scenario Organize gated, on-demand demos or group demos. (We call them “deminars” ) Promote them through display ads, email campaigns, and targeted outreach. When people register to attend, add their information to automated follow-up campaigns.

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What To Include in a Sales Plan To Achieve Your Goals

KLA Group

Business owners, sales leaders, and even salespeople know they need a sales plan that clearly outlines how they’ll achieve their annual goals. The question is, what to include so it’s a valuable, useable tool? PLAN TO WIN You’ve heard the adage, fail to plan, plan to fail. Nowhere is that truer than in sales. If […].

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