Zoominfo

JULY 2, 2020

But if you feel like you’ve fallen into the category of companies who have marketing automation platforms, but are not using them to their fullest potential, we’ve got you covered. In an ideal world, marketing automation can help you engage with your prospects and customers efficiently and effectively. The ultimate goal?

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

LeadFuze

AUGUST 5, 2021

We have prepared the roundup of the best sales blogs just for you! We all like it when a blogger makes us feel clever like we’ve learned something new, something useful. “ Blogging is to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive. . Sales Hacker.

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98

PandaDoc

MARCH 6, 2024

Not using AI (artificial intelligence) tools isn’t an option anymore because it could mean the difference between unlocking your full potential and getting left behind. What AI technology do you need for your organization, and for which use cases? How can you benefit from these tools (especially as a small business)?

Tools 97

Tools Video Government Social Media 97

Smooth Sale

AUGUST 31, 2022

Five Ways to Increase Sales for Your Small Business. NOTE: Konrad Jasinski provides today’s guest blog, ‘Five ways to increase sales for your small business.’ When he is not working on his blog or writing articles for Husky Hamster, he enjoys cooking, hiking, and spending time outdoors.

Small Business 78

Small Business Small Business Hiring Discount 78

SocialSellinator

AUGUST 28, 2022

Did you know that social media personalization can increase your marketing ROI by up to 400% ? In this article, we will discuss ways that you can personalize your social media campaigns for better engagement and more effective results. What is Personalization in Marketing?

Social Media 119

Social Media Campaigns Media Strategy 119

Zoominfo

FEBRUARY 19, 2018

There’s no way around it: Social media has drastically changed the way modern companies do business. But, what do you really know about social selling? This means reps at your company could be missing out on interested leads, important sales conversations, and ultimately, revenue. alone ( source ).

Social Selling 184

Social Selling Social Media Decision Maker Ideal Customer Profile 184

Zoominfo

AUGUST 8, 2019

In today’s digital age, there is a lot of emphasis on generating leads through blogs, emails, social media, Google AdWords, etc. All well and good, but you should also take a step back and focus on the most valuable lead generation weapon of them all – your networks. 2. Tap into your social networks.

Leads 178

Leads Marketing Qualified Lead Social Media Lead Generation 178

Pipeliner

MARCH 29, 2023

While traditional methods like SEO, PPC, and email marketing are effective, there are many overlooked tactics that can boost eCommerce sales. In this blog post, we’ll discuss 5 underrated tactics to increase eCommerce sales that you may not have considered. 5 Overlooked Tactics to Boost eCommerce Sales 1.

Paid Content 52

Paid Content Lead Rank Social Media Lead Scoring 52

Apptivo

APRIL 8, 2022

Lead generation is important for businesses today, as it can result in sales and increase the revenue of your business. What is to be understood is if your prospects are not willing to buy what you sell, then eventually there will be a drop in sales. This is probably done using inbound and outbound marketing techniques.

Paid Content 98

Paid Content Lead Generation Lead Rank Lead Scoring 98

Zoominfo

MARCH 5, 2018

If you work in marketing and want to help your sales counterparts increase their productivity, keep reading! Today’s blog post breaks down six things markets can do to increase sales productivity. Four things your marketing department can do to increase sales productivity: 1. Interview your sales team.

Lead Rank 201

Lead Rank Lead Scoring Sales Qualified Lead Buyer Persona 201

Smooth Sale

SEPTEMBER 23, 2022

Attract the Right Job Or Clientele: 4 Powerful Ways To Market Your Business On A Budget. Our collaborative blog title, ‘4 Powerful Ways to Market Your Business On A Budget,’ is significant as we share the journey to where business is today. Market Your Business On A Budget.

Social Media 78

Social Media Marketing Lead Rank Lead Scoring 78

Zoominfo

FEBRUARY 28, 2018

If you fall behind on the latest and greatest in technology, you fall behind your competitors. Today’s blog post breaks down some of the most impactful technological developments B2B selling has seen in the last few years. Here are five important ways technology has permanently changed B2B selling. Don’t let this happen to you!

B2B 225

B2B Social Media CRM Social Selling 225

LeadBoxer

DECEMBER 12, 2020

Lead generation consists of content and media that nurture leads into paying customers. Digital marketing solutions and digital marketing channels facilitate the capture of quality leads and enable lead nurturing through digital media. Meanwhile, continue reading or use the following links to “jump” ahead: What is Digital Media?

Lead Generation 128

Lead Generation Channels Lead Rank Lead Scoring 128

Smooth Sale

JANUARY 11, 2022

Note: Gajendra Singh Rathore provides today’s guest blog, 8 powerful marketing strategies to help grow business in 2022. You’ll need to refine your product, choose the best sales channels, conduct market research on your target buyers, and more. Social Media Marketing. Email Marketing.

Social Media 78

Social Media Strategy Marketing Hiring 78

DiscoverOrg Sales

NOVEMBER 27, 2017

After all, upselling existing customers represents a lot of revenue potential for your business. But your business can’t survive on existing customers alone. Here are seven tricks you can use to follow up with leads and, eventually, turn them into customers. Target your best-fit prospects. What keeps them up at night?

Lead Rank 196

Lead Rank Marketing Qualified Lead Sales Qualified Lead Top of Funnel 196

SendBuzz

APRIL 30, 2023

It’s not a hidden fact that emails perform better than social media. 60% of customers said that they have made purchase after receiving the marketing message via email. Another reason for a small business to choose email marketing is because it’s budget-friendly. But that is not the case. Gmail, Yahoo!,

Small Business 52

Small Business Small Business Email Marketing Marketing 52

SendBuzz

APRIL 30, 2023

It’s not a hidden fact that emails perform better than social media. 60% of customers said that they have made purchase after receiving the marketing message via email. Another reason for a small business to choose email marketing is because it’s budget-friendly. But that is not the case. Gmail, Yahoo!,

