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Cold Calling Never Went Out Of Style

Partners in Excellence

Recently, someone made a comment saying, “It’s interesting to see cold calling coming back into style… ” The comment startled me, and I can see where the speaker was coming from, but I couldn’t have disagreed more. The reality is cold calling has never gone out of style.

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“Customers hate….[Fill In The Blank]…”

Partners in Excellence

All my news feeds are filled with guru’s talking about how much customers hate certain sales approaches. Some of the most fashionable are: Cold calling, prospecting, any kind of email, social channels, pitches, sales people, …… The lists go on and on. Oh, but they hate that too!

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“What Do You Think Cold Calling Is?” Again?????

Partners in Excellence

I was reading a LinkedIn article on “Cold Calling… ” I’m beginning to think articles or surveys about cold calling happen when you don’t have anything else to talk about. The topic of cold calling will always raise opinions — however well or poorly informed those might be.

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If Cold Calling Is Dead, Why Is The Topic So Hot?

Partners in Excellence

Someone tried to suck me into a LinkedIn discussion on cold calling today. The article declaring cold calling dead was written by a colleague I deeply respect, and I have no disagreement with the points in her article. I’ll look at a variety of aspect of cold calling. What is cold calling?

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You Really Don’t Have Time to Prospect for Referrals?

No More Cold Calling

I neglected to make time to call and ask for referrals.” She avoided calling, connecting with her clients, and asking for an introduction to her Ideal Client. One of the top reasons salespeople neglect to adopt a referral-selling discipline, is that they’re afraid to ask for referrals. Certainly not cold calling.

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Does “Call Reluctance” Prevent You from Asking for Referrals?

No More Cold Calling

What are salespeople so afraid of? “I think I’ve told you before that I have a mild-to-moderate case of call reluctance. ” I was a little surprised to receive this email from Sam, a sales and marketing pro with years of experience. In theory, someone who talks to people for a living should be accustomed to it.

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Your Funnel’s Broke? Hit the Phones

Grant Cardone

It’s understandable because a good sales funnel is one of the keys to making big money online. You may not like the answer to this, but here is the cold, hard truth: You need to get on the phone. There are too many of you hiding behind computer screens who need to simply start making calls. Are you purpose driven?