Zoominfo

APRIL 10, 2018

From the time social media became a viable marketing channel, B2B companies have been looking for ways to automate social processes. Although social media tools have made this easier—with features like post scheduling, conversation monitoring, and hashtag tracking—some aspects of social selling can’t be pre-planned.

Social Media 188

Social Media Media Ideal Customer Profile Social Selling 188

Engage Selling

SEPTEMBER 2, 2022

???????????? Discover how to integrate social media into your sales strategy. Sales VPs ask me all the time whether sellers should utilize social media. The post How to Integrate Social Media Into Your Sales Strategy first appeared on Colleen Francis - The Sales Leader.

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Social Media Media Strategy How To 107

BuzzBoard

APRIL 6, 2024

Exploring the Concept of Lead Nurturing on Social Media for Small Businesses Conceptualizing lead nurturing on social media for small businesses takes a unique approach. Consumers are more responsive to businesses they feel connected to on a personal level, highlighting the importance of social media engagement.

Social Media 52

Social Media Media Lead Nurturing Lead Rank 52

SBI Growth

APRIL 26, 2014

We often hear from CEOs that they don’t see the ROI for social media. Many CEOs still question the legitimacy of social media in their space. Social Selling CEO CEO Resources Gamification Social Prospecting' In case you’re wondering, these people are wrong.

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Social Media Media Social Selling ROI 314

Smooth Sale

JANUARY 6, 2022

Attract The Right Job Or Clientele: Note: Ivan Serrano provides today’s guest Blog, ‘Increase your sales via social media.’ Ivan Serrano mainly focuses on social media, small business, and finance. Increase your Sales via Social Media. Ivan Serrano is a web journalist living in the Bay Area of California.

Social Media 78

Social Media Media Hiring Advertising 78

Zoominfo

AUGUST 19, 2018

In a 2010 blog post, we state that in order to stay viable, B2B companies need to hire a social media manager. Today, the role of a social media manager is more important than ever. According to one recent study, 93% of B2B marketers reported social media as the most utilized marketing tactic of their teams ( source ).

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Hiring Social Media Media Distribution 174

BuzzBoard

FEBRUARY 23, 2024

The initial strategy to consider is the effective utilization of social media to captivate the attention of your target market. Maintaining an active social media presence enhances authenticity and fosters trust, inherently enabling your agency to differentiate itself.

Social Media 52

Social Media Ideal Customer Profile Media Lead Rank 52

Partners in Excellence

APRIL 22, 2020

Over the past 5 or so years, it seems a large number of people think social media and social platforms are the future of sales and marketing. We (or at least I) get deluged with connection requests, followed by the inevitable prospecting messages. We want to engage and be engaged, not be the subject of broadcast media.

Social Media 111

Social Media Media Face-to-face Twitter 111

Zoominfo

FEBRUARY 22, 2021

Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself. Building a team is hard so take your time when you do it!

Social Media 205

Social Media Influencer Media Hiring 205

Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

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Demand Generation Agencies Demand Generation Targets Demand Generation Social Media 130

The Sales Hunter

AUGUST 16, 2014

Are you using social media the right way in your sales process? I meet too many salespeople who spend too much time trying to communicate with prospects and customers through social media – when they really need to be reaching out to those people on the phone or in person. Be […].

Social Media 264

Social Media Media Consultative Selling Video 264

No More Cold Calling

JULY 7, 2016

He’s Cold Calling on Social Media. This is not social selling. It’s social stalking. Sales reps abuse social media to the extent that I typically delete more LinkedIn invitations than I accept. (No, Qualified prospects are actually interested in your product or solution. Stop the Madness.

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Social Media Lead Generation Sales Qualified Lead Media 239

The Center for Sales Strategy

OCTOBER 2, 2020

> 5 Ways B2B Brands Can Leverage Social Media to Connect With Customers– PandaDoc. Most B2B brands have a presence on at least one social network. But far too many B2B companies don’t tap into the full power of social media. They may assume social media caters to B2C companies and are less of a priority for B2B.

