Zoominfo

JUNE 10, 2018

As a B2B sales rep, you already know objections are an unavoidable part of your job. Yet, as we explained in a recent blog post , there are many tips and tricks sales reps can use to bypass common objections during the sales cycle. This removes a huge barrier between the sales rep and the prospect and puts you on the same team.

Objections 239

Objections Case Study Face-to-face Study 239

Sales and Marketing Management

SEPTEMBER 17, 2018

Because of these obstacles, it takes dogged persistence coupled with sales skills to start a meaningful conversation. Although many sales emails are quickly zapped into electronic junkyards, some companies are highly successful in implementing cold email campaigns. Forget about the sales mantra “Always Be Closing.”

Conversion 293

Conversion Sales Qualified Lead B2B Direct Mail 293

Lead411

FEBRUARY 8, 2024

Mastering the Art of Overcoming Cold Call Objections in Sales Cold calling can be a daunting task for many sales professionals. It’s an essential part of the sales process, but it often comes with its fair share of objections. Remember that every rejection brings you one step closer to a successful sale.

Cold Calling 97

Cold Calling Objections Case Study Call-back 97

Allego

DECEMBER 6, 2023

Why don’t sales reps use all the marketing content your organization creates? Sales teams are often unaware that certain content exists, so they spend time making their own, leading to inaccurate product information or messaging. Marketing toiled over this content, so how can you motivate your sales team to use it?

Motivation 71

Motivation Marketing Collateral Case Study 71

No More Cold Calling

APRIL 26, 2021

I wrote that in 2013, back when virtual sales meetings weren’t the only option. We’ve had to make do with virtual sales meetings, and that has affected many B2B sales pros’ ability to access new customers and to make real-world connections. The Problem with Virtual Sales Meetings. Virtual Sales Meetings Are Here to Stay.

Sales Meeting 287

Sales Meeting Meeting Referrals Face-to-face 287

Sales Hacker

JULY 18, 2022

Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. Subject: Greenhouse Case Study. Subject: question re: MLB case study.

Case Study 88

Case Study Study Outbound Examples 88

Hubspot Sales

AUGUST 21, 2023

When it comes to sales prospecting , it's more important than ever that you write concise, effective communication. Download Now Here are a few things to consider as you write an email that’d help you with sales prospecting. Pose a compelling question. No one wants to read a sales email. Leverage scarcity and exclusivity.

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Case Study Proposal Lead Rank Follow-up 98

Sales and Marketing Management

JUNE 25, 2018

I know, you fell into sales, and perhaps from there, sales management. studying sales methodologies, you know that you are obsessed. Action – If you're sitting reactively doing email, if you're sitting period – you’re failing in sales. Those conferences get pricey so make the case to your miserly CFO!

B2B 319

B2B Banking Conference Decision Maker 319

Zoominfo

JUNE 4, 2019

Why would your B2B sales prospects be any different? In B2B sales, the quicker you build trust with your prospect, the more likely it is that you will close a deal. In fact, only 3% of buyers trust sales reps ( source ). We’ve compiled a comprehensive guide to building trust in sales. Yet, it’s easier said than done.

Case Study 244

Case Study Referrals B2B Social Media 244

Allego

APRIL 18, 2024

Well, it’s no longer just a promise—AI is actively reshaping the way we manage our day-to-day tasks and how we conduct business, particularly in sales. In fact, consulting firm McKinsey & Company says, “AI is poised to disrupt marketing and sales in every sector.” To help you, I dug deeper to see how sales teams can use AI.

Examples 62

Examples Top of Funnel Lead Rank Lead Scoring 62

BuzzBoard

OCTOBER 26, 2023

As businesses grapple with evolving consumer preferences, increasing competition, and unprecedented volumes of data, the quest for the most effective AI sales solutions has never been more critical. So, don’t let the wrong sales solution make your business growth chart stagnant. Start by defining your objectives.

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Sales Tools Tools Vendor How To 104

Selling Essentials RapidLearning Center

MARCH 26, 2024

Know what “tag questions” are? It’s when someone states a position, then puts a short “tag” at the end, creating a question designed to get agreement. The conventional wisdom on tag questions is that they’re weak. For half of the group, the editorial included tag questions, like “Right?” and “Isn’t it?”

