Connext Digital

MARCH 24, 2024

Email marketing remains one of the most powerful and effective marketing channels available to marketers today. Despite the rise of social media and other digital marketing tactics, email still reigns supreme for its ability to drive results and high ROI.

Email Marketing 94

Email Marketing Marketing Social Media Campaigns 94

Understanding the Sales Force

SEPTEMBER 20, 2023

Some are written by marketing experts. 5 Ways to Build (and Lose) Credibility in Your Sales Emails Why is it Important to Align Your GTM Team? There seems to be a blurring of the lines between sales and marketing and that’s not useful to anyone. Should marketing understand what salespeople really do? Absolutely.

Sales Leadership 203

Sales Leadership Hiring How To Account Based Marketing 203

Smooth Sale

JANUARY 29, 2024

Image – CC0 License Attract the Right Job or Clientele: Is Email the Best Way to Engage With an Audience? Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. Email marketing works well for almost every part of the funnel.

Top of Funnel 181

Top of Funnel Social Media Funnel Comparison 181

SalesFuel

MARCH 28, 2024

An experienced and successful realtor friend expressed frustration with her recent email campaign. Aside from a few replies of appreciation, her email effort was a bust. It’s Time to Put “Email Excellence” High on Your Sales Skills List Regardless of your audience, clear written communication is a fundamental skill.

Hiring 114

Hiring Social Media How To Hubspot 114

BuzzBoard

APRIL 15, 2024

Understanding the Power of Email Marketing in Winning Local Business Contracts Email marketing is a powerful tool for digital marketing agencies seeking to secure local business contracts. Employing the right email marketing strategies can provide a formidable edge over competitors.

Email Marketing 52

Email Marketing Marketing How To Commence 52

Zoominfo

JULY 25, 2023

And while the precise definition can vary by team, GTM teams often have two high-level ways of categorizing leads: Marketing qualified leads (MQLs), who are early in the journey but have interacted in a way that indicates they could be ready for sales. At this point, the B2B buyer knows their pain points and is actively seeking a solution.

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

SalesFuel

MARCH 25, 2024

It’s time to get the digital marketing methods your client plans to use this year in order. How Top Digital Marketing Methods Yield Holiday Sales Jackpot Why Prioritize Digital Ads This Holiday Shopping Season? Marketing is no exception. That’s why OTT TV ads need to be a part of your client’s holiday digital marketing methods.

Marketing 98

Marketing Hiring Social Media Ideal Customer Profile 98

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI.

Email Marketing 264

Email Marketing Benefit Webinar Metrics Marketing 264

Nutshell

AUGUST 22, 2023

Since AI is revolutionizing sales , marketing, and many other aspects of business, it’s no surprise that many CRM providers are also using the technology to enhance customer relationship management. Writing and email Love it or hate it, writing is one of the biggest applications of AI. Table of Contents How are CRMs using AI?

Customer 114

Customer CRM Lead Rank Lead Scoring 114

Alice Heiman

MARCH 19, 2024

This episode offers CEOs actionable insights on leveraging technology for sales success, the importance of transparency, and the power of authentic engagement. ” Product-Market Fit is Key: “ Nothing will work without incredible word of mouth, ” Robinson states, highlighting the essence of product-market fit.

Scale 75

Scale Ideal Customer Profile Hiring LinkedIn 75

BuzzBoard

APRIL 15, 2024

The Relevance and Importance of Personalized Email Campaigns for Local Businesses Sales professionals in digital marketing agencies understand their instrumental role in engaging and retaining local business clients. Among various strategies employed, personalizing email campaigns proves pivotal.

Campaigns 52

Campaigns Email Marketing Pivotal Segment 52

Connext Digital

FEBRUARY 23, 2024

In email marketing, precision targeting is paramount. In our blog post, we’ll delve into why first-party data reigns supreme and why reliance on third-party data can be detrimental to your email marketing efforts. This lack of granularity makes it challenging to create truly personalized email campaigns.

Email Marketing 94

Email Marketing Data Marketing Campaigns 94

BuzzBoard

APRIL 14, 2024

Importance of Email Metrics Analysis in Achieving Local Business Contract Success The success of a local business contract can often rest on a digital marketing agency’s ability to effectively communicate with prospective local business clients. Proficiency in email metrics analysis is a crucial component of this process.