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Social Media Media B2C B2B 124

Zoominfo

FEBRUARY 25, 2018

93% of B2B marketers use social media, and with good reason—it works ( source ). A 2014 study revealed that the ten most socially connected brands saw 31% greater revenue growth than the least connected brands. We haven’t been shy about touting the benefits of social media in B2B sales and marketing.

Social Media 147

Social Media Media B2B Marketing 147

SocialSellinator

APRIL 24, 2023

Social media marketing is a powerful tool for insurance agencies looking to reach and engage their target customers. From increasing brand visibility to creating more meaningful relationships with prospects, the advantages of using social media strategies are limitless.

Social Media 52

Social Media Insurance Insurance Media 52

SBI Growth

AUGUST 29, 2013

With a more narrow focus, we can pinpoint social media. If you’re truly a student of buyer trends, social media should be your focus. Not sure whether your social media skills are keeping pace? Are you in social media denial? Struggling reps are in denial about buyers using social media.

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Social Media Media B2G Ideal Customer Profile 300

Vengreso

JULY 12, 2023

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling , it’s hopefully a big part of your professional life as well. An incredibly valuable tool for gathering this intelligence is through the usage of social media networks.

Social Media 52

Social Media Media Social Selling Face-to-face 52

The Center for Sales Strategy

MARCH 2, 2020

There’s no longer a debate on whether social media is an effective way to remain relevant in today’s busy and modern online world. Social media has come a long way since the mid-2000s, where users simply used it to share photographs and “check-in.”. Pinpoint specific prospects. This allows you to: Build rapport.

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Social Media Media Social Selling Prospecting 79

BuzzBoard

FEBRUARY 8, 2024

Revealing the power of social media marketing for local businesses In an era dominated by digital connectivity, the power of social media marketing is undeniable. It’s clear that properly utilized social media marketing can dramatically increase visibility and sales for any local business.

Social Media 52

Social Media Media Twitter Marketing 52

The Sales Hunter

OCTOBER 13, 2016

Just because you can send out a blast of information via a social media site doesn’t mean it’s the right thing to do. When it comes to prospecting, the social media blast is many times the worst thing you can do.

Social Media 100

Social Media Media Prospecting Sales 100

The Sales Hunter

OCTOBER 12, 2016

We have all heard about the need to be “social selling,” and yet those two words used wrong have caused a lot of salespeople to go hungry. We can’t just say we’re going to use social media to prospect and think the world is going to be wonderful. Social media is ONE of the prospecting […].

Social Media 100

Social Media Media Prospecting Strategy 100

The Sales Hunter

JUNE 30, 2015

Don’t think social media is going to replace traditional prospecting methods. View social media as another tool to help you prospect. Most of all, never allow yourself to take the quality time you devote to prospecting and spend it doing social media.

Social Media 100

Social Media Media Prospecting Tools 100

The Sales Hunter

JUNE 2, 2015

One of the most frequent questions I get from people at all levels is whether or not social media is an effective way to prospect. My response to the question varies based on the type of prospect you’re trying to reach. Recently, I was asked to participate in a study regarding social media and […].

Social Media 100

Social Media Media Prospecting Study 100

Hubspot Sales

FEBRUARY 24, 2020

Social media has come a long way from the days of MySpace in the mid-2000s. Platforms that were once used to simply share photographs and keep in touch with contacts are now a major part of our daily lives, with the average adult spending nearly two and a half hours per day on social media. Social Media and Sales.

Social Media 124

Social Media Ideal Customer Profile Media Strategy 124

SalesHandy

JULY 5, 2021

Almost every B2B buyer has a social media presence on networks like Twitter and LinkedIn, which makes it a great place to find and connect with leads. In fact, a lot of inside sales teams today partly rely on LinkedIn social selling to enrich their lead data. 7 Steps to adopt social selling in B2B sales.

