Sales and Marketing Management
MARCH 4, 2018
Harvard Business Review estimated that customer acquisition is 5 to 25 times as expensive as customer retention. What’s more, a Bain & Company study found that increasing customer retention rates by a mere 5% boosts profits by 25% to 95%. Ajay Gupta has served as CEO of Stirista since founding the company in 2010 at age 26.
Pointclear
MARCH 13, 2014
Nick Stein, SVP of Marketing at Vision Critical Vision Critical is the world''s leading provider of insight communities, currently supporting over 650 brands worldwide. Matt Heinz, Heinz Marketing, The Quality of Sales Leads is Abysmal. The quality of leads being generated nowadays is abysmal. percent were quality.
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Salesmate
AUGUST 6, 2020
In this context, marketers’ job is to produce content and promote the company to bring in as many leads as possible, while the sales team are left to attempt to convert these leads into customers. But did you know that approaching marketing and sales in this way can lose you leads and customers? Enter smarketing.
Hubspot Sales
AUGUST 25, 2018
A quick Google search or skim through your favorite sales blogs will show article upon article about how to hire the perfect reps, increase customer retention, and write the perfect sales job description -- for good reason. In 2010 -- a mere eight years ago -- 44% of respondents reported an average sales tenure of more than three years.
Pointclear
JANUARY 26, 2012
Ruth Stevens is Founder of eMarketing Strategy , a consulting practice that assists companies in building their customer acquisition and retention strategies. Ruth is also author of Maximizing Lead Generation: The Complete Guide for B2B Marketers. Let me go out on a limb and propose the top five media for your lead generation toolkit.
Anthony Cole Training
JUNE 22, 2011
5 Direct Sales Activities that Lead to Sales Success? Dont miss "5 Ways That Managers Can Impact Sales This Year in the May-June 2010 SalesforceXP magazine! A year ago, I met with a group that was experiencing very good revenue retention, but not-so-good new business sales success. Why Arent Your Salespeople Selling?
Hubspot Sales
OCTOBER 2, 2019
Employee retention in the sales field continues to be an issue. years , down by half from 2010. Conversion Rate - The percentage of leads each rep converted to paying customers. As a sales leader, your ability to develop and retain your sales reps is important to your company’s bottom line and future success.
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