Sales and Marketing Management

SEPTEMBER 14, 2018

Author: Andrew Frazier You need to market your small business like a drug dealer. Small business owners can learn a lot from analyzing what drug dealers do in terms of defining their target market, performing marketing activities, and building relationships. The same principle works for small business owners.

Small Business 260

Small Business Small Business Marketing Social Media 260

BuzzBoard

MARCH 5, 2024

Introduction to Small Business Digital Marketing Success Stories Digital marketing has emerged as a vital instrument for small businesses, playing a key role in their success. Such stories demonstrate how small businesses have converted challenges into opportunities, leveraging online resources to fuel their growth.

Small Business 52

Small Business Small Business Case Study Lead Rank 52

Increase Sales

JUNE 29, 2017

Some interesting research suggests small businesses prefer social media over email marketing. Email marketing as a marketing channel came in third to social media posts and blogs (websites). Email marketing as a marketing channel came in third to social media posts and blogs (websites). 43% for Instagram.

Social Media 96

Social Media Small Business Small Business Media 96

BuzzBoard

MARCH 14, 2024

Introduction to the Most Common Digital Marketing Mistakes Made by Small Businesses In the ever-changing landscape of digital marketing, small businesses face the challenge of staying ahead while avoiding potential pitfalls. Insufficient campaign planning can lead to wasted time and resources on ineffective strategies.

Small Business 52

Small Business Small Business Scale Campaigns 52

Smooth Sale

JANUARY 6, 2023

Attract the Right Job Or Clientele: Unleash Hidden Profits For Your Small Business Through Amazon. Using Amazon to make a profit for your small business is an increasingly popular option, as the e-commerce giant has become a significant player in the retail market. Profits For Your Small Business Through Amazon.

Small Business 78

Small Business Small Business Outsourcing Services Hiring 78

The Pipeline

JULY 26, 2013

I think that a lot of us in the business world take sales for granted far more than our predecessors did. These days, it’s easy to assume that a product will sell itself, or that it will be easily marketed via free or cheap avenues like social media. Unfortunately, not all businesses and products will be able to take off this way.

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Hiring Small Business Small Business Social Media 293

BuzzBoard

JANUARY 9, 2024

This blog will help you explore the massive influence of hyper-personalization on customer loyalty, delve into the role of generative AI, and provide real-world examples of companies that have successfully used hyper-personalization to build enduring connections with their small business clientele.

Small Business 52

Small Business Small Business Loyalty Customer 52

Smooth Sale

FEBRUARY 22, 2023

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Do You Want to Sell Stock In Your Small Business? Raising capital is essential to the success of many small companies, and one way to drum up extra funds is to sell stock in the business. Do You Want to Sell Stock In Your Small Business?

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Small Business Small Business Hiring Licensing 78

Smooth Sale

JUNE 25, 2022

Attract the Right Job Or Clientele: Signs Your Small Business Is Ready For Expansion. Our collaborative blog provides insights on what to watch regarding, ‘Signs your small business is ready for expansion.’ Success as a small business owner is notoriously tricky to come by. Planning for Expansion.

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Small Business Small Business Hiring Social Media 78

Smooth Sale

AUGUST 31, 2022

Five Ways to Increase Sales for Your Small Business. NOTE: Konrad Jasinski provides today’s guest blog, ‘Five ways to increase sales for your small business.’ Although the content speaks to small businesses, it would be a rarity for any to say they have all they can handle. Photo by Geralt via Pixabay.

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Small Business Small Business Hiring Discount 78

Smooth Sale

NOVEMBER 28, 2022

Attract the Right Job Or Clientele: Do You Realize The Foundation Your Small Business Will Need to Be Successful? Most people new to business want to know about the components that make up the foundation for a small business. The Foundation Your Small Business Will Need to Be Successful. Image credit.

Small Business 78

Small Business Small Business Outsourcing Services Hiring 78

Smooth Sale

NOVEMBER 1, 2021

Claire Silverberg provides today’s guest post, ‘How Work From Home Benefits Small Businesses.’. Claire Silverberg is a writer who loves exploring all sorts of topics in her work, such as wellness, business, and lifestyle. How Work From Home Benefits Small Businesses. How does this apply to small businesses?

