SBI Growth

JUNE 28, 2016

Market research provides a deep understanding of your market, accounts, buyers and users. But do you understand how to do market research inside your company? It’s a critical piece to your organization’s strategy. Watch here as we demonstrate both its importance.

Research 159

Research Marketing How To Account 159

SBI Growth

SEPTEMBER 18, 2020

September 14, 2020 | Dallas, TX – Sales Benchmark Index (SBI), a management consultancy specializing in B2B revenue growth, today announced the publication of their latest research report, “Revitalizing Growth: Accelerate While Others Stand Still.” ” The report uncovers how market leaders.

Research 153

Research Revenue Report Company 153

Smooth Sale

FEBRUARY 14, 2024

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: How To Create A Company That Will Thrive Being a business owner is a big job with many responsibilities. Take the time to learn how to create a company that will thrive well into the future. It can act as your roadmap as you get ahead and grow your company.

Company 115

Company Hiring How To Face-to-face 115

SalesFuel

MARCH 14, 2024

I know this because my brother, Gary, diligently researched our ancestry and even purchased a facsimile of our family crest. Adam Heitzman says the process of creating a compelling brand identity for a person or a company is important. All the above must be consistent with your credible personal brand as an extension of your company.

Company 111

Company Real Estate Hiring How To 111

Nutshell

DECEMBER 7, 2023

Keyword research is a routine part of online content creation. Whether you’re making videos for YouTube or creating a new company blog, you need to target the right keywords to help your pages rank. Keyword research tools help simplify that process for you. Download it today! With this tool, you can access up to 1.25

Research 62

Research Lead Rank Lead Scoring Tools 62

Allego

NOVEMBER 4, 2021

That’s just one of the many surprising findings from new Allego research on the current state of sales enablement for companies nationwide. provides insights into this emerging function and the training and revenue challenges companies face without it. Marketing and sales aren’t aligned. Reps don’t understand use cases.

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Research Buyer Hiring Sales Enablement 143

Smooth Sale

OCTOBER 24, 2022

Attract the Right Job Or Clientele: Do You Use Research to Plan? The juncture is the time for us to use research to plan. Researching the suggestions for strategy, new apps, and technology is vital to ensure they are safe to implement and adhere to our values and that our brand remains safe. Your Story: Use Research to Plan.

Research 78

Research Hiring Networking Social Media 78

Zoominfo

APRIL 28, 2020

Research Suggests Productivity Benefits of Working from Home. As far as overall productivity goes, there is an overwhelming amount of research that shows that, under normal circumstances, working from home increases productivity. So, what does this mean for our businesses?

Company 258

Company Lead Rank Cancellation Report 258

SBI Growth

DECEMBER 5, 2020

Over the past several months, SBI’s latest research has unpacked how market-leading CEOs have responded to market disruption and how they approach planning for 2021. Those identified as “Accelerators” have not only managed to thrive in the face of adversity.

Leads 305

Leads Marketing Qualified Lead Marketing Face-to-face 305

Zoominfo

NOVEMBER 20, 2023

Marketers are definitely at the forefront of experimenting with GenAI. Early successes we’ve noted include assistance in analyzing campaign performance, creation of email sequences that reflect the company brand, and the summarization of core content into derivative assets, such as video scripts and social media posts.

Data 130

Data Scale Lead Rank Marketing 130

Sales and Marketing Management

JULY 8, 2020

Secondly, finding an international market for products is a big step in achieving business growth. Here are five ways that international companies can save on these costs. Conduct thorough research before committing to any expenditure. Peter Palladino is a business advisor for several companies in the New York region.

Company 194

Company Scale Skype Transportation 194

Zoominfo

MARCH 2, 2021

It’s used by companies of all types and sizes for a variety of tasks, ranging from employee benefits administration to cancer research. Improving the way you harness and use big data will benefit your marketing strategy by helping you reach the right people at the best time with relevant content. What Is Big Data, Anyway?

Email Marketing 272

Email Marketing Campaigns Data Marketing 272

LeadFuze

JANUARY 2, 2024

Keyword research using AI is like having a megaphone that reaches just the right ears. Table of Contents: The Role of AI in Modern Keyword Research What Is an AI Keyword Generator? Can you automate keyword research? How do you use ChatGPT for keyword research? It’s smart fishing in the sea of search engines.

Research 52

Research Tools Cost Per Click Lead Rank 52

Zoominfo

JANUARY 22, 2021

There’s a saying in marketing that goes, “if you’re targeting everyone, you’re targeting no one,” and for the most part, I agree with it. There are a million reasons why personalized content is widely promoted as a sales and marketing best practice, one of them being that it’s more effective than any kind of ‘spray and pray’ method.

Ideal Customer Profile 221

Ideal Customer Profile Marketing Buyer Persona B2B 221

Zoominfo

AUGUST 31, 2020

In 12 years, half the companies on the S&P 500 may fall off that list, according to industry research. Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company. Company transformation. Offer expansion.

Ideal Customer Profile 264

Ideal Customer Profile Lead Rank Marketing Loyalty 264

Hubspot Sales

JUNE 6, 2022

Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations. The 18 Best Places to Research Buyers Before Sales Conversations. The Company’s Twitter Account.

Research 127

Research Prospecting Face-to-face Twitter 127

Smooth Sale

FEBRUARY 10, 2022

Attract The Right Job Or Clientele: Are You Properly Researching A Web Host? Note: Our collaborative Blog asks plus offers insights into, ‘Are You Properly Researching A Web Host?’. Below you will gather ideas for properly researching a web host and questions to ask upfront. Properly Researching A Web Host.

