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3 Examples of Creative B2B Marketing Initiatives

Zoominfo

So, in an effort to demystify the term, we recently took to our blog to discuss marketing creativity —what it is, what it isn’t, and how to achieve it. We also thought it would be helpful to provide our readers with examples of truly creative marketing. Three Incredible Examples of Creative B2B Marketing Initiatives.

Examples 208
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3 Examples of Creative B2B Marketing Initiatives

Zoominfo

So in an effort to demystify the term, we’re going to dive into marketing creativity in the B2B realm. With the ultimate goal of increasing conversion rates, marketers have to accelerate brand activity through digital channels. Our examples highlight ways companies achieved branding success through creative marketing initiatives.

Examples 130
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Not the “R” Word Again…

No More Cold Calling

The same “8 Killer Steps” that I talked about in 2001, 2002, and again in 2008 and 2009 still apply! Broaden Your Perspective/Narrow Your Focus: Is your sales and marketing focus working? Build new alliances or alternate distribution channels. Here, I’ve updated the order and added a bonus #9! What business are you in?

Referrals 240
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10 Incentive Travel Facts You Can Put To Good Use

Sales and Marketing Management

The score of 26 percent is down from a recent high trend surpassing 50 percent that began in the fall of 2013, but it is still considerably higher than the extreme dips seen in 2009 and 2011. As of fall 2016, per-person incentive travel budgets are most commonly between $3,000 and $4,000, although about 40 percent of the industry spends more.

Travel 205
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14 Pro Tips for Running a Successful Business

Hubspot Sales

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years. Source: Capterra. According to the U.S.

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Opening Up Your First Franchise? Here's Everything You Need to Know

Hubspot Sales

Franchise owners Algy and Kermie Irvin opened a popular franchise location, Painting with a Twist , in 2009. The contract allows the franchisee to distribute the franchisor's products and use its name and brand. Once your franchisor sends a representative to approve your location, it’s time to market your grand opening.

Hiring 90
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The 20 Best Sales Movies of All Time [Updated for 2018]

Hubspot Sales

The Goods: Live Hard, Sell Hard (2009). Charting the rise and fall of a small-arms dealer who moves from distributing handguns in his New York City neighborhood to delivering guided-missiles to rogue nations, this darkly comic thriller stars Nicolas Cage in one of his most fascinating roles. The Goods: Live Hard, Sell Hard (2009).

Film 111