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The Three Attributes of Good Messaging and Positioning

Sales Hacker

Speaking of which, GTMfund’s value proposition perfectly illustrates this week’s main newsletter topic: the critical importance of messaging and positioning. Take a look at these contrasting statements: GTMfund is an early-stage venture capital firm investing in pre-seed to series A software companies.

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The Definitive Guide to Client Onboarding and Positive Customer Experiences

Nutshell

Your client onboarding process lays the foundation for the client-company relationship and is integral to earning your customer’s trust. More often than not, this leads to a positive brand experience and a happy customer. Store and distribute customer information through your CRM software for easy reference when needed.

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The Most Basic Rule of Product Positioning – It’s Easy

Product Management University

I learned a lot about product positioning long before I ever stepped into a product marketing role. For the first four years of my software career, I was a pre-sales solution consultant, a.k.a. I think of demos as verbal product positioning. That’s when the number one rule of product positioning hit me right between the eyes.

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How to Find CEO Email Address of any Company

eGrabber

CEOs hold prestigious positions as top-level executives and wield considerable influence over crucial business decisions. This blog post will help you to find CEO email address of any company in no time. You might only have the Names and Company names of your prospects. Get Verified CEO Email Addresses in a Click!

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Companies That Care: Supporting Customers During the Coronavirus

Zoominfo

ZoomInfo recently covered the various ways in which companies are stepping up during the pandemic to support their employees , like paying hourly workers who have no hours, giving out cash bonuses, and taking a no-layoff pledge. Ways Companies are Supporting Customers During COVID-19. Keeping us connected. Thinking of our kids.

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2023’s 19 Best Sales Prospecting Tools

Hubspot Sales

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? The Benefits of Sales Prospecting Tools.

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

With lead capture pages, you can automatically populate your CRM with fresh, highly qualified prospects, letting you spend more time connecting with people and less time combing through lead databases. With the right software and strategies, you can get a lead capture page up, running, and working for your business in no time.