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The Best Social Media Channels for Prospecting, According to 500 Sales Professionals

Hubspot Sales

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? Read on to learn more about social prospecting, and discover which social media channels are most effective.

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Using Cumulative Layering to Build Your LinkedIn Marketing

Sales Gravy

Are You Using LinkedIn's Marketing Power to the Fullest? I sat down with my good friend Daniel Disney, author of The Real Secret to Becoming a LinkedIn Selling Machine. Salespeople need to learn and practice using LinkedIn. You have to be the master of all of them and master using LinkedIn's marketing power.

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How Fake LinkedIn Profiles Can Cause Real Business Headaches

Zoominfo

You’ve probably seen questionable social media accounts trolling the comment section of your personal feed, or heard of scammers attempting to make a buck through fake Facebook or Instagram profiles. But recently, there’s been attention on a new frontier of fake social media accounts — business profiles on LinkedIn.

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Sales Talk for CEOs: CEOs on Social Media: A Direct Correlation to Increased Revenue (Ep111)

Alice Heiman

In the engaging world of social media, CEOs find themselves at a crossroads between opportunity and caution. The discussion delves into the transformative power of social media for personal branding and the pivotal role CEOs play in this dynamic landscape.

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Mastering LinkedIn Growth: 3 Playbook Insights to Help You Grow

Sales Hacker

LinkedIn has exploded as a social channel. You might have even initially heard of my newsletter through LinkedIn. This called for insight from one of the most knowledgeable on LinkedIn’s platform – let’s get into it. More on LinkedIn in our podcast episode with Justin Welsh. Read more here on the plan to IPO.

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Please Do Not Engage in This Type of LinkedIn Social Media Marketing

Increase Sales

Now it seems that the latest trend is everyone is a social media expert. A recent search in Google retrieved over 1,000,000 hits for “social media expert. And yet, these misguided individuals are not only mauling the marketing process, they are giving credible, results driven, social media marketing practitioners a bad rap.

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7 Ways to Supercharge Your LinkedIn Account-Based Marketing

LinkedFusion

Investing in scalable marketing strategies is one of the best ways to grow their business’s prospects and reach the right people. However, there are many different marketing strategies, so it can be confusing which is best for your business. A target audience is a group marketers try to reach with their marketing.