Journal 52

Journal Groups Buyer Cold Calling 52

Selling Essentials RapidLearning Center

MARCH 26, 2024

Know what “tag questions” are? It’s when someone states a position, then puts a short “tag” at the end, creating a question designed to get agreement. The conventional wisdom on tag questions is that they’re weak. For half of the group, the editorial included tag questions, like “Right?” and “Isn’t it?”

Journal 52

Journal Groups Buyer Cold Calling 52

Highspot

JANUARY 29, 2024

Sales negotiations can be tense and anxiety-ridden. Sales negotiation is a skill that can be learned which is great news, because let’s be honest, not all of us are born sellers. There are certain strategies that many successful salespeople use to move the sales process forward and close more deals.

Negotiation 52

Negotiation Closing Case Study Buyer Persona 52

Shari Levitin

AUGUST 23, 2023

Your junk drawer, like your sales and sales training process, undergoes a natural sort of entropy. Managers: Declutter Your Sales Training Approach According to neuroscientist Daniel Levitin: “Our phones and computers are just like our junk drawers, but thousands of times more disorganized. I think not). The problem?

Workbooks 118

Workbooks Decision Maker Case Study Sales 118

Nimble - Sales

JUNE 10, 2021

We started these Case Study Webinars to cover the main questions and use cases that Nimble customers frequently ask. One of the main questions we get asked is, “What should we be doing on a daily basis to make the most of Nimble?” On this webinar, B2B sales expert Craig M.

CRM 122

CRM Case Study Webinar Metrics Study 122

Highspot

MARCH 12, 2024

The question only becomes more complex when you look at the data. The business case for a dedicated enablement function is powerful: 92% of companies acknowledge that the enablement function improves sales performance and, as a result, enablement budgets will increase 50% by 2027. There are typically two tiers to this.

Scale 115

Scale Engineering Maximizer Lead Rank 115

Zoominfo

AUGUST 11, 2020

That is, they should be determined using interviews, case studies, and research on past and current clients. Below are some of the key benefits of using ideal client profiles in your sales and marketing strategies: Personalization: Everyone’s favorite buzzword. Which clients had the shortest sales cycle?

Ideal Customer Profile 246

Ideal Customer Profile Account Based Marketing Buyer Persona Top of Funnel 246

Force Management

DECEMBER 14, 2023

When executed well, your channel program will decrease the cost of a sale, improve reach into new markets, and grow overall seller capacity without increasing internal headcount. Increasing Channel Partner Productivity When it comes to channel sales, your ability to control the sales process is limited. What is our proof?

Channels 137

Channels Revenue How To Case Study 137

BuzzBoard

MARCH 28, 2024

An Overview of the Marketing Agency Sales Process The sales process in a digital marketing agency is a multi-step journey that requires a thorough understanding, strategy, and execution. Lastly, the follow-ups and closing the sale come in. Therefore, understanding and mastering the marketing agency sales process is critical.

Webinar Metrics 98

Webinar Metrics Case Study Comparison Small Business 98

SalesFuel

MARCH 29, 2024

Here are a few tips for creating content that will help drive sales. Answers to Their Questions The most effective website content marketing is what’s tailored to the needs and interests of your client’s target audience. Create content based on what your client’s target audience searches for (like answers to questions).

Conversion 98

Conversion Marketing Ideal Customer Profile Consumer 98

Marc Wayshak

FEBRUARY 6, 2023

I’ve come up with a list of top quick sales tips to help with those exact kinds of situations. In this video, I’m going to show you 21 must-know sales tips to close those deals. This is one of the most important sales tips when it comes to the mindset required to close more deals. Check it out: CATEGORY 1: MINDSETS 1.

Closing 95

Closing Case Study Face-to-face Study 95

Gong.io

JULY 5, 2022

It‘s no secret that B2B sales (especially at the enterprise level) take a significant amount of time and effort to nurture and eventually close. The B2B sales funnel is a popular method for modeling this journey. What is a B2B sales funnel? . Now, there are a few naysayers who proclaim that “SaLeS fUnNeLs ArE dEaD.” .

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Top of Funnel Funnel Examples B2B 133

Showpad

JUNE 29, 2021

**This post is part of a series based on Showpad’s 2021 Modern Selling Study. To dig into all the data, visit the study homepage. Sales effectiveness is the domain where enablement collaborates with sales management to translate enablement efforts into tangible sales results.

