Hubspot Sales

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

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Apptivo

MAY 12, 2022

So nothing is different even when we talk about the real estate realm. So, in this blog, we will see some of the latest real estate lead generation ideas that can skyrocket your business in 2022. 5 Ways To Generate Best Leads In Real Estate. So, it’s quite true in the real estate world as well.

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DECEMBER 30, 2015

What I have learned is 90% or better of the real estate marketing messages we have received are missing the sales target. Had these real estate agents made any personal outreach they would have learned this card is not for us. Finally there are also the price real estate marketing messages. “How

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Hubspot Sales

JUNE 23, 2022

Here, we'll dive into 11 tips for selling AI tools, NFTs, and VR real-estate. NFT sales exceeded $17 billion in 2021. However, your success depends on how well you market them. Many sellers use Twitter, Reddit, and Discord as vehicles to share their work, give and receive feedback, and get the ball rolling.

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JUNE 15, 2015

In real estate marketing, the use of these self portraits not only dots the billboards, but business cards and direct mail pieces. Yet, I wonder in today’s marketplace are self-portraits really necessary on every piece of real estate marketing? Godin shared 7 questions that marketing must answer.

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MARCH 30, 2015

What I have observed is how real estate marketing separate those with the “desire to sell” from the “desire to show.” One of my clients who will be putting their house on the market spoke to the real estate agent who sold them their current home over 15 years ago.

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JANUARY 19, 2015

Real estate marketing is changing. Jump over to Zillow or Truila and read real estate listing after real estate listing that sounds more like dry, boring resumes than invitations to visit this home or that one. First Real Estate Marketing Message. The Contender Message.

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JULY 30, 2015

Believe it or not the residential real estate market has changed. revealed personalized marketing can generate three times the response rate. Now is the time to accept the fact impersonalized direct mail marketing has gone the way of the Dodo Bird. A study by Caslon & Co. This is not take rocket science.

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JANUARY 2, 2016

For those selling their homes, they receive a plethora of real estate marketing messages. This is the fourth direct mail marketing postcard I have received from this particular Realtor without any sales follow-up. For me expertise is results and preferably using real sales results numbers. Big whoop!

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Grant Cardone

SEPTEMBER 20, 2019

He’s a real estate agent and last year he did over $800 million in deals which brought him over $20 million in commissions. He told me that the barrier of entry for sales is down on the floor. That’s why 84% of real estate agents quit in New York City in their first year, because they can’t handle the rejection.

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LinkedFusion

SEPTEMBER 24, 2020

Can LinkedIn be used to generate real estate leads? But actually how effective is LinkedIn for Real estate lead generation? Some stats are proof of this: LinkedIn has the highest visitor-to-lead conversion rate, almost three times as that of Twitter and Facebook! The answer is definitely Yes!

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DECEMBER 14, 2015

This experience has demonstrated to me three facts about many, not all , real estate agents: They do not understand the sales process and therefore, They consistently engage in really bad marketing and this results in, They violate the #1 Sales Buying Rule. The Sales Process. Bad Marketing.

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DECEMBER 12, 2015

Real estate listing sites such as Zillow.com, Trulia.com, Realtor.com and For Sales By Owner have disrupted selling real estate. Finally, this education has led to the third disruption in selling real estate, perceived values that existed yesterday are not necessarily present today.

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JULY 20, 2015

Over nine years have passed since I wrote this article “ 7 Tips for Real Estate Agents’ Success.” ” The very first tip was those who are in residential real estate sales are small business owners. Follow-up is a critical sales skill for any successful small business.

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JUNE 13, 2015

With over 2 million real estate agents (2006) according to the National Association of Realtors (NAR), becoming a successful real estate agent takes more than just a license and knowledge of current laws and regulations. Real estate agents work for a broker, but are independent, commissioned sales people.

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JULY 14, 2015

Many in residential real estate sales make a common and a mistake shared by salespeople in general. Today those contacts have increased to eight (8) according to TeleNet and Ovation Sales Group. Some more recent marketing and sales research suggests 33 annual contacts per year respective to top of mind awareness.

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MARCH 18, 2016

This is the final posting of a 3 part series on real estate sales. As demonstrated by the following comment, this younger real estate agent is relying on electronics to do his work. Additionally as this comment was prompted by the question of “ Why don’t real estate agents leave business cards?”

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JULY 9, 2015

With inventory of residential real estate at exceptionally low levels for some parts of the country along with many real estate agents competing for a smaller portion of the overall residential real estate sales industry, maybe this one tip may help increase sales: Credit www.gratisography.com.

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AUGUST 4, 2015

Having put our home up For Sale By Owner , I continue to experience the good, the bad and the ugly when it comes the marketing by local residential real estate agents. Beyond 95% stopping at three contacts, I have witnessed the same or nearly the same flyer by over 50% of real estate agents who made outreach.

