SBI Growth

OCTOBER 11, 2020

The software industry has experienced more disruption in the last 6 months than in the previous 10 years. With an increased need for online purchasing, content management, payment processing, and more, leading software CEOs have navigated changes in demand drivers.

Software 349

Software Software Industry Leads 349

Smooth Sale

JUNE 22, 2022

Attract the Right Job or Clientele: Can You Improve Client Retention? Companies employing sales representatives are typically on the lookout for how to improve client retention. So how can you improve client retention? My Story: Software is a Hard Issue for Non-Techies. Photo by Geralt via Pixabay. That was a huge relief!

Retention 78

Retention Hiring Networking Software 78

Sales and Marketing Management

AUGUST 28, 2020

Author: Annie Reiss, Chief Marketing Officer, CloudShare While businesses determine how to safely return to something resembling a pre-COVID world, software sales teams are still racing to meet their quotas and keep business moving. One of the biggest obstacles for sales teams is succinctly educating prospects on complex software.

Software 177

Software Software Skype Scale 177

Vengreso

JULY 12, 2022

Getting prospective customers into the sales funnel is part of the battle, but converting them and keeping them as customers is a whole other challenge. But, exactly how to prevent what one sales expert calls the “Great Customer Resignation” is the topic of this episode of the Modern Selling Podcast.

Churn 132

Churn SugarCRM Customer Epicor 132

Zoominfo

AUGUST 31, 2020

Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company. ZoomInfo has identified four areas — or quadrants — that together create a framework for a successful go-to-market approach: Build loyalty. Market expansion.

Ideal Customer Profile 264

Ideal Customer Profile Lead Rank Marketing Loyalty 264

Crunchbase

DECEMBER 28, 2021

As your business grows, you’ll undoubtedly need to bring new customers to your website and get them to make their first purchases. But while every business must focus on acquiring new customers from their target audience, customer retention gradually assumes an even more important role when it comes to marketing and brand identity.

Retention 52

Retention Strategy Customer Top of Funnel 52

Zoominfo

MARCH 1, 2021

Key performance indicators (KPIs) serve as metrics that measure team-wide performance — and are great for digital marketing teams. In fact, 65% of B2B marketers use KPIs to measure their content performance. If you’re not entirely sure what’s working and what’s not for your marketing team, add KPIs into your strategies.

Paid Content 207

Paid Content Lead Rank Marketing Qualified Lead Cost per Acquisition 207

Zoominfo

JANUARY 11, 2021

The email inboxes of B2B executives are already filled with so much marketing clutter. Yet the people who actually might be interested in buying your product or service also play a big role in your target market. Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales.

Ideal Customer Profile 162

Ideal Customer Profile B2B Buyer Persona Top of Funnel 162

Nutshell

MARCH 25, 2024

Regardless of your business type or industry, a well-thought-out and structured client onboarding process is the secret to long-term customer retention. It’s where the rubber meets the road, and the initial relationship you’ve built with your customer before their purchase is put to the test. But there’s more to do.

Positioning 127

Positioning Customer Churn Face-to-face 127

Babette Ten Haken

JANUARY 18, 2018

When customer retention processes become a sanctioned sales spectator sport, everyone suffers. After all, sales professionals are compensated for acquiring customers, not baby-sitting them, right? After all, sales professionals are compensated for acquiring customers, not baby-sitting them, right? Well, not so right.

Sports 74

Sports Retention Customer Compensation 74

Pipeliner

FEBRUARY 16, 2022

It’s essential to stay relevant, provide the most up-to-date service, and ensure effective management of customer databases to establish higher customer retention. The most important goal for a business is to increase its market share and profitability ratios. Undoubtedly, that can only come from sustaining customers.

CRM 98

CRM Benefit Customer SalesForce 98

Sales Hacker

JANUARY 20, 2022

Most sales orgs already operate at enterprise scale and managers oversee teams of 10+ people, which makes personalized goal setting and customized action plans seem unattainable. Time invested in your reps and in your team can lead to major increases in close rates and employee retention and satisfaction. Conclusion.

Retention 99

Retention Sales Coaching Coaching Scale 99

PandaDoc

APRIL 17, 2024

In this article, we’re going to learn all about contractor management software (CMS). Contractor management software is a tool that helps organizations streamline and automate the processes related to hiring, onboarding, monitoring, and evaluating external contractors and vendors. CMS helps you better collaborate with contractors.

