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OCTOBER 30, 2013

Sure you can dial for dollars as the insurance companies advocate or knock on doors (cold calling) and secure some SMB sales success. Frankly, what I know to be true is today’s world is more about authentic relationships than anything else and these relationships begin with marketing.

Training 156

Training Insurance Insurance Social Media 156

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JANUARY 12, 2015

” My last words to him were: “I have insurance with people I already know and trust.” ” Clearly this person had failed to do his homework because he did not even take the time to read my profile and recognize I am a sole proprietor. Can we still talk about the products and see if you a need? Let me know.”

Marketing 70

Marketing Small Business Small Business Insurance 70

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OCTOBER 4, 2013

Business to business solutions are usually not transactional sales or like selling insurance where salespeople “dial for dollars.” So stop with the discovery calls or better yet cold calls until you make some efforts to warm them up. ” And please, stop with the selling. Remember marketing is not selling. Share on Facebook.

Cold Calling 134

Cold Calling Insurance Insurance Social Media 134

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SEPTEMBER 24, 2016

One member, Marti Masterson of Masterson Alliance (independent insurance agency) shared this simple thought: Be the best you can be! This past week at a regular B2B networking group, South Shore Business Networking , the question was asked about sales success specific to what makes you different?

Insurance 70

Insurance Insurance Energy Networking 70

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JUNE 26, 2013

She developed her marketing expertise while working in the high-tech industry, the Consumer Marketing Department at Disneyland Paris in France, the non-profit arena, and the insurance industry.

Social Media 159

Social Media Media B2C Tools 159

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MARCH 24, 2016

Insurance agents. Think back to a recent business to business networking event you recently attended. Did you meet a lot of: Realtors? Financial planners? Business coaches? Marketing consultants? Then add in those who actually sell products, the room is awash in commodities. Differentiation is beyond difficult. ” See what I mean.

Insurance 70

Insurance Insurance Face-to-face Retail 70

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JUNE 20, 2014

General Insurance Services. The added benefit is they can also connect through business to business networking friends they had never met before. Stranger is such a cold word and limits our ability to see opportunities. I met new friends from several local small businesses including: Epic Limo. Golden Tech. Swartz Retson.

Social Media 130

Social Media Small Business Small Business Banking 130

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SEPTEMBER 14, 2016

Sales coaching is the simplest solution to insuring the success of those new to sales. Maybe it is just me, but there appears to be an onslaught of novice salespeople. And this also means a lot of unnecessary sales mistakes. Credit www.funnysalescartoons.com. Yesterday I spoke to someone who was new to sales within the real estate industry.

Sales Coaching 70

Sales Coaching Coaching Real Estate B2C 70

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APRIL 4, 2014

Yesterday during a presentation for a local chamber of commerce, I was asked by Barbara Gulden, an American Family Insurance agent , “Do you accept all LinkedIn invitations?” Additionally, accepting those invitations may also increase one’s potential business growth and professional influence.

LinkedIn 131

LinkedIn Ideal Customer Profile Small Business Small Business 131

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MAY 2, 2013

Then the other fixed costs such as utilities, rent, insurance, phone, etc. Sure, the payment terms were agreed to, but if the money is not there, the money is not there. Employees and Uncle Sam must have their dollars first and foremost. must be paid. I operate a cash business.

Small Business 125

Small Business Small Business Insurance Insurance 125

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AUGUST 15, 2012

Our cynical consumer side knows that the person at the end of the phone, across the counter or at our front door is there to sell us a life insurance policy, a cupcake or a cosmetic makeover, and it’s our natural instinct to try to resist. What is it about a story that puts us in such a receptive frame of mind to listen?

Harvest 153

Harvest Transportation Film Hotels 153

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SEPTEMBER 14, 2011

This particular female sold insurance. During a monthly mastermind session this morning with four other business owners (three of which are men) discussion turned to a woman who was at another business networking event and wearing flip flops. The comment was made that “I would never buy from her.”

Ideal Customer Profile 130

Ideal Customer Profile Networking Insurance Insurance 130

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OCTOBER 18, 2012

Yes there is a problem with insurance reimbursement requiring doctors to engage in quantity over quality. Another excuse for poor healthcare customer service is the doctor takes as long as it takes with each patient.

Customer Service 126

Customer Service Customer Health Care Insurance 126

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APRIL 11, 2012

We may not always be the cheapest and quickest, but it is because we do our work the right way and insure there are no more problems when any computer leaves our shop. To those out there who say there is no customer service in computer service, I say to you, you haven’t found a reputable place to build a relationship with.

Licensing 188

Licensing Marketing Microsoft Face-to-face 188