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How to Create Sales Collaterals That Convert

Highspot

A significant 71% of B2B buyers say they download and consume multiple assets to help with the decision-making process and an equal number said they share such content with their team members. This guide shares the importance of sales collateral, who is responsible, and how to use it to seal the deal. What Is a Sales Collateral?

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[Webinar Wrap-Up] Incentive Compensation in Retail: 5 Bottom-Line Benefits

OpenSymmetry

Fred Sass, Worldwide Marketing Executive for the Sales Performance Management (SPM) division IBM and Laura Roach, Senior VP of Marketing and Customer Success, OpenSymmetry invited Erin Harris, Executive Editor of Integrated Solutions for Retailers to join them in sharing their expertise in securing market share through Incentive Compensation.

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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Sales collaboration dramatically improves results, but bringing it to fruition can be more complex than it sounds.

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Sales Hacker On-Demand Webinar: No B.S. Sales Coaching

Showpad

Does your organization have an effective Sales coaching program? Sales Hacker’s recent webinar “ No B.S. Here are some key takeaways from the roundtable discussion and audience Q&A: The Distinction Between Sales Training & Coaching. Many organizations see Sales training and coaching as one in the same.

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TSE 1113: Leveraging Sales Incentive Data to Increase Performance and ROI

Sales Evangelist

Sales is equal parts art and science and one of the keys to success is leveraging sales incentive data to increase performance and ROI. Jason Atkins is the founder of 360 Insights, a software platform that enables large brands to execute all of their channel incentive strategies. Understanding data will help tremendously.

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Welcome email templates for nurturing new customers

Nutshell

It’s not necessarily your “first impression” with a buyer, since the recipient has already engaged with your sales team or marketing content. More accurately, a welcome email is the first communication that you send when a buyer reaches a new stage in your relationship. So, what exactly is a welcome email? Only 57.7%

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Read Our Newest Sales Resource: A Guide to Selling Through the Turn

Miller Heiman Group

If you haven’t yet adapted your sales tactics to address the changes wrought by the COVID-19 pandemic, it’s time to think about how to pivot as you position your company to rebound from the crisis. Our focus is helping sellers develop a strategy that allows them to quickly and consistently qualify sales opportunities.