Crunchbase

MARCH 17, 2022

This article is part of the Crunchbase Community Contributor Series. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc. B2B marketers are catching up with the B2C space in using social media to drive revenue.

Social Selling 129

Social Selling B2B Ideal Customer Profile Social Media 129

Pipeliner

MARCH 29, 2022

But what features should lead generation software have, and how much does it cost to use such services? What Features Should a Lead Generation Software Provide? Ampliz is an APAC , B2B and healthcare data intelligence platform powered by Contextual Intelligence. Finding good B2B leads is difficult and we understand that.

Lead Generation 94

Lead Generation Demand Generation Agencies Outsourcing Services Software 94

Zoominfo

FEBRUARY 28, 2018

Technological advancements have the ability to transform any industry or job function overnight—including B2B sales. Today’s blog post breaks down some of the most impactful technological developments B2B selling has seen in the last few years. Here are five important ways technology has permanently changed B2B selling.

B2B 225

B2B Social Media CRM Social Selling 225

Highspot

JANUARY 9, 2024

Today’s B2B buyers are savvier, more informed, and have access to several options at their fingertips. This makes B2B sales training more important than ever. A well-designed program, paired with a robust training software , will empower your sales reps with the knowledge they need to deliver value and close more deals.

B2B 52

B2B Training Top of Funnel B2C 52

Sales Hacker

FEBRUARY 14, 2023

Using TikTok for B2B selling might seem unprofessional. But TikTok has proven a powerful channel for B2B messages. In this guide, I’ll take you through the top 5 strategies for leveraging TikTok for B2B sales — backed by research-based stats and live examples. Why use TikTok for B2B sales? TikTok users are 1.7x

B2B 90

B2B Top of Funnel Ideal Customer Profile Video 90

Crunchbase

MARCH 23, 2023

If your team doesn’t already use sales automation software, or isn’t familiar with the benefits, we’re here to help. In this article, you’ll find everything you need to know about sales automation, the benefits of automating different parts of the sales cycle and how you can use sales automation software to close more deals.

Sales Automation 52

Sales Automation Software Software Sales Process 52

Zoominfo

FEBRUARY 5, 2019

Welcome back to our B2B Blog Post Round-Up series. But, even if you don’t have access to the latest recruiting software, you can still put each job candidate to the test. Businesses now have access to a wide variety of tools and software that impact the way they find and recruit talent. Key Considerations.

B2B 150

B2B Buyer Persona Hiring Ideal Customer Profile 150

LeadBoxer

FEBRUARY 4, 2019

With B2B e-commerce sales predicted to exceed B2C e-commerce sales by 2020, B2B selling is constantly growing. So, what are B2B sales, and how are they different from B2C sales? In this article, you’ll learn how businesses use varying strategies to sell to each other and what type of software they can use.

B2B 91

B2B Top of Funnel Decision Maker B2C 91

Zoominfo

MARCH 17, 2021

copper baking pans,” or “data privacy software”). For example, would you search for “automated invoicing cloud-based software,” or would you rather go for “online payment solutions”? Connect your brand with your SEO – Public Relations & B2B SEO Best Practices. Try to think as a consumer would.

Lead Rank 246

Lead Rank Lead Scoring Social Media Engineering 246

Zoominfo

MAY 25, 2021

Back in 1989, when hair metal music played on MTV and a lone protester famously stood in front of a tank in Tiananmen Square, the Harvard Business Review published an article that explored how automation was ready to boost marketing and sales teams. They learned to use the software better. A Lack of Training.

Marketing 252

Marketing Decision Maker Telecommunications Lead Rank 252

Pipeliner

JULY 28, 2023

In the seemingly disparate fields of B2B sales and music production, one may find it challenging to uncover similarities. This article aims to uncover these shared principles, taking inspiration from the innovative practices of music production and exploring how these can guide and enhance your B2B sales strategies.

B2B 52

B2B Strategy Face-to-face Competition 52

Zoominfo

JULY 29, 2020

Challenges of B2B Cold Calling. B2B companies receive countless sales calls, which are usually filtered through an operator or phone system. B2B companies typically have buyer committees that weigh in on purchasing decisions or procurement specialists. Check out this recent article from sales expert, Tony Hughes!

Cold Calling 240

Cold Calling Data Hiring Intent Data 240

Crunchbase

SEPTEMBER 14, 2021

This article is part of the Crunchbase Community Contributor Series. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc. Critical buying signals to monitor 7 ways to shorten your B2B sales cycle.

