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A Winning Game Plan for Writing Cold Prospecting Emails That Sell

DiscoverOrg Sales

As DiscoverOrg’s Manager of Strategic Accounts, I’m always looking for ways to use personal touchpoints to engage prospects via email. I start with a thoughtful, well-researched cold email that shows just how well I knows my prospect – both the pain points they experience in their job, as well as their personal interests.

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The Top Sales Trends of 2018

Hubspot Sales

What are the sales trends of 2018? Video prospecting. 2018 is just around the corner. To find out what’s coming, I asked sales leaders, experts, and reps to predict the top sales trends of 2018. 1) Video prospecting. As HubSpot channel account manager Jill Fratianne says, “SMS all the way.”. It’s not hard.

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8 Ways to Use BASHO Emails in Cold Email Outreach – With Examples

Zoominfo

They’re a critical part of personalized prospecting and account-based strategy. And we’ve got examples. Great sales emails typically reflect a deep understanding of who the prospect is and what they care about. Effective cold email outreach means finding something your prospect values—and something you have in common.

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GTM in the UK: What To Know About B2B Data Privacy Compliance

Zoominfo

As a data privacy specialist in the UK, I often hear this question from customers and prospects: “How do we remain compliant as we expand into new regions?” The UK equivalent, UK GDPR , was enacted in 2018. For example, under the UK GDPR all marketing activities must rely on either “consent” or “legitimate interest.”

Data 130
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GTM in Germany: How to Create an Effective, Compliant Strategy

Zoominfo

Enacted in 2018, the GDPR requires organizations to have a lawful basis for processing personal data. For example, signing up to a mailing list on a website is the first action, and affirming that consent through a confirmation email link is the second action. Each platform contains features and safeguards to support your GTM strategy.

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Using Partner Relationship Management to Encourage Your Channel Partners

Allbound

There are certainly many ways that you can use partner relationship management (PRM) to encourage your channel partners to do their best work—but how do you make it happen when you’re working with so many different partners at the same time? However, empowering your partners is easier said than done. Click To Tweet. Be receptive to feedback.

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Revenue Summit 2018: Key Takeaways From 5 Groundbreaking Sessions

Sales Hacker

To get the most out of the conversations you have with your prospects, it’s important to record, transcribe, and analyze your calls. While this shows prospects you care and it also gets them talking more comfortably. Not to mention, the longer the prospect is uninterrupted, the more valued they feel. Don’t dabble in it solo.

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