Sat.Jul 22, 2023 - Fri.Jul 28, 2023

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Unleash the Power of Your Sales Leadership Team

Steven Rosen

How do you unleash the power of your sales leadership team? In the fast-paced and ever-evolving world of sales, success is dependent on the capabilities of the sales leadership team. I believe that investing in the development of this critical team is the best use of resources for any VP of Sales. While sales training, sales enablement technology, customer experience enhancement, and marketing are essential components of a successful sales strategy, focusing on developing the sales leadership te

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7 Creative Ways Sales Reps Are Using AI

Hubspot Sales

Like many disciplines, sales teams everywhere are trying to understand what role artificial intelligence will play in their industry. AI is no longer a construct of the future. It’s here, and it’s already changing sales as we know it. Today, 68% of business leaders we surveyed believe it will help them scale in a way that would otherwise be impossible.

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What's in the Mind of Your Prospect?

Selling Energy

If you’re meeting resistance while pitching an energy solution , try stepping into your prospect’s shoes for a moment. Remember, you’re not just selling to a company; you’re selling to one or more individuals within that company, each of which has a specific role and specific interests that you need to understand. What’s important to a company’s maintenance manager may be very different from what’s important to that company’s CFO.

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Stop Counting Dials, Start Counting Connections

No More Cold Calling

Technology doesn’t close deals. Relationships do. Rachel, a sales VP at a large technology company, was frustrated with her sales team. They weren’t even close to making quota. In fact, they were lagging by 27 percent. She knew they relied almost exclusively on technology for generating sales leads. Their outreach took too long. They spent plenty of time on social media and sent tons of emails, but they rarely reached actual decision-makers.

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How B2B Buying Has Changed – And How Sales Teams Must Adapt

A dramatic shift has occurred in the B2B landscape. Buying has transformed radically in the last half-decade, causing growth rates to plummet, customer acquisition costs to skyrocket, and churn rates to surge. For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms.

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GTM Automation: Unlocking the Power of Data for Sales and Marketing Teams

Zoominfo

For years, go-to-market leaders lived by the laws of growth through sales capacity. The mentality was simple: if you want to increase revenue, hire more salespeople. Today, rapidly changing technology is altering that equation. Experts say that standout growth will come from teams that double down on productivity. “What we’re seeing in the market is companies running with smaller teams and supplying them with more accurate and highly personalized datasets, to drive more revenue,” says Mill

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Sales Manager’s Responsibilities in Small Business

Sales Manager Now

Sales managers are not always present in small businesses, so we are often asked what the Sales Manager’s Responsibilities are. Suppose you’re conducting performance reviews, updating job descriptions, or beginning a search. In that case, we’ve comprised a list of a Sales Manager’s Responsibilities we work by at Sales Manager Now when working with small… The post Sales Manager’s Responsibilities in Small Business appeared first on Sales Manager Now.

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Salespeople Beware: Why Reading From a Script on Camera is a Disaster!

Julie Hanson

Salespeople Beware: Why Reading From a Script on Camera is a Disaster! As virtual meetings, presentations and video outreach become the norm in sales, it’s tempting for salespeople to rely on scripts or notes to guide them through their presentations or pitches (aka: reading from a script). After all, with teleprompter apps and transparent notes, it reading from a script on camera appear easier than ever.

Film 62
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It’s No Secret: The Best Sales Managers Know How to Maximize Their Own Talents

The Center for Sales Strategy

If you’ve ever been in sales, you know first-hand that one of the most powerful ways to go from good to great is having a strong sales manager. The best sales managers are active listeners and innovative thinkers. They know how to inspire and motivate their teams. So, is there a secret that only these superstar managers know? Of course not. But what we know for certain is that they are the ones who give just as much attention to managing their own talents as they do to managing their teams.