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JUNE 30, 2015

For Sale By Owner (FSBO) real estate market is expanding. Many realtors look at this as a barrier to a no sale. They fail to recognize the vast sea of opportunity to increase sales. ” He and his wife did this years before the current expansion of the For Sale By Owner industry. .”

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MARCH 16, 2016

Yesterday on another social media site, a colleague asked why real estate agents do not leave business cards when showing a home. A younger real estate agent asked this question: Why does it matter in real estate sales in leaving a business card? Business cards are marketing.

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JUNE 29, 2015

If you are seeking a low risk small business, then selling residential real estate may be the solution. Low Cost Threshold in Selling Residential Real Estate. Depending upon the licensing state, the cost of entering the residential real estate industry is relatively low. Limited to No Financial Risk.

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JUNE 18, 2015

Yet the “residential real estate industry is still in the stone age” as one of my colleagues Paul Kennedy who previously owned Riley Real Estate in Northwest Indiana along with his late wife Jackie noted. Marketing a Square Wheel. Marketing for the real estate industry is very much like a square wheel.

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JUNE 19, 2015

In the real estate industry this is truly a Stone Age practice and has not kept up with the evolving marketplace. First, unless the buyer understands how the compensation works in the real estate industry, is good at negotiations, he or she can be tricked into paying far more than should be paid.

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JULY 11, 2017

Over the years I am continually surprised by the realtors who fail to leverage LinkedIn to increase sales. This is especially true for those selling higher value residential real estate to professional executives. Now many realtors will tout the marketing advantage of Facebook to increase sales.

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BuzzBoard

MARCH 29, 2024

Understanding the Importance of Compelling Content for Local Social Media Marketing Sales professionals within digital marketing agencies must master the art of content creation. Specifically, developing compelling content for local social media marketing is crucial for engagement and successful conversions.

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criteria for success

JULY 27, 2020

Happy Monday, Let's Talk Sales listeners! He also hosts the MicroFamous podcast , is a co-host of the Real Estate Uncensored podcast , and is the author of MicroFamous: Become Famously Influential to the Right People. Matt's Resource Recommendations: The 22 Immutable Laws of Marketing by Al Ries. Follow us on Twitter!

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JANUARY 31, 2016

Believe it or not most Realtors are marketers not salespeople. They confuse marketing and selling. Now some real estate agents reading this may bristle at this statement regarding confusion between marketing and selling. This is called marketing, attracting attention. However selling is marketing.

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DECEMBER 5, 2015

In the past 48 hours, I received two direct mail marketing pieces from local real estate agents here in Northwest IN. 1 Reason Why I Have Not Responded to Your Direct Mail Marketing. The only problem was I did call this realtor when I received his first direct mail marketing piece. I understand. Do some research.

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JUNE 23, 2015

Eliminating sales objections is one of the goals to being a top sales performer. However for many small businesses including real estate agents (yes you are a business even if you work with a broker) to small business coaches, their marketing messages unfortunately creates sales objections. Business Ethics.

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Alice Heiman

NOVEMBER 15, 2022

My guest today on this episode of Sales Talk For CEOs is Karen Frame whose company Makeena, is on a mission to help people live healthier lives on a cleaner planet. She talks about the advantages of having a founder-led sales organization. Twitter: [link]. Twitter: [link]. Click to tweet. Facebook: [link].

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JUNE 22, 2015

Marketing, in today’s business world, is what attracts sales leads. From a firm handshake, a friendly smile, a well crafted telephone script, a television commercial to even direct mail, all of these marketing actions are designed to turn on a positive reaction. The Sales Objection of You. Your company.

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NOVEMBER 22, 2016

The world of sales is changing and this includes the real estate market. Finding new sales opportunities in an evolving marketing requires thinking and doing things differently. All those hours devoted to marketing are lost and worse yet there is no revenue. Credit www.gratisography.com.

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JUNE 24, 2015

Now your marketing must not start creating sales objections about your solution. This is why your marketing message should look at the “what of what you do. The How of What You Do and Sales Objections. Your response has created a sales objection. Ignoring Results and Sales Objections.

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JUNE 12, 2015

Technology through the Internet and social media has changed the real estate market. Unfortunately, the marketing message by many realtors has not reacted positively to that change. In 2013, listings on For Sale By Owner jumped 14%. What realtors can do is to change their marketing message.

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JULY 21, 2014

“They tend to be misers when it comes to marketing.” The marketing manager told her “we have enough Twitter followers,” “the website is just fine” and “we don’t need a blog.” However, the marketing manger, aka the miser or Uncle Scrooge, is making her job even more difficult.

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JUNE 11, 2015

The marketing message for any realtor goes beyond the direct mail piece or even social media contact. Good to great realtors understand specific marketing skills that others choose not to employ. Additionally this real estate agent has called several times to let me know she has shared the listing with some of her sales leads.

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