Social Media 98

Social Media Social Selling Media Sales Qualified Lead 98

Alice Heiman

MAY 2, 2018

Today, for most sellers, that process should include using social media. So, let’s take a look at how to use social media throughout the sales process. . It seems that many sellers are using social media to prospect, but don’t find ways to intertwine social media throughout the entire process.

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Social Media Paid Content Media Closing 115

The Sales Heretic

FEBRUARY 25, 2013

Social media is the most powerful communication tool since the Internet itself. Want to maximize the power of social media to boost your sales? Most companies, though, are barely tapping into its potential. Here are twelve activities you should be doing regularly. Highlighting promotions Having a sale? A special offer?

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Social Media Media Company Maximizer 324

No More Cold Calling

JANUARY 3, 2013

as they hop on the social media bandwagon makes for a crowded ride. Want to get the real scoop about social selling? In fact, I happen to believe that with social media in the mix, we need that alignment more than ever. But come on…marketers taking the stage to discuss social selling? This is about selling.

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Social Media Social Selling Media InsideView 271

Close

MARCH 21, 2024

See 19 real-world lead generation examples—including content marketing, interactive tools, SEO, social media, and more! Learn how top players drive leads.

Social Media 52

Social Media Sales Qualified Lead Lead Generation Leads 52

Connext Digital

NOVEMBER 29, 2019

Social media has become an indispensable tool for consumers online in this day and age. It’s no surprise that all kinds of businesses have turned to social media to find and connect with their target market. The figures don’t lie either: consumers are 71% more likely to make a purchase based on social media referrals. .

Paid Content 82

Paid Content Social Media Consumer Media 82

Pipeliner

MAY 10, 2021

Whether it is business, education, technology, entertainment, news, or even just random facts, videos help you to gain popularity on Social Media. You can easily grow your business on social media with these 5 Ways to Use Videos for Marketing. This tip will enable you to get a wider reach on social media.

Social Media 98

Social Media Media Video Marketing 98

The Sales Hunter

JUNE 28, 2014

I’ve heard of too many salespeople pouring too much time into social media. If you are defaulting to social media as your primary strategy to boost sales, then I want to challenge you! Sure, social media can be part of your selling strategy, […].

Social Media 206

Social Media Media Video Cold Calling 206

The Pipeline

NOVEMBER 5, 2015

An essential part of the sales process is getting to know your prospects and building relationships – and social media is the perfect avenue to help you accomplish this effectively. So how can you use social media to make sales and increase your bottom line? Determine the best way to connect with prospects.

Social Media 120

Social Media Media Small Business Small Business 120

The Sales Hunter

JUNE 30, 2015

There are 10 reasons that most prospecting plans don’t work. Number 6 on my list is Thinking Social Media is Your Answer. For some reason, there is a belief in the sales world that if you spend enough time on social media, you’ll have all the business you […]. This one absolutely drives me nuts.

Social Media 100

Social Media Media Prospecting Sales 100

Jeffrey Gitomer

APRIL 9, 2012

Social media has changed the world. Social media has changed YOUR world. Whatever you’re doing online, whether it’s tweeting, LinkedIning, Facebooking, or YouTubing, Social Media has changed your way of communicating one-on-one, one-on-customer base, and one-to-the-world. Let me clarify that statement.

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Social Media Media Facebook Twitter 193

The Sales Hunter

FEBRUARY 8, 2012

Mark’s Insights on PROSPECTING. Mark’s Insights on PROSPECTING. How “Social Media” Can Be Part of Your Prospecting Strategy. I’ve often said that the problem with a “social media strategy” is that it really should be called a “business marketing strategy.”

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Social Media Media Strategy Prospecting 189

SalesFuel

MARCH 4, 2024

It’s tough enough to uncover quality prospects. It’s even more difficult to keep their attention and capture interest during a prospecting call. And research shows that prospecting calls are a serious struggle. 2 Phrases to Use For Prospecting Calls One of his tips is to open with a business-oriented proposition.

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Prospecting Social Media Hiring Call-back 92