Analysis 52

Analysis Email Marketing Face-to-face Campaigns 52

Sales Hacker

APRIL 23, 2024

Linda Lian is Co-Founder and CEO at Common Room, the all-in-one customer intelligence platform that automatically surfaces signals across 30+ channels, reveals the person and account behind the signal, and automates actions like email messaging and team alerts. Why a modern go-to-market approach requires moving beyond legacy CRM systems.

Intent Data 67

Intent Data Scale Company Account Based Marketing 67

SocialSellinator

SEPTEMBER 19, 2023

Small businesses in San Francisco are increasingly harnessing the power of digital marketing to drive success and growth in the city's unique business environment. The critical elements of digital marketing that these businesses must consider include cost per click, creative web design alone, and search engine optimization (SEO).

Small Business 108

Small Business Small Business Cost Per Click Marketing 108

Allego

APRIL 18, 2024

In fact, consulting firm McKinsey & Company says, “AI is poised to disrupt marketing and sales in every sector.” Continue reading to learn what AI-powered sales tools are available, how they function, and how they can turn up the dial on your team’s performance. To help you, I dug deeper to see how sales teams can use AI.

Examples 62

Examples Top of Funnel Lead Rank Lead Scoring 62

BuzzBoard

APRIL 10, 2024

The Essence of Lead-Nurturing Email Workflows for Digital Marketing Agencies In the digital marketing arena, maximizing lead-nurturing email workflows for agencies is crucial for sustainable business growth and customer engagement. Another remarkable feature is email personalization for agencies.

Lead Nurturing 52

Lead Nurturing Top of Funnel Leads Marketing Qualified Lead 52

Sales Hacker

FEBRUARY 15, 2024

Your sales team doesn’t have time for efficiency blockers in a competitive, fast-paced market. Data Impacts Deliverability If your team has invested time in a stellar marketing campaign, it can be disheartening for those messages to get flagged as spam or end up in dormant and nonexistent inboxes. An updated spam rate threshold.

Ideal Customer Profile 90

Ideal Customer Profile Prospecting Lead Rank Lead Scoring 90

Sales Hacker

MARCH 6, 2024

Stephen started the company in 2019 after a sales career of being frustrated with bad data, and set out to build a prospecting tool that’s powered by live LinkedIn data. The importance of email deliverability and strategies for improving it. Effective tactics of cold email and deliverability.

Outbound 90

Outbound Hotels Case Study How To 90

Highspot

MARCH 21, 2024

Despite this, many sales emails find their resting place in the trash, unopened and unread. We’ll explore how to craft good sales emails that get opened and inspire action, all while introducing four metrics to measure sales email success. What are the Different Types of Sales Emails?

Lead Rank 96

Lead Rank How To Lead Scoring Follow-up 96

SalesFuel

APRIL 12, 2024

There’s no such thing as one marketing channel that engages 100% of consumers. Specifically, they should be using one that includes strategic email marketing. Strategic Email Marketing Drives Breakthrough Customer Retention Results Why Use a Cross-Channel Marketing Approach? Desktop Website: 67.1%

Email Marketing 52

Email Marketing Retention Ideal Customer Profile Marketing 52

Nutshell

FEBRUARY 20, 2024

Want to get more of your marketing team on your CRM and email marketing platform so they can send email campaigns, but don’t want to pay for an entire seat? Introducing three free marketing seats for Nutshell Pro customers and above! Nutshell is here to help sales and marketing teams work better together.

Marketing 71

Marketing CRM Campaigns Email Marketing 71

Anne Miller

MARCH 13, 2024

That’s why using literary devices like metaphors, analogies and similes is so powerful. A marketing company: We are marketing Sherpas; we lead you safely up the inevitable mountain of business challenges you face to achieve your goals. We create marketing pieces with indelible images – like tattoos on the brain.

Lead Rank 118

Lead Rank Networking Face-to-face Follow-up 118

Connext Digital

JANUARY 26, 2024

In the fast-paced world of digital and email marketing, staying on top of industry changes is crucial for businesses aiming to connect with their audience effectively. The email marketing landscape has notable transformations this year to keep an eye on.