Top of Funnel 84

Top of Funnel Sales Cycle B2B Lead Rank 84

Pipeliner

MARCH 5, 2021

You need to develop a strong strategy that allows you to close B2B prospects in an effective way. In this article, we look at what it takes to master a sales process that will skyrocket your business to success. So read on to discover the steps you need to take to close your first B2B prospect easily.

Marketing Qualified Lead 87

Marketing Qualified Lead B2B Sales Qualified Lead Lead Rank 87

Janek Performance Group

DECEMBER 20, 2022

They are not buying software. If SaaS customers are not buying software, why do sales reps spend so much time selling software features? This article explores how leading SaaS companies approach sales and what SaaS sales reps can learn from them. Their first question is, “So what did you think?” In Conclusion.

Ideal Customer Profile 62

Ideal Customer Profile B2B Negotiation How To 62

Hubspot Sales

OCTOBER 26, 2022

It's hard to overstate the importance of B2B prospecting in the context of most B2B sales processes. But what is B2B prospecting? What is B2B prospecting? B2B Prospecting Methods. What is B2B prospecting? B2B prospecting is one of the earlier stages in most B2B sales processes.

Ideal Customer Profile 95

Ideal Customer Profile B2B Prospecting Gatekeeper 95

SBI Growth

MAY 26, 2019

software), this is important to you. If you are a CFO or a PE Firm thinking about buying a company whose product has a low fixed and high variable cost (i.e., Why, because when you are looking at investments, price.

B2B 168

B2B Strategy Software Software 168

Sales Hacker

JUNE 3, 2021

B2B vs B2C CRMs — let’s break it down. Because I had found success with the CRM I was using, I decided to use the same software I had built the landing page with as a CRM for my sales efforts since it collected all the basic prospect information I sought. Can you use the same CRM software for B2C and B2B purposes?

B2C 74

B2C CRM B2B Ideal Customer Profile 74

Zoominfo

DECEMBER 5, 2018

For example, if you work for a software company, you won’t have much luck posting in a sports or entertainment subreddit. If you stumble upon a relevant new video or article, share it in one of your favorite subreddits to generate a conversation. Key Takeaways on Reddit for B2B Marketing. The best solution?

B2B 157

B2B Advertising Advertising Promotion 157

Close.io

JANUARY 17, 2020

In fact, this week Linkedin published an article that reveals using curse words during a sales call could actually help you close the deal! This week's Sales Brief features a very interesting article focused on Gong's new sales data , where they investigate the impact curse words have on sales calls. Times have changed.

B2B 81

B2B Licensing Prospecting Lead Rank 81

Sales 2.0

DECEMBER 4, 2023

While we wait for these more advanced AI tools, it’s possible to build something similar using humans instead of software. 10 Key Ways to Leverage Your Business Ecosystem to Close More Deals There are several creative ideas in this article about using an “ecosystem” of partners that can help you get into accounts and close business.

Referrals 195

Referrals Data LinkedIn Research 195

Hubspot Sales

APRIL 15, 2020

If you’re worried about taking calls remotely, you can have your team members forward their work lines to their mobile devices or use an online call software to manage sales calls remotely. One of the most essential things B2B businesses can do during times of uncertainty is invest in new content. Embrace digital as much as possible.

B2B 104

B2B Webinar Metrics Video Microsoft 104

SalesLoft

SEPTEMBER 23, 2022

Prospecting with B2B sales emails is sort of like asking a Magic 8 Ball. Increase your chances of a positive response with these proven B2B cold email templates and tips for effective cold emails. What to Keep in Mind for B2B Sales Emails. Luckily, when it comes to your B2B sales email strategy, you don’t have to guess.

Construction 52

Construction B2B Case Study Lead Rank 52

SBI Growth

NOVEMBER 20, 2019

Cloud-based Software as a Service (SaaS) software delivery has revolutionized the B2B software sales cycle. Managing Complexity and Competition. It has streamlined implementation and heightened ease of use for customers and vendors alike. For vendors, however, these bright sides have come.

Vendor 174

Vendor Customer Revenue Software 174

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. Top Research Tools for B2B Sales Reps 1. Let’s get into it! Free Trial 3.

Research 100

Research B2B Tools Company 100

PandaDoc

DECEMBER 19, 2022

B2B sales organizations may often find that this process is highly time-consuming and requires significant investments in manual labor. In this article, we share how leads, prospects, and customers form the backbone of an effective sales process, enabling sales teams to tackle fatigue and sometimes mundane work. Leverage referrals.