Research 78

Research Hiring Guarantee Google 78

Pointclear

MARCH 12, 2013

I had the great the opportunity to interview Lori Wizdo , B2B marketing analyst at Forrester Research. Lori is a senior analyst with extensive marketing, sales, and operation experience in the information systems and software industries. Some sales professionals even believe that they can't get qualified leads from marketing.

Research 253

Research B2B Sales Qualified Lead Lead Rank 253

Zoominfo

MAY 8, 2020

So why is it that so many companies shop for new customers as if they are combing every inch of the grocery store – hoping things will magically jump off the shelf and into their carts? Total addressable market (TAM) is the total available opportunity for your product or services. What is Total Addressable Market?

Analysis 273

Analysis Marketing Lead Rank How To 273

Pipeliner

OCTOBER 22, 2021

In this Expert Insight Interview, Sean Campbell discusses how market research can be used to gain insights into customers. Sean Campbell is the co-founder and CEO of Cascade Insights , a competitive intelligence and market research firm for B2B technology companies. Market Research. Unbiased Process.

Research 52

Research Video Marketing Customer 52

Zoominfo

JULY 2, 2020

While marketing professionals understand marketing automation can streamline essential processes, many do not leverage these systems to their full advantage. Marketing automation is beneficial. What is Marketing Automation, And Why is it Important? How Does Marketing Automation Work?

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

Pipeliner

OCTOBER 21, 2021

Market research is all about having an unbiased view of your business problem. In this Expert Insight Interview, we welcome Sean Campbell, co-founder, and CEO of Cascade Insights, a market research firm for B2B companies. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.

Research 52

Research Marketing Customer How To 52

Janek Performance Group

APRIL 17, 2024

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. 76% percent of BDRs report to sales over marketing. 76% percent of BDRs report to sales over marketing. They then leverage research tools and market insights to pinpoint promising opportunities.

Outsourcing Services 118

Outsourcing Services B2B Lead Rank Sales Qualified Lead 118

Zoominfo

JUNE 28, 2023

Traditional marketing plans lay out these steps, but to really move the needle, you’ll need to dig a little deeper. That’s where a go-to-market (GTM) strategy comes in. That’s where a go-to-market (GTM) strategy comes in. What is a Go-to-Market Strategy? First, let’s define go-to-market as an overall framework.

Ideal Customer Profile 130

Ideal Customer Profile Strategy Lead Rank Marketing 130

Partners in Excellence

OCTOBER 31, 2022

I see a lot of discussions about “forcing sellers to waste selling time by doing their own research.” ” Increasingly, I see people recommending outsourcing this research, freeing the time up to make more calls. Clearly, too many sales people don’t know how to do research, as a result, they waste a lot of time.

Research 62

Research Outsourcing Services Ideal Customer Profile Data 62

Zoominfo

APRIL 23, 2021

ZoomInfo’s recent webinar, Automation: The Secret to Next-Level Go-To-Market Strategy , highlighted why automation powered by data is a proven tactic to accelerate win rates and better enable go-to-market plays. Through trial and error, companies adopt “sales plays” that become repeatable and highly targeted.

Webinar Metrics 242

Webinar Metrics Strategy Marketing Scale 242

Zoominfo

MAY 31, 2022

Total Addressable or Available Market, also referred to as TAM, is a monetary value that represents all of the selling opportunities for your organization. Though your TAM can be produced with a simple formula, calculating it requires market research and accurate data. What is a Total Addressable Market? Bigger budgets?

Analysis 130

Analysis Marketing Vendor How To 130

Zoominfo

AUGUST 25, 2020

But what does it mean to actually be productive when it comes to marketing? Obstacles to Marketing Productivity. Either way, there are a host of obstacles to marketing time management that can impede productivity. Lack Of Strategy And Alignment: Sales and marketing alignment is imperative for efficient time use.

Marketing 221

Marketing Campaigns ROI Scale 221

Zoominfo

JUNE 8, 2020

As companies do what needs to be done to survive, they turn to solutions they’ve never used before. There’s one thing that you may not have yet realized is gaining in popularity as a result of the pandemic: outbound sales and marketing. Companies around the world are building and using “muscles,” or capabilities they’ve never had.

Outbound 195

Outbound Company Webinar Metrics Demand Generation 195

Alice Heiman

MARCH 2, 2022

What do your customers really think of your company, your service, your employees? Every CEO should consider doing 3 rd party Voice of the Customer research. Voice of the customer research is more than just sending out a customer survey or asking for a review. 11:00] The key benefit of voice of the customer research. [13:29]

Research 118

Research Customer Survey Retention 118

Zoominfo

JULY 19, 2022

This eliminates a number of our operational burdens since ZoomInfo created a tailored automation workflow that met our specific needs,” says Thomas Mandell, senior director of data services at Bluewhale Research , a leading B2B research, marketing services, and lead generation company.

Data 130

Data Marketing Lead Rank Ideal Customer Profile 130

InsightSquared

MAY 25, 2021

Following are key takeaways from the research: Sales Rep involvement and data quality are key to improving accuracy. Only 25 percent of companies report their sales reps, those closest to the deals, are involved in the forecasting process. Automation boosts forecast satisfaction.

Forecasting 62

Forecasting Sales Forecasts Lead Rank Research 62