Software 52

Software Software Benefit Construction 52

PandaDoc

APRIL 17, 2024

In this article, we’re going to learn all about contractor management software (CMS). Contractor management software is a tool that helps organizations streamline and automate the processes related to hiring, onboarding, monitoring, and evaluating external contractors and vendors. CMS helps you better collaborate with contractors.

Software 52

Software Software Benefit Construction 52

Babette Ten Haken

MAY 23, 2018

Consider the impact of customer micro experiences on your overall rate of customer retention. This phrase often refers to business-to-consumer (B2C) marketing activities, including retail spaces created for specific customer niches. Many times, these folks reside in the Operations side of the business.

Retention 55

Retention Customer SME B2C 55

Pipeliner

AUGUST 21, 2023

Harnessing AI in Content Marketing: Insights from John Golden and Kyle Stout Hello everyone, I’m John Golden, your host for this enlightening discussion on the role of Artificial Intelligence (AI) in content marketing. I had the pleasure of hosting Kyle Stout, the founder of Elevate and Scale, a leading email marketing agency.

Scale 97

Scale Strategy Marketing Lead Rank 97

Salesmate

MARCH 19, 2021

And live chat software is the ideal tool for boosting customer support. No customer wants to get on a call and wait for a long time when there’s an option for live chat. So, before your prospect’s patience runs out and you have to say, Implement a live chat software that puts an end to all your customer related issues.

Software 120

Software Software Lead Rank Lead Scoring 120

Cincom Smart Selling

JULY 18, 2023

Discover the Best Quote Software For Your Business Needs If your business is centered on selling complex products and solutions, then finding the right quote software can be a game-changing factor that not only enhances your customer experience, but also streamlines your entire quoting process.

Software 62

Software Software Discount Lead Rank 62

Cincom Smart Selling

JULY 18, 2023

If your business is centered on selling complex products and solutions, finding the right quote software can be a game-changing factor that not only enhances your customer experience, but also streamlines your entire quoting process. Reps won’t be able to quote something that can’t actually be built.

Software 62

Software Software Discount Lead Rank 62

Sales and Marketing Management

MARCH 29, 2019

Author: Paula Sanders There’s a lot of hype around artificial intelligence, but the reality of its impact to sales and marketing strategies promises to be positive. However, just as technology has evolved, so has the customer’s sales approach. That’s a significant opportunity. That’s a significant opportunity. Leading a Winning Team.

Marketing 209

Marketing Webinar Metrics Software Software 209

Vendor Neutral

APRIL 22, 2021

Do You Have a Value Driven Strategy to Enhance Client Retention? It is little surprise client retention is so prominent in the minds of businesses leaders today. What is the role of value in these efforts, though, and what are some methods for improving retention in today’s selling landscape? Why Client Retention Matters.

Retention 59

Retention Webinar Metrics Strategy Cancellation 59

Apptivo

DECEMBER 21, 2022

Best Marketing Automation Examples. How does Marketing automation help the business? Creating efficient sales and marketing workflows eliminates the need for repetitive tasks. For this reason, businesses require sales and marketing automation, which will enable them to create reports, send messages, gain insights, and more.

Benefit 98

Benefit Marketing Lead Rank Lead Scoring 98

DiscoverOrg Sales

NOVEMBER 14, 2018

The Ideal Customer Profile (ICP) is used to identify, source, and prioritize your best prospects – but how do you create an accurate ICP in the first place? It takes time, money, and people to attract, convert, and delight new customers. You can’t market to everyone. What is an Ideal Customer Profile?

Ideal Customer Profile 150

Ideal Customer Profile Lead Rank Lead Scoring Customer 150

Smooth Sale

MAY 20, 2022

Attract the Right Job Or Clientele: Three Ways Software Can Help Your Workforce Be Engaged. Our collaborative Blog provides insights into ‘Three ways software can help your workforce be engaged.’. How can software do all of this, though? We all realize that software can save us time. Photo by fauxels.

Software 78

Software Software Hiring Lead Rank 78

Lessonly

NOVEMBER 29, 2021

High turnover leads to understaffed teams, overworked hiring managers, less satisfied customers, less revenue, and the list goes on. It’s delivering a world-class onboarding experience using the best onboarding software on the market. Great retention starts on (or before) day 1. What is that solution, you ask?

