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Incentive Gift Cards Continue to Delight

Sales and Marketing Management

are increasingly using gift cards as a reward tool for multiple groups (channel, sales, employee and customer), and that investment in gift card rewards is both significant and growing. adds to their popularity, explains Theresa McEndree, vice president of marketing at Hawk Incentives, another leading gift card provider. businesses?—?fully

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Do You Realize the Power of Promotional Materials?

Smooth Sale

Photo by Mary1826 vis Unsplash Attract the Right Job or Clientele: Do You Realize the Power of Promotional Materials Success in today’s highly competitive corporate environment depends on a solid marketing strategy. Promotional items can also be practical tools for word-of-mouth advertising.

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Remote Selling Viewpoints with Pam Dearen of @Bigtincan

SBI

For example, driven by the pandemic and shift to remote working, Bigtincan Learning was recently rolled out globally at a leading shoe and apparel company to connect with their employees in new ways. The strategy was to put “learning in the path of work” so that team members did not have to stop what they were working on for training.

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What It Means To Be Social In Sales and Business

Score More Sales

Mimi owned a women’s apparel shop carrying the best brands and top quality accessories. Although I write about new trends and social platforms – and really love what I’m seeing with technology reaching mid-market and SMB companies – it’s important to realize that selling socially is not a new concept.

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Can You Use Branded Merchandise Ideas to Help Grow Your Business?

Smooth Sale

Branding and marketing weigh heavily on successful sales. Capture More Leads As a result of being seen and increasing recognition, branded merchandise is often an excellent tool for capturing leads. Standing out from the crowd is challenging but vital these days to remain in business. The three elements feed into one another.

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Remote Selling Viewpoints with Hans Fuller of @StorySlab

SBI

There are some tools out there suited to industries that don’t rely on face-to-face selling (think of a conversation tool like Gong for a company selling software), but those are typically not practical during in-person meetings or for consultative sales conversations, like capital equipment or highly engineered solutions.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). This suggests that many workers are keenly aware of and capitalizing upon their newfound power in today’s candidate-driven labor market.

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