SBI Growth

MARCH 28, 2024

Every quarter, SBI hosts a series of Executive Growth Forums where leading executives (CEOs, CROs, Presidents, CCOs, COOs, and more) are invited to a dynamic roundtable discussion to share ideas and perspectives on the future of B2B go-to-market (GTM) strategy. In these forums, we also share insights gathered from SBI’s quarterly CEO surveys, which are valuable to help executives stay ahead of developing market trends.

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Survey Trends B2B Strategy 177

Smooth Sale

MARCH 28, 2024

Photo by Geralt via Pixabay Attract the Right Job or Clientele: How To Keep Your IT Systems Secure If you are trying to secure your organization across the board, one of the main things you will need to monitor thoroughly is your IT systems, as these will have a lot of attention on them as part of this. The more secure your IT systems are, the better they will be for your organization, so this is a critical matter that you must consider.

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System How To Licensing Hiring 102

SalesFuel

MARCH 28, 2024

An experienced and successful realtor friend expressed frustration with her recent email campaign. She targeted a sizeable list of potential clients who were looking to build a new home in a specific geography. She’s well-respected and her sales skills list includes working with builders to represent the interests of prospective buyers. To facilitate a knee-to-knee conversation she included a $7 Tim Horton’s voucher with an open invitation for a meetup.

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Hiring Social Media How To Hubspot 114

Grant Cardone

MARCH 28, 2024

Conventional hotels have been at odds with Airbnb since the industry disruptors broke out onto the scene. Now, hotel chains are coming up with new ways to bring travelers back into their rooms. Their latest bet? Sleep tourism. What Is Sleep Tourism? Let’s face it: Americans are tired. Just ask yourself when was the last […] The post How Sleep Tourism Could Wake Up The Hotel Industry appeared first on GCTV.

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Tourism Hotels Industry Face-to-face 104

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A dramatic shift has occurred in the B2B landscape. Buying has transformed radically in the last half-decade, causing growth rates to plummet, customer acquisition costs to skyrocket, and churn rates to surge. For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms.

B2B

SocialSellinator

MARCH 28, 2024

Discover how to effortlessly manage your accounts.google.com with our beginner's guide, covering everything from setup to maximizing security and personalization.

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Google Account Maximizer How To 110

SocialSellinator

MARCH 28, 2024

Discover how Architectural Digest, the ultimate ad for design excellence, evolved into the global design authority, from its anno Domini origins to now.

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BuzzBoard

MARCH 28, 2024

An Overview of the Marketing Agency Sales Process The sales process in a digital marketing agency is a multi-step journey that requires a thorough understanding, strategy, and execution. It focuses on small and local businesses, where the process involves building relationships, offering effective solutions, and ultimately closing sales to secure clients.

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Webinar Metrics Case Study Comparison Small Business 98

SalesLoft

MARCH 28, 2024

Who goes into a relationship with a vendor hoping to change them? Rob Cummerson , that’s who. As the Director of Marketing Operations and Analytics at Advanced , Rob is no stranger to the give-and-take that happens in healthy customer supplier relationships. In fact, he sees the partnership between Advanced and Salesloft as something that has shaped his company’s approach to vendor management overall.

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Marketing Qualified Lead Lead Rank Sales Qualified Lead Leads 90

SocialSellinator

MARCH 28, 2024

Unlock the potential of AdSense earnings with our beginner's guide. Learn tips on setup, optimization, and strategies to boost your income effectively.

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Google Strategy 96

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

Sales

Partners in Excellence

MARCH 28, 2024

It’s human nature to have biases. We tend to see things the way we want to see them. We find facts and evidence that support our experience or what we want to believe. Our propensity to do this causes us, perhaps unconsciously, to defend the status quo. But this doesn’t mean we are right. The doesn’t mean we are seeing things the way they are.

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Engineering Maximizer Positioning Course 73

Nutshell

MARCH 28, 2024

Consulting firms need a great sales pipeline to attract leads and close deals, as well as generate recurring revenue from clients and referrals. Read on to learn tips and best practices for managing an optimized sales pipeline for consulting firms. Table of Contents The unique role of sales pipelines for consulting firms 6 best practices for managing a consulting firm’s sales pipeline Define your consulting sales pipeline stages Standardize your sales process Automate as much as possible Regular

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Pipeline Sales Qualified Lead How To CRM 71

SocialSellinator

MARCH 28, 2024

Discover what is Hootsuite and how it transforms social media management with scheduling, analytics, and more for effective digital marketing.

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Social Media Media Tools Analytics 85

Nutshell

MARCH 28, 2024

As a startup, having a well-running sales pipeline is vital to facilitate sales actions and help your team close deals faster. Read on to learn more about the importance of sales pipelines for your business and how to manage a sales pipeline for your startup. Table of Contents Why is a sales pipeline important for a startup? What is a sales pipeline?