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AI for AEs: 5 ChatGPT Prompts to Supercharge Your Sales

Sales Hacker

Love it or hate it, artificial intelligence is massively changing the game in sales — and has huge potential for account executives. Trust me: I’m an AE who’s embraced the change. And AI (particularly ChatGPT) has supercharged my productivity and learning — and helped me get back some of my oh-so-precious time. Intimidated by AI? Don’t worry. I’ll walk you through how AI can make your job as an AE way easier — including specific ChatGPT prompts you can put to use in minutes.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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4 Secrets for Developing and Deploying Outstanding Nontraditional Displays

Sales and Marketing Management

Attempting to create a nontraditional display with off-the-shelf content rarely works – neither does applying the same creative deployment road map used for traditional display types. The post 4 Secrets for Developing and Deploying Outstanding Nontraditional Displays appeared first on Sales & Marketing Management.

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Which Manager Qualities Matter Most for Building Elite Sales Teams

Anthony Cole Training

Excerpt from Objective Management Group’s recent webinar on The Data Behind Sales Managers of Elite Teams. The third chapter of this guide addresses a fundamental question: What qualities matter most for building an elite team. Through a deep analysis of sales evaluations and coaching frequencies, we uncover the impact of consistent coaching on various aspects of sales performance.

Analysis 237
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Transform your interactions: practice courtesy and kindness

Mr. Inside Sales

In today’s world of communicating through texting, memes, and hashtags, we’ve lost the warmth and underlying decency that make our everyday interactions enjoyable and respectful. Though we’re sometimes not aware of our tone and demeanor, other people do feel its impact, and they react to it as well. A few years back, my wife and I were on vacation in Venice, Italy, and we were having trouble navigating our way back to St.

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Data, Alignment, and Automation: How to Scale Your ABM Strategy

Zoominfo

Businesses in virtually every industry are being pushed to modernize their go-to-market strategy, with a premium on the data-driven, automation-enabled convergence of sales, marketing, and operations. As part of this evolution, the most advanced marketing teams are taking a page from their sales counterparts and using scalable plays to take their account-based marketing (ABM) strategy to the next level.

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Streamlining Salesforce for Maximum Impact: A People-Focused Pocket Guide

Step inside the world of Salesforce consulting, stripped of fluff and jargon. Our guide provides a detailed exploration of five key success criteria, complete with actionable steps for immediate implementation. Elevate your Salesforce investment with insights on goal setting, system design, core object utilization, user adoption, and crafting a system tailored to your needs.

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Unlocking Commercial Productivity during Annual Planning: A Proven Process

SBI Growth

It’s annual planning season, and once again, our latest CEO survey findings were a great entry point into SBI’s latest webinar discussion I co-hosted with Tony Erickson, Senior Partner SBI about how to plan for successful commercial productivity in 2024.

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Listen In: Brand Monitoring Done Right

Sales and Marketing Management

Brand monitoring isn't just for consumer goods companies. Here are some tips and tools for listening to what others are saying online about your company. The post Listen In: Brand Monitoring Done Right appeared first on Sales & Marketing Management.

Consumer 156
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Our Most-Asked Questions from the Industry Leadership Panel

Force Management

We recently hosted an Industry Leadership Panel where we talked to three growth-oriented business leaders about what top organizations are doing to drive success in the current market. There were a few questions we saw over and over again from the audience, so we wanted to take the time to provide some relevant resources around those topics. Keep reading for podcasts, blogs and videos from our library that address the four most commonly asked questions from our webinar about economic change.

Industry 124
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B2B Lead Generation: The Ultimate Guide

Zoominfo

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. But the long-running effects of digital disruption, coupled with the sudden shock of COVID-driven remote work, have changed the game. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Is Underperformance a Reflection of Leadership?

The Center for Sales Strategy

I have some news for you, both good and bad. The good news is that your team's success depends entirely on your salespeople. Now, for the bad news. your success also hinges on the salespeople on your team. In other words, your sales team's ability to close deals and meet targets determines whether you win or lose. It may sound daunting, but it doesn't have to be.