Ideal Customer Profile 98

Ideal Customer Profile B2B Prospecting Top of Funnel 98

Crunchbase

JANUARY 19, 2022

This article is part of the Crunchbase Community Contributor Series. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc. Lead generation is vital to the growth of any B2B company. Build your own B2B list.

Lead Rank 52

Lead Rank Lead Scoring Ideal Customer Profile B2B 52

Pointclear

MARCH 12, 2013

I had the great the opportunity to interview Lori Wizdo , B2B marketing analyst at Forrester Research. Lori is a senior analyst with extensive marketing, sales, and operation experience in the information systems and software industries. B2B marketing and sales teams must agree on the sales-ready lead definition.

Research 253

Research B2B Sales Qualified Lead Lead Rank 253

Product Management University

DECEMBER 2, 2022

If you’re a B2B or B2B2C organization, there’s a persona that’s largely ignored but critical to understanding the customer organization from the top down as well as the bottom up. Department personas are the VPs and directors that bridge the gap between user and buyer personas in the B2B space. It’s the department persona.

Buyer Persona 52

Buyer Persona Buyer B2B Decision Maker 52

Zoominfo

MAY 23, 2023

Intent data can be collected from a variety of sources across the web, including review sites, news articles, and product research. For example, if several people within an account are browsing content tied to the term “best B2B sales software vendors,” you can infer the company has relatively high intent to make a purchase in that sector.

Intent Data 130

Intent Data Intent Account Data 130

Hubspot Sales

AUGUST 11, 2019

Whether you’re a rep looking for fresh lead generation avenues or a marketer trying to help their sales team, I’ve rounded up some strategies for helping you bring in new B2B leads. Sourcing B2B leads requires you to understand a company’s goals as well as the individual’s. How to Generate Leads for B2B Sales. Set up a lead bot.

Lead Rank 103

Lead Rank Lead Scoring Sales Qualified Lead Outsourcing Services 103

Lessonly

DECEMBER 10, 2021

And if you’re in sales at a B2B tech company you’ve probably invented a few acronyms of your own. . Sure, there’s the old adage “Always Be Closing,” but if sales was that simple the sales enablement training software industry wouldn’t be booming like it is. The ABCs of Sales Enablement Software . A—Always Be Learning.

Sales Enablement 26

Sales Enablement Software Software B2B 26

Zoominfo

APRIL 24, 2019

57% of B2B marketers state that SEO generates more leads than any other marketing initiative. Nobody wants to read a thin article that reuses the same words over and over in an obvious attempt to cheat the system. Article spinning. Don’t waste your time creating spin-off articles that all say the same thing. Our advice?

Lead Rank 189

Lead Rank Lead Scoring Engineering Google 189

LeadBoxer

DECEMBER 8, 2019

In this article, you’ll learn 20 of the best ABM techniques, from how to choose which accounts to focus on, to mapping out their personalized marketing experience. Identify accounts using intent data These days, the average B2B buyer is 67% of the way through the buying journey before seeking out a salesperson.

Account Based Marketing 89

Account Based Marketing Account Software Software 89

SBI

SEPTEMBER 27, 2019

Membrain Announces New Prospecting Engagement Playbooks Optimized for B2B Sales Teams. Membrain has released its new Prospect Engagement Playbooks today, making it easier than ever for b2b sales teams to contact, qualify, and nurture sales leads in an effective, human-centered manner. George Brontén, Membrain’s founder and president.

B2B 81

B2B Prospecting SAP Sales Qualified Lead 81

Nutshell

MAY 3, 2023

In this article, we’ll dig into the nitty-gritty surrounding homegrown CRMs, including what a custom CRM is and the potential benefits and drawbacks of building your own. By the end, you’ll know whether or not a custom CRM is the right choice for your business and which software options might be a better fit for your needs.

CRM 127

CRM Customer Outsourcing Services Lead Rank 127

Sales Hacker

JANUARY 9, 2020

Objections are a part of life in sales, but they can be especially difficult to deal with in B2B sales. To help, in this article, I’m going to give you the top five most common sales objections you’ll face in B2B sales, tips on how to overcome them, and then I’ll give you a few bonus tips to take with you. The Price Isn’t Right.

Objections 72

Objections B2B Case Study Face-to-face 72