Remove Marketing Remove Remedy Remove Social Media Remove Tools
article thumbnail

Social Media Demand Generation: A Q&A

Zoominfo

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ).

article thumbnail

Social Media Demand Generation: A Q&A

Zoominfo

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Troubleshoot Your Troubles: Diagnosing & Fixing Common Small Business Digital Marketing Issues

BuzzBoard

Explaining Why Digital Marketing May Not Be Working for Your Small Business If you’re a sales professional in a digital marketing agency, you’ve likely encountered a small business client exclaiming, “Digital marketing isn’t working for my business!” Are you prepared for your next client meeting?

article thumbnail

Evaluating Your Business Development Strategy

Janek Performance Group

Here, we’ll go micro and explore the key metrics, methodologies, and tools for evaluating your business development strategy. In addition, the roles of marketing and sales automation should be designated and measured throughout the sales cycle. Today, HubSpot research illustrates the changes that value social selling has brought.

article thumbnail

5 Reasons to Invest in B2B Conferences and Events

Zoominfo

Firsthand experience at events gives your employees an opportunity to grow—to be the first in the industry to collect information on new tools and best practices. Now, with live tweeting, blogging, and video streams, your company can leverage the event to improve your content marketing strategy. Networking opportunities.

article thumbnail

Here’s Where Your GTM Strategy Is Failing

Zoominfo

It’s a unique, product specific, customer focused go-to-market strategy. A go-to-market strategy , more than anything, is a plan. Specifically, it’s a plan that maps out the way a company introduces a new product or service to the market. It’s more than a product launch, but slightly less than an entire business model.

article thumbnail

Why Are You Trying To Kill Me?

The Pipeline

The most recent would be assassins are Socialites, social selling advocates, who seem to spend as much time sniping at and proclaiming the death of cold calling as they do speaking about what they sell, social selling products, seminars, remedies and dreams. Or looked at from the other end, maybe it can be phrased “89.2%