Hiring 118
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10 Tips and Strategies for Successful B2B Appointment Setting

Sales and Marketing Management

Appointment setting is a crucial aspect of the B2B sales process that requires a strategic and collaborative approach. Implementing these strategies can enhance the ability to secure meaningful appointments with potential clients. The post 10 Tips and Strategies for Successful B2B Appointment Setting appeared first on Sales & Marketing Management.

B2B 120
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How Stabtech Supports Growth Into New Markets with a New CRM

Membrain

Growing into new markets can be a huge boost for companies that are well prepared. It can also be a big challenge, if you’re not. From managing new lines of services, to keeping new types of customers happy, this kind of growth can present as many problems as it does opportunities.

CRM 117
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Shaping the Future: Digital Marketing Agency Trends in 2023

SocialSellinator

Table of Content Here are the Emerging technologies to shape current marketing trends and the digital marketing industry in 2023 Voice Search Opens New Opportunities AI Assistants Deliver Personalized Service Choosing the Right Social Platforms How SocialSellinator can help you with this ever-changing digital marketing landscape to benefit your business!

Trends 98
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Focused on Talent: Selection with Emily Estey and Tirzah Thornburg

The Center for Sales Strategy

In this episode, we’re continuing our season-long deep dive into the latest Talent Magazine from The Center for Sales Strategy. And today, Emily Estey and Tirzah Thornburg are here to help break down the latest facts and trends when it comes to selection. Together, Emily and Tirzah bring so many great points to the table, such as: Why it pays to do the stressing BEFORE the hire, not after How talent banks are a great tool for hiring both internally AND externally And, finally, why holding out fo

Hiring 103
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5 Top B2B Sales Books for 2023

Lead411

5 Top B2B Sales Books for 2023 Keeping up with the newest sales tactics is always a point of emphasis for any successful sales team. Finding the best strategies, tip, tricks and formulas for more successful sales conversations can be challenging but these top 5 B2B sales books for 2023 are perfect examples of what works and are worth a read or listen. 1.

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The Art and Science of Complex Sales Podcast

Membrain

Ever wondered how a background in nursing could shape a unique and effective sales approach? Join us as we get down to the nitty-gritty with Sarah Downs , Founder and Partner of Doqaru. Sarah shares how her background in nursing has shaped her approach to sales, likening the process to a patient's journey from evaluation to diagnosis.

Sales 117
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The Power of Digital Marketing Agencies: Unlocking Business Success

SocialSellinator

Table of Content Is It Worth it to Hire a Digital Marketing Agency? How Digital Marketing Drives Growth? How Do You Create a Digital Marketing Strategy? Tips for Crafting an Effective Digital Marketing Strategy What is a search engine in digital marketing? What are the Best Digital Marketing Services for a Small Business to Grow? Measuring Success: The Power of Data-Driven Marketing How SocialSellinator Help You Grow your Business as a Digital Marketing Agency?

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Sales Process Improvement to Grow Revenue Performance

The Center for Sales Strategy

As a business owner or sales leader, you understand how important your sales process is to the success of your company. But are you certain that your sales process is as effective as it can be? If so, a consulting organization such as The Center for Sales Strategy (CSS) may be able to help. CSS focuses on assisting businesses in improving their sales performance.

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Are You Ready To Make Video Conferencing More Productive?

Smooth Sale

Attract the Right Job Or Clientele: Are You Ready To Make Video Conferencing More Productive? Remote work is here to stay, and companies will do their best by enhancing their remote meetings. Enhancement may consist of ease of use, including varying ways for staff to share ideas. Examples include speaking and sharing a whiteboard with pictures or a film clip to add value to their thoughts.

Video 78
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Sales Manager’s Responsibilities in Small Business

Sales Manager Now

Sales managers are not always present in small businesses, so we are often asked what the Sales Manager’s Responsibilities are. Suppose you’re conducting performance reviews, updating job descriptions, or beginning a search. In that case, we’ve comprised a list of a Sales Manager’s Responsibilities we work by at Sales Manager Now when working with small… The post Sales Manager’s Responsibilities in Small Business appeared first on Sales Manager Now.