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Engage the Prospect via Your Follow-Up

The Sales Hunter

We’ve all had that issue, and the typical way salespeople handle this is by thinking if they just send a great follow-up note immediately after the meeting, everything will be […]. How many times have you had a sales call that you walk away from feeling great then turn into the customer going silent on you?

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Is Email the Best Way to Engage With an Audience?

Smooth Sale

Image – CC0 License Attract the Right Job or Clientele: Is Email the Best Way to Engage With an Audience? Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. It allows your untapped customers to engage with you privately or not.

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How to Use Email Automation to Nurture Prospects

Zoominfo

As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. So how can you scale communications with prospects and leads in the space between nurturing and closing a deal? In fact, over 20% of marketers in a HubSpot survey say that personalization improves their engagement.

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How to Warm Up Your Leads Without Being Annoying

Autoklose

Prospecting is a high-stakes game, so many sales reps make the mistake of being too pushy in an attempt to quickly convert leads into sales. So, striking the right balance between engaging potential clients and respecting their boundaries is paramount. Table of Content Leverage the Reciprocity Principle 1. That’s right! Here’s how.

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Stop Counting Dials, Start Counting Connections

No More Cold Calling

He complained that his prospect in Paris had arranged a meeting with all the key decision-makers, but the prospect had only given him four days’ notice. My colleague thought it was rather presumptuous of the prospect to ask him to drop everything and hop on a plane. After all, they’ve followed up several times via email.

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The Lead Generation Strategy Guide

Zoominfo

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. A lead is defined as any prospect who indicates interest in a company’s product or service. What is a Lead?

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GTM in Germany: How to Create an Effective, Compliant Strategy

Zoominfo

Between the GDPR and ePrivacy guidelines, there is a lot to consider to ensure your business remains compliant. ePrivacy Considerations Germany enacted the EU’s ePrivacy directive via the “ Gesetzgegen den unlauteren Wettbewerb” (Law Against Unfair Competition), often referred to as the UWG. Double opt-in is a two-stage process.