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Salesforce Sync: What, Why & How?

Zoominfo

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike. It’s not just reps who suffer, either.

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Salesforce Sync: What, Why & How?

Zoominfo

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike. It’s not just reps who suffer, either.

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AI’s Role In Sales and Marketing

Sales and Marketing Management

Author: Paul Nolan “What happens when new and fast-improving technologies create opportunities to unleash untapped sources of revenue, some of them long trapped by market inefficiencies?”. There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI

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Sales Talk for CEOs: A 30 Year Perspective on Scaling a Startup with Doug Frazier (S3:E9)

Alice Heiman

And one of those hats is often head of sales usually because they are the most knowledgeable about the product and the problems it solves in the market. Replacing himself as a salesperson took 3 years, but replacing himself as head of sales took Doug Frazier much longer. Watch the podcast below or on our YouTube channel.

Scale 69
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Why Doesn’t Anyone Care About ROI in the Channel?

Allbound

I was speaking with a Chief Revenue Officer of a mid-market, mar-tech, SaaS company who was earning about $15 million in Annual Recurring Revenue (ARR) and surprisingly enough, despite having the word “Revenue” in his title, he was shockingly disinterested in measuring the ROI from his channel team. What’s worse? First Thing’s First.

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Groove Launches the First Sales Engagement Platform for Salesforce Financial Services Cloud

Groove.co

Today, Groove officially launched the first sales engagement platform built for Salesforce’s industry-specific CRM systems, Groove for Salesforce Financial Services Cloud. Twenty of the top twenty Financial Services companies use Salesforce, according to the CRM industry leader.

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Top 20 Sales & Marketing Vendors to Follow on Twitter @Dreamforce ’14

SBI

Dreamforce is the world’s largest gathering of Salesforce users, practitioners, and evangelists. More than 1400 sessions, more than 350 exhibitors, 18 keynotes, 20 parties, 2 rock concerts, and 5 opportunities to help charities on site, there is perhaps no bigger event for sales and marketers. Fantasy Sales Team.

Vendor 139