Face-to-face 96

Face-to-face Study Survey Coaching 96

Sales Hacker

DECEMBER 14, 2022

One day you might have to explain to your children that companies once had sales meetings in person, in a room with the lights dimmed and something called a PowerPoint presentation. (If The truth is that most sales meetings, online or in person, always were and often still are boring lectures. . The basics: What is sales enablement?

Sales Meeting 89

Sales Meeting Meeting Collateral Ideal Customer Profile 89

Hubspot Sales

FEBRUARY 9, 2021

2021 will bring sales professionals a host of new challenges and trends to consider, and it could be tricky to adapt. Several salespeople are coming into this new year holding onto some dead weight — outdated strategies that are bound to undermine sales efforts instead of enhancing them. Holding Onto Outdated Positioning Statements.

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Case Study Cold Calling Hubspot Ideal Customer Profile 135

Sales Hacker

AUGUST 12, 2021

Do your sales reps know who they’re supposed to be targeting? Recent research indicates that at smaller sales organizations, the inability to identify decision-makers is still a major deal killer. Ask these questions: Who’s the DM in this deal and why do you think so? Not involving the decision-maker. Equally as important?

Decision Maker 119

Decision Maker Buyer Persona Collateral Case Study 119

Partners in Excellence

MARCH 17, 2024

One line stood out, “But the most powerful reason is because sales make me feel useful.” ” This is the question David Brock has asked a few salespeople… I also respond to the invitation. I’m afraid that to answer the question, I have to first give a long explanation of how I came into the world of sales.

Engineering 73

Engineering Study Software Software 73

Janek Performance Group

AUGUST 23, 2023

No one wants to miss a deal, and, in sales, time counts. Ask Urgent Questions To generate urgency, ask urgent questions. For every stalled sale, there are a multitude of excuses. For example, show the immediate effect of a Midwest supply chain issue on sales quota. In B2B, the sales process can be arduous.

B2B 62

B2B Case Study Collateral ACT 62

Mindtickle

SEPTEMBER 28, 2023

There’s no overestimating the importance of a good sales pitch — but where do the best pitch ideas come from? Do you always have to use sales pitch templates or is it better to do what feels best? Fortunately, there are plenty of good sales pitch examples out there to light the way. What is a sales pitch and why is it important?

Examples 59

Examples Social Media Ideal Customer Profile Case Study 59

Nutshell

JUNE 5, 2020

This phenomenon is known as the “ Curse of Knowledge ”: When you encounter information that you’re familiar with—like a beaten-to-death professional title ( *cough* self-described “thought leaders” *cough* ), or a scripted sales message—your brain instinctively “doesn’t wanna know,” because you’ve encountered the same data before.

Case Study 96

Case Study Paid Content Study Ideal Customer Profile 96

The Digital Sales Institute

MARCH 12, 2024

A guide to closing sales with ABC, or “Always Be Closing,” is a learning journey for salespeople looking to improve their sales performance, or “Return on Sales Effort (ROSE). Closing sales is about consistently moving customers towards a desired action or outcome. Points to consider to close more sales.

Closing 52

Closing Objections Buyer Proposal 52

Sales Hacker

JULY 20, 2020

Stop writing case studies the old way ! Case studies like those can work. Today we’re learning a 7-step formula to make the best case studies your prospects have ever seen — case studies that connect to the reader, overcome objections, show what makes your product/service the best, and close the sale.

Case Study 109

Case Study Study Prospecting Top of Funnel 109

Miller Heiman Group

MARCH 3, 2020

Sales organizations always look to gain a competitive advantage. Despite these unsettled times, one thing remains constant: every organization wants to improve its sales performance. Despite these unsettled times, one thing remains constant: every organization wants to improve its sales performance.

Study 88

Study Penetration Survey Face-to-face 88

Allego

JANUARY 10, 2024

Sales and marketing teams are reaping the benefits of this technology, as vendors add generative AI capabilities to their sales enablement platforms. One area where gen AI is having a profound impact is sales content creation, organization, and access. That delay can disrupt and slow down the sales process.

Top of Funnel 71

Top of Funnel Social Media Revenue Buyer 71

Mereo

MARCH 28, 2024

Building relationships in sales offers a myriad of benefits. Building and Fostering Relationships In a recent study, about 75% of B2B buyers deemed their last purchase difficult or complex ( Gartner ). Let me share how: Ask questions and listen well. Have handy success stories and relevant use cases. Provide proof.

Research 41

Research Face-to-face Decision Maker Buyer 41