Email Marketing 52

Email Marketing Industry Marketing Campaigns 52

Pipeliner

AUGUST 21, 2023

Harnessing AI in Content Marketing: Insights from John Golden and Kyle Stout Hello everyone, I’m John Golden, your host for this enlightening discussion on the role of Artificial Intelligence (AI) in content marketing. I had the pleasure of hosting Kyle Stout, the founder of Elevate and Scale, a leading email marketing agency.

Scale 97

Scale Strategy Marketing Lead Rank 97

BuzzBoard

NOVEMBER 22, 2023

As personalization has already taken the center stage, ambitious marketers and sellers aren’t relying on pre-made templates to create content for any customer engagement. Instead, they are leveraging the power of generative AI to create unique and personalized content that is tailored to the specific needs and preferences of our audience.

B2B 105

B2B Strategy Demographics Social Media 105

BuzzBoard

MARCH 13, 2024

Exploring the Potential of Email Marketing for Small Businesses Tapping into email marketing’s potential can revolutionize small businesses. This tool is indispensable for salespeople at digital marketing agencies focusing on local and small businesses looking to streamline their operations.

Small Business 52

Small Business Small Business Email Marketing Strategy 52

Nutshell

MARCH 1, 2024

While you should always focus on your business’s competencies and objectives first, keeping an eye on your competitors provides you with ideas on how to improve your marketing approach. Competitor monitoring tools give you the power to track your competition’s wins and losses, giving you a competitive advantage within the market.

Paid Content 71

Paid Content Tools Lead Rank Lead Scoring 71

Nutshell

JANUARY 16, 2024

Our product development team is hard at work on new enhancements to our CRM’s capabilities, and we’re looking forward to powering even more growth for our customers this year. A/B testing your campaigns empowers you to optimize your emails and generate more conversions by using the approach that resonates most with your audience.

Ideal Customer Profile 71

Ideal Customer Profile Webinar Metrics Campaigns CRM 71

Nutshell

JANUARY 16, 2024

Our product development team is hard at work on new enhancements to our CRM’s capabilities, and we’re looking forward to powering even more growth for our customers this year. A/B testing your campaigns empowers you to optimize your emails and generate more conversions by using the approach that resonates most with your audience.

Ideal Customer Profile 71

Ideal Customer Profile Webinar Metrics Campaigns CRM 71

BuzzBoard

MARCH 18, 2024

Exploring the Importance of Outreach in Small Business The importance of outreach in small business is a critical point of focus for sales professionals in digital marketing agencies servicing local markets. Email marketing is a crucial component of small business outreach.

Small Business 52

Small Business Small Business Social Media Lead Rank 52

Nutshell

DECEMBER 7, 2023

One way to harness the power of artificial intelligence is by implementing AI productivity tools. Find out how Nutshell uses Power AI to streamline your workflows. These are the best AI chatbots for boosting productivity: ChatGPT: ChatGPT was the first AI chatbot to hit the market and is currently the most popular.

Tools 100

Tools Lead Rank Lead Scoring Software 100

Smooth Sale

APRIL 24, 2024

Crafting the Perfect Welcome Email Email is often the first point of contact for new hires, and it can set the tone for their onboarding experience. A generic, dry welcome email can dampen the spirits of even the most enthusiastic newbie. Today’s insights are provided to help you achieve the Smooth Sale!

Hiring 106

Hiring Examples Outsourcing Services Infusion 106

SocialSellinator

AUGUST 12, 2023

Digital marketing has become a critical tool for businesses to thrive and stay ahead in the ever-changing business environment of today. Digital marketing provides a wide range of powerful strategies to propel your business forward, including captivating email campaigns, strategic pay-per-click advertising, and valuable content creation.

Marketing 97

Marketing Advertising Advertising Maximizer 97

SocialSellinator

SEPTEMBER 23, 2023

Discover the power of social media, email marketing, paid ads, and collaboration. Learn effective strategies on how to promote content and drive business growth. Find out how SocialSellinator can help you achieve success. Get expert insights now!

Promotion 93

Promotion Social Media Email Marketing Media 93

Pipeliner

APRIL 17, 2024

Introduction: Maximizing Your Airbnb’s Appeal Through Strategic Marketing In the competitive world of short-term rentals, standing out on platforms like Airbnb is crucial for attracting more guests and maximizing profits. Your Airbnb can thrive in this bustling market with a well-rounded approach.

Lead Rank 52

Lead Rank Strategy Social Media Lead Scoring 52