No More Cold Calling

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Research-Backed Benefits of Diversity on Sales Teams

No More Cold Calling

The research is clear: Diversity drives sales. Research on the benefits of diversity in the workplace prove it isn’t just a nice-to-have; for modern sales teams, it’s a must-have. The author writes: “All employees need training and support to be successful. Thus, they win deals more often. times faster and profits 4.1

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Train My Salespeople … Really?

No More Cold Calling

Think sales training is unnecessary? New research says you’re wrong. Many sales organizations bristle at the idea of spending money on sales training programs. But recent research from CSO Insights shows a direct correlation between the quality of a company’s sales training and quota attainment.

Training 248
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The Forgetting Curve Has a Cure

No More Cold Calling

What do you remember from your last training? I’ve heard for years that people forget 70 percent of what they learn in a professional training class within 24 hours of the event. Their research is fascinating and upends how we thought we learned. The way we’ve been learning is all wrong. Remember cramming for tests?

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How to Reach Decision Makers Every Time

No More Cold Calling

New research from Dave Kurlan and The Objective Management Group (OMG) backs up my claims. OMG’s research shows that an average sales force possesses 54 percent of the sales competencies needed to reach decision makers, but only 13 percent of salespeople are particularly good at it. Either way, it’s never been enough.

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Stop Counting Dials, Start Counting Connections

No More Cold Calling

It can help us research prospects, identify mutual connections (i.e., When I worked for a global consulting and training firm, we had an excellent system for debriefing sales situations and learning why clients decided to work with us. Or better yet, catch a plane, train, or automobile and meet in person. But is it as effective?

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What Are Top Negotiation Strategies for Women in Sales?

No More Cold Calling

When clients pull out their negotiation strategies, it’s easy to get sucked into defensive mode and cave on price—even though my clients always agree that building a referral culture takes more than training. It’s well-known and researched that women typically don’t negotiate for salary. How common is Tara’s situation?

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Sales Reps Not Closing Sales? Try This

No More Cold Calling

They didn’t plan agendas, do their research, or even check the clients’ LinkedIn profiles to identify shared interests, connections, and similarities. Don’t even think about training your sales team on closing the deal. They just gave a demo and the standard pitch. Image attribution: Canva Studio ). Save your money.

Closing 409