Retention 48

Retention Software Software Scale 48

Nutshell

JUNE 2, 2019

When Nutshell’s last Customer Success effort fizzled out (more on that in a bit), I was fairly new to the CX team at Nutshell. Coming from a sales management and real estate background, I understood our customers’ hustle. Even worse, we were losing over half of new customers at 12 months. Are they more successful?”.

Retention 107

Retention Scale Customer Churn 107

Zoominfo

AUGUST 31, 2020

Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company. ZoomInfo has identified four areas — or quadrants — that together create a framework for a successful go-to-market approach: Build loyalty. Market expansion.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Marketing Loyalty 130

Zoominfo

OCTOBER 5, 2021

An Ideal Customer Profile (ICP) helps you identify, source, and prioritize prospects — but how do you create an accurate ICP in the first place? It takes time, money, and people to attract, convert, and delight new customers. You can’t market to everyone. You can’t market to everyone. What is an Ideal Customer Profile?

Ideal Customer Profile 100

Ideal Customer Profile Lead Rank Lead Scoring Customer 100

Zoominfo

JANUARY 11, 2021

The email inboxes of B2B executives are already filled with so much marketing clutter. Yet the people who actually might be interested in buying your product or service also play a big role in your target market. Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales.

Ideal Customer Profile 100

Ideal Customer Profile B2B Buyer Persona Top of Funnel 100

Nutshell

MAY 19, 2020

Churn rate, the loss of customers over a specified period of time, is one of the most important metrics a company can track. Let’s take a closer look at what customer churn rate really means for your business, and acknowledge the negative impact it can have on your company’s bottom line. Say you started May with 200 users.

Churn 133

Churn Customer Lead Rank Retention 133

Nutshell

APRIL 21, 2023

Measuring the effectiveness of marketing campaigns is crucial for businesses to understand their campaigns’ return on investment (ROI). By measuring campaign effectiveness, companies can stay on top and rest easy knowing they’re boosting their marketing strategy’s success.

Campaigns 62

Campaigns Marketing ROI How To 62

Pipeliner

FEBRUARY 22, 2024

The Future of AI in Sales and Customer Support Chat with Thomas Ryan, founder of the AI sales software company Bigly Sales , on my podcast. His perspectives on how artificial intelligence transforms sales and customer service revealed a technology that’s not just a fad but a valuable productivity tool. What drove this change?

Customer 52

Customer Lead Gen Face-to-face Pivotal 52

Gong.io

AUGUST 3, 2022

For SaaS and subscription businesses, customer success is a key revenue driver. So, how exactly do you measure if a customer is “successful” (and what does that even mean?). Defining customer success and measurements . For individual clients, we can ask, “What was it that the customer wanted to achieve originally?

Churn 87

Churn Customer Retention Licensing 87

The Pipeline

FEBRUARY 21, 2022

Olivier helps Sales and Marketing leaders and their teams at companies operating in COMPLEX B2B and B2G ENVIRONMENTS improve SALES PERFORMANCE and CUSTOMER MANAGEMENT for RETENTION and GROWTH. Working with Sales or Marketing organisation with KAM/GAM programme, a Sales Enablement & Effectiveness Team or a Sales Academy.

B2G 173

B2G Construction Segment Retention 173

Nutshell

FEBRUARY 21, 2023

Managing customer relationships is one thing, but what about managing the customer lifecycle for each person you work with? Customer lifecycle management is an important strategy all businesses should be practicing because it helps foster long-lasting relationships with customers and inspires brand loyalty.

Customer 62

Customer Loyalty Campaigns CRM 62

No More Cold Calling

APRIL 15, 2021

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software.

Lead Gen 397

Lead Gen Sales Qualified Lead Leads Marketing Qualified Lead 397

Product Management University

NOVEMBER 17, 2022

After more than two dozen conversations with product management VPs and SVPs, I’m happy to report the market-facing, customer-value-driven product management I’ve long known is alive and well. Customer retention and new sales are always the key drivers. Here’s the reason I love the vertical market approach.

Lead Rank 52

Lead Rank Lead Scoring Face-to-face Marketing 52