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4 Marketing Trends to Expect for a Post-COVID-19 World

Sales and Marketing Management

Research by Influencer Marketing Hub indicates 69% of brands expect to spend less on marketing and advertising in 2020, through the COVID-19 phase and the weeks and months immediately afterward. Any B2B company that keeps its advertising budget the same (or even increases it) will reap multiple benefits. Marketing spends will be lower.

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What Is Digital Consulting, and How Do You Start?

Hubspot Sales

And if you're tech-savvy with an understanding of the ins and outs of SEO, user-friendly design, social media, and other key virtual practices, you might consider pursuing a side hustle or full-time gig in the field. Source: Oro Inc. How to Get Into Digital Consulting. Earning certifications is a great way to showcase these skills.

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Can You Use Ideas to Leverage Twitter for Sales?

Smooth Sale

What makes Twitter one of the most valuable social media sales channels? A Direct-to-Consumer (D2C or DTC) business sells its products directly to its consumers, cutting out the third-party wholesalers and retailer mediators. Users interested in your product may only sometimes buy it after seeing one advertisement.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). Like their counterparts in sales, advertising and marketing professionals also routinely experience toxicity in the workplace.

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Finding Your Niche As A Marketing Company?

Smooth Sale

For instance, perhaps your strength is creating winning social media campaigns. By focusing on this area, you can develop your knowledge and create more eye-catching and effective social media campaigns. Perhaps there are specific social media sites like Twitter or TikTok that you have mastered.

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7 Ways to Improve the Sales Experience on Your Website

The Digital Sales Institute

Online shopping has become a trillion-dollar industry, with many preferring the convenience of at-home purchasing rather than making the trip to a retail establishment. Most online retailers have a mobile application, or their website can also operate on mobile. Assess mobile responsiveness. Good landing pages.

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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

To gather data, analyze your existing customer base by tracking their interactions with your website or blog, social media pages, sales reps, and more. You may also use analytics tools like SEMrush Market Explorer, Sprout Social, or People Pattern to better understand your audience. Organic website traffic.