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Pipeline Lead Rank Lead Scoring Sales Qualified Lead 71

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Step inside the world of Salesforce consulting, stripped of fluff and jargon. Our guide provides a detailed exploration of five key success criteria, complete with actionable steps for immediate implementation. Elevate your Salesforce investment with insights on goal setting, system design, core object utilization, user adoption, and crafting a system tailored to your needs.

SalesForce

Allego

MARCH 28, 2024

What separates the best sales teams from the rest in today’s unpredictable market? For David Ashe , director of sales development at Allego, it’s about ensuring your SDRs retain their human approach. In a world where AI and automation are causing buyers to question if the person calling them is even human, sales reps must humanize their approach.

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Strategy Top of Funnel Lead Rank Lead Scoring 62

BuzzBoard

MARCH 28, 2024

An Overview of Google My Business and Local Website SEO Google My Business (GMB) and local website SEO are invaluable tools for digital marketing agencies’ sales teams, particularly when assisting small and local businesses. Essentially, Google My Business empowers businesses to manage their online presence across Google’s varied platforms, encompassing search and maps.

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Google Ideal Customer Profile Lead Rank Lead Scoring 52

MEDDIC

MARCH 28, 2024

How To Crush Your Goals this quarter A new quarter brings fresh opportunities and a renewed focus on achieving goals. If you are an enterprise B2B account executive, the beginning of a quarter is a critical time to set the stage for success and to crush your goals. Here are our top 5 actionable strategies: 1. Review, Reflect, and Refine: Don’t underestimate the power of a thorough review before diving headfirst into the new quarter.

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Enterprise Enterprise Account B2B 52

BuzzBoard

MARCH 28, 2024

Introduction to Video Marketing for Local Businesses In the digital marketing era, local businesses have unprecedented access to exposure. Yet, many continue to underutilize a crucial channel- video marketing for local businesses. For salespeople at digital agencies, harnessing this formidable marketing mechanism could be a game-changer for clients.

Benefit 52

Benefit Video Marketing Promotion 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competition

Lead411

MARCH 28, 2024

What is Buyer Intent Data and how can I use it? Understanding the Buyer Intent Data: Buyer intent data is information gathered from many sources that indicates a potential buyer’s interest or willingness to make a purchase. This information may include internet search behavior, website visits, social media participation, content downloads, and more.

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Buyer Intent Intent Data Intent Buyer 52

BuzzBoard

MARCH 28, 2024

Understanding the Importance of User-Generated Content for Local Social Media Marketing Salespeople at digital marketing agencies need to appreciate the importance of user-generated content (UGC) in local social media marketing. This approach extends beyond conventional advertising tactics to foster authenticity and a natural connection with the target audience.

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Social Media Media Promotion Construction 52

Pipeliner

MARCH 28, 2024

In my recent exploration of leadership and personal growth, I had the privilege of engaging in a stimulating discussion with two remarkable individuals: John Golden, a seasoned sales expert, and Chris McAlister, the innovative mind-driving Sight Shift. Our conversation delved into the intricacies of leadership dynamics, shedding light on invaluable insights and perspectives.

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Lead Rank Lead Scoring Video Face-to-face 52

Close

MARCH 28, 2024

The best cold email software & automation tools all have one thing in common: they help you reach more prospects and start more conversations.

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Software Software Tools Conversion 52

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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

Sales

Mereo

MARCH 28, 2024

Building relationships in sales offers a myriad of benefits. Not only do your teams become skilled at diagnosing and solving buyer pains, but it will also fix some issues your organization may be facing. In fact, industry data is showing that in many issues leaders faced last year, the lack of (or too many) value-based relationships between buyers and sellers contributed to the problem.

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Research Face-to-face Decision Maker Buyer 41

Force Management

MARCH 28, 2024

Your opportunities, especially at the enterprise level, are rarely ever sold to a single decision-maker. Top-performing organizations have go-to-market teams that successfully navigate buying committees of multiple stakeholders, as well as the parties who influence them, to sell deals at a high value. The best revenue teams have the cross-functional credibility and willingness to have multi-faceted sales conversations that drive a collective “YES” from all stakeholders.

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Buyer Persona Buyer Decision Maker Strategy 124

Sales Evangelist

MARCH 28, 2024

Are you ready to transform your cold email outreach strategy for 2024? In this episode of "The Sales Evangelist Podcast," host Donald Kelly speaks with Vlad Oleksiienko, a growth leader with extensive experience in sales development and cold outreach at scale. Vlad shares valuable insights into the evolving landscape of cold emailing in 2024 and beyond.

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Scale Intent Signal Intent Hubspot 40

SugarCRM

MARCH 28, 2024

In today’s competitive business landscape, enterprises can no longer afford to operate without clear goals and strategies in mind. For enterprises across manufacturing, where sales cycles are complex and customer journeys are long, it is especially critical to develop clear sales and customer engagement strategies to thrive and build long-term success.

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CRM Ideal Customer Profile Lead Rank Webinar Metrics 26

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Account Based Marketing