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Small Business Small Business Benefit Transportation 78

Increase Sales

DECEMBER 26, 2014

Yesterday I received a LinkedIn invite from a second degree connection who said she was a social media and online business consultant. Today, any small business (defined by under 20 employees) must have a viable online presence. Yet for many of my small business coaching clients, they have been a profit drain.

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Small Business Small Business Ideal Customer Profile Social Media 148

Smooth Sale

SEPTEMBER 12, 2022

Attract the Right Job Or Clientele: Are You Ready For Six Ideas To Build Your Small Business’ Success? Our collaborative blog asks whether you are ready for six ideas to build your small business’ success. We provide the ideas below to help with business growth. Image via Unsplash. Get Financial Backing.

Small Business 78

Small Business Small Business Outsourcing Services Hiring 78

Smooth Sale

MAY 25, 2022

Attract the Right Job Or Clientele: Big Tech Innovations You Should Be Using In Small Business, Too. Our Collaborative blog provides insights regarding ‘Big tech innovations you should be using in small business, too.’. Big Tech Innovations You Should Be Using In Small Business, Too. Artificial Intelligence.

Small Business 78

Small Business Small Business Hiring Analytics 78

Nutshell

JANUARY 4, 2021

Facebook advertising can be a fantastic resource for small businesses. Another benefit is that Facebook has clear reporting features so businesses can see exactly where their marketing dollars are going, what’s working, and what needs to change. . Get educated. Travis Killian, Everlasting Comfort. Engagement ads.

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Advertising Advertising Small Business Small Business 90

Smooth Sale

OCTOBER 15, 2021

Attract The Right Job Or Clientele: Note: Our collaborative Blog provides insights on ’17 Small Business Mistakes You Need To Avoid.’ ’ You’re likely reading this page because you run a small business. In any case, you’ve got a fair idea of how to run a business. You Need to Avoid.

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Small Business Small Business Hiring Commence 78

Increase Sales

MAY 30, 2014

Social media has exploded the marketing possibilities for any small business. Maybe this is because of all the now “LinkedIn experts” who are providing advice as how to increase sales leads through this very popular business to business site. Share on Facebook.

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Small Business Small Business Social Media Marketing 137

BuzzBoard

FEBRUARY 8, 2024

Revealing the power of social media marketing for local businesses In an era dominated by digital connectivity, the power of social media marketing is undeniable. Harnessing its vast potential can prove advantageous for any local business willing to move beyond traditional marketing strategies and delve into unexplored areas.

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Social Media Media Twitter Marketing 52

BuzzBoard

FEBRUARY 7, 2024

This is where savvy digital marketing agencies come in, acting as partners for local businesses to thrive in the rapidly advancing digital sphere. This guide will empower agency sales professionals and media consultants to educate local businesses about the importance of digital marketing programs.

Education 52

Education Marketing Hiring Case Study 52

Increase Sales

JUNE 15, 2012

How often as small business owners do they either believe they must reluctantly bend to their market forces or they will break before they give another inch to their customers? Neither small business mindset will create long term sustainable growth. Credit www.sxc.hu.

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Small Business Small Business Social Media Education 165

Increase Sales

MAY 3, 2012

Yesterday in speaking with a small business owner over lunch (this was a social media Facebook friend that I had yet to meet in person), I realized egos running amok are probably one of the major reasons for the inability to increase sales. This particular small business owner is not new to small business.

Small Business 177

Small Business Small Business Social Media Referrals 177

Zoominfo

FEBRUARY 22, 2021

Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself.

Social Media 205

Social Media Influencer Media Hiring 205

The Pipeline

FEBRUARY 26, 2015

Are you wondering if your small business can benefit from March Madness? It can, and you don’t have to run a popular sports bar; nearly any business can learn some valuable lessons from the month of madness, some even as simple as the power of simplifying your sales. About Megan Totka.

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Small Business Small Business Sports Social Media 120

Increase Sales

SEPTEMBER 29, 2014

Until recently junk mail and auto robot dial phone calls seemed to hold the top places for sales pitches, but now social media is leading the pack and is way ahead of all other types of marketing for small businesses. Uneducated small business owners or sales professionals. Marketing consultants or sales coaches.

