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Why All Digital Marketers Should Learn to Code

Zoominfo

Therefore, coding skills are now essential to competing in any growing industry, such as digital marketing. Consider these 7 advantages and disadvantages when learning to code as a digital marketer: 1. Digital marketers rely on advancements in a number of technologies to communicate with potential customers in an effective way.

Marketing 246
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Why Recruiting is Like Marketing

DiscoverOrg Sales

Since I didn’t know any better, I figured that I might as well build the recruiting engine in the same fashion that I built a marketing engine, and it turned out the approach worked. Here are the 5 key ways that recruiting teams can leverage sales and marketing tactics to maximize hiring success: 1.

Hiring 222
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44 Important Marketing Productivity Statistics

Zoominfo

If you’ve worked in marketing for any length of time, you already know not every campaign is created equal—it’s inevitable, some campaigns will be more effective than others. Ultimately, the key to marketing productivity lies in your ability to pinpoint and scale your most successful marketing initiatives. Let’s get into it!

Marketing 160
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How to Use Email Marketing to Generate Leads for a Small Business?

BuzzBoard

Understanding the Role of Email Marketing in Lead Generation for Small Business In today’s highly digital world, small businesses often find it challenging to stand out amidst the stiff competition. However, email marketing can provide a robust solution. First and foremost, building a quality email list is essential.

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The email marketing launch checklist: 8 things to double-check before hitting send

Nutshell

When you open an email you sent to your marketing list and see something that’s glaringly wrong—an important link is broken, the merge fields aren’t working, you’ve misspelled your own company name in the subject line—you know you’re in one of those please-tell-me-this-isn’t-happening moments. 1: Do you have an effective subject line?

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“My Obsession To Provide Customer Value,” Christian Mauer

Partners in Excellence

In my naivety, I did not exclude taking a role in marketing if this would make me such a person. I managed a team of software and hardware engineers and external subcontractors. They also were not aware of the amount of software to be developed for the requested functionality. I excluded though to become a seller.

Lead Rank 113
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Putting Differentiated Value in B2B Value Calculators

Mereo

This is more than a flashy trick; this can motivate your buyers to act. Recently, an emerging ERP software company realized this potential — and Mereo value engineering experts helped fulfill it in a uniquely rewarding way. For B2C businesses, brand-infused value statements can serve well as marketing tactics that drive demand.

B2B 81