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Top 20 Sales & Marketing Vendors to Follow on Twitter @Dreamforce ’14

SBI

Whether or not you’ll be attending, you’ll want to keep up on the latest and to help you with that mission, we’re naming the top 20 Twitter handles to follow at Dreamforce. Act-On’s streamlined user interface puts first-rate marketing tools at your fingertips, making campaigns and programs easier and faster.

Vendor 139
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TechTarget Announces Closing of BrightTALK Acquisition

SBI

As a leading marketing platform for webinars and virtual events in the enterprise IT market, the BrightTALK acquisition will enable TechTarget to significantly expand its proprietary first-party purchase intent data and its opt-in audience. For more information, visit techtarget.com and follow us on Twitter @TechTarget.

Closing 126
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I Don’t Know You, so Don’t Ask Me for a Referral

No More Cold Calling

He writes: A few years back I moderated a webinar for a San Francisco B2B media company called Tippit, now Ziff-Davis B2B Focus. Scott said something on that webinar I’ve repeated (always with attribution!) LinkedIn and other social media channels are fantastic tools for beginning conversations and new relationships.

Referrals 292
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Social Selling Not Working for You?

No More Cold Calling

For more on how LinkedIn can help you increase sales conversions, check out my latest webinar, “5 Ways LinkedIn Can Drive New Revenue—Without Selling.”. Follow Joanne on Google+ or Twitter @ReferralSales , or connect on LinkedIn and Facebook. Getting Traction on LinkedIn. Why LinkedIn is NOT a numbers game. Click here to listen.

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Three High-Impact Benefits of Email Marketing

Zoominfo

Email is the OG digital marketing tool. A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. and establish brand awareness by inviting customers to connect through a meeting, webinar, free trial, or demo. A marketing tool with staying power. Source: Campaign Monitor.

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Nine B2B Sales Myths Busted

Score More Sales

I had the honor and pleasure of being a panelist, along with two of my favorite sales and marketing experts, Nancy Nardin of Smart Selling Tools and Matt Heinz of Heinz Marketing. The event was hosted by Docusign, and you can see the whole webinar here. email lori@scoremoresales.com | View My LinkedIn Profile | twitter | google+.

B2B 240
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Let My Technology Connect With Your Technology

No More Cold Calling

Then some days later, another follow-up communication goes out, again personalized and meant to extend the conversation, perhaps offering even more content, such as a webinar, a demo, or a promotion. . The recipient might actually respond to some of these messages, and perhaps even sign up for a webinar. Not really.