Remove the-buying-process-it-only-happens-1-time
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The Buying Process, It Only Happens 1 Time!

Partners in Excellence

Customers struggle with buying. There’s a huge amount of data indicating the majority of customer buying processes end in no decision made. One of the major reasons is customers simply struggle with the buying process itself. They’ve never done this buying process before!

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The Irrefutable Referral Business Case

No More Cold Calling

Referred prospects convert to clients a minimum 50 percent of the time (most salespeople tell me it’s closer to 70 percent). So the ratio of referral requests to new clients is roughly four to one (4:1). 5 referrals aren’t a good fit, or the timing isn’t right, or they don’t have a budget. And that’s a conservative estimate.

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What is Conversational Marketing?

Zoominfo

Conversational marketing is the strategy of leveraging 1:1 engagement between you and your customer in the form of real-time conversations. Conversational marketing is the strategy of leveraging 1:1 engagement between you and your customer in the form of real-time conversations. Problem #2: Pushy marketing.

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Rainforests and Torn ACL’s Provide Insight into Effective Selling

Understanding the Sales Force

Based on the non-stop rain and humidity we have had for the last 6 weeks in Massachusetts, you could probably make a case that not only do we now have a rainy season, but where our house is located, we must live in a rain forest. Hold that thought. Dinger, our GoldenDoodle, who I have featured in several articles , tore his ACL last week.

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7 Must-Have Automated Documents for Sales Success

Data accessibility aside, teams continuously struggle with manual processes for document generation. Companies are increasingly implementing technology to bring efficiency to their workforce. Learn why automating your documents is key to sales success.

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Removing some sales drudgery with AI

Sales 2.0

One of the areas of complex sales that I have seen soak up tons of time from entrepreneurs and senior salespeople over my years is writing proposals. and got this output: Creating a sales proposal template for your digital agency is a great way to streamline the process and ensure consistency in your proposals.

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Sales prospecting made easier

Sales 2.0

I don’t understand why it is acceptable for a process like cold calling (now often started via email) to work one in a hundred times–or in email efforts one in a thousand times. I picture how a company in the high tech chip business could survive when only 1 in 100 of their chips was usable (or 1 in 1,000).