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Social Media Media Small Business Small Business 140

Smooth Sale

JANUARY 6, 2022

Attract The Right Job Or Clientele: Note: Ivan Serrano provides today’s guest Blog, ‘Increase your sales via social media.’ Ivan Serrano mainly focuses on social media, small business, and finance. Increase your Sales via Social Media. Ivan Serrano is a web journalist living in the Bay Area of California.

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Social Media Media Hiring Advertising 78

The Pipeline

NOVEMBER 5, 2015

An essential part of the sales process is getting to know your prospects and building relationships – and social media is the perfect avenue to help you accomplish this effectively. It’s also an inexpensive way to market your products, services and brand – and small business owners always want to know ways to build a business on a budget.

Social Media 120

Social Media Media Small Business Small Business 120

Smooth Sale

SEPTEMBER 28, 2023

Point-of-purchase displays are a marketing tool every small business should take advantage of. In our commerce world, especially for small-business owners, every detail matters. Educating Customers POP displays are not just about selling; they also serve as informative tools.

Hiring 102

Hiring Retail Advertising Advertising 102

BuzzBoard

SEPTEMBER 28, 2023

small businesses use at least one technology platform, with high-tech usage correlating with growth in sales, employment, and profits.” Chamber of Commerce, small businesses, which have made greater implementation of technology in the recent past, are more likely to have enjoyed higher sales profit and workforce expansion.

Small Business 105

Small Business Small Business Social Media Report 105

Sales Evangelist

FEBRUARY 16, 2020

Three Things Small Businesses Get Wrong When Marketing Businesses often make mistakes in their marketing campaigns and as a result, don’t maximize their exposure. Just type in the hex code and your color will automatically appear. Even beyond your website, the colors you should choose should carry into your social media.

Small Business 52

Small Business Small Business Social Media Marketing 52

Increase Sales

AUGUST 31, 2012

Some experts in sales training coaching and marketing for small businesses are suggesting relationship selling is dead and for struggling as well as successful companies to take their traditional marketing funds and redirect then 100% into social media marketing. They want to be noticed. Share on Facebook.

Social Media 130

Social Media Media Marketing Small Business 130

Increase Sales

AUGUST 24, 2013

In social media, content marketing is becoming quite common place. Sales Training Coaching Tip: “Post and Run” behavior is a strong indicator of a Captain Wing It small business mentality. Your misguided goal is to use content marketing within social media to promote yourself or your company.

Social Media 140

Social Media Media Marketing Advertising 140

BuzzBoard

FEBRUARY 28, 2024

Understanding the Importance of Measuring the Impact of Digital Marketing for Small Businesses For salespeople at digital marketing agencies catering to small businesses, understanding the need to measure the impact of digital marketing efforts is paramount.

Apparel 52

Apparel Small Business Small Business Marketing 52

BuzzBoard

FEBRUARY 23, 2024

Differentiating your Digital Marketing agency for Small Businesses Your digital marketing agency can ascend above the rest by customizing its approach to the singular needs and goals of small businesses. Comprehending your small business audience is vital. Contact us today.

Small Business 52

Small Business Small Business Advertising Advertising 52

Increase Sales

AUGUST 29, 2012

Here in Northwest Indiana, there are now two local social media marketing campaigns. Given how important buy local is upon the community ($68 out of every $100 spent at a local business stays in the community – Source: 3/50 Project), I am somewhat surprised by the negative reactions from what appears to be some small minds.

Social Media 130

Social Media Influencer Media Small Business 130

Zoominfo

FEBRUARY 22, 2021

Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself.

Social Media 100

Social Media Influencer Media Hiring 100

No More Cold Calling

DECEMBER 30, 2021

I was too distracted with other activities like social media, emails, writing articles, watching football, and yes, sometimes, Facebook. Small Business Leaders Don’t Want to Learn How to Sell. October was National Women’s Small Business Month in the U.S.! Now imagine a woman owning a business in the 1960s.

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Referrals Small Business Small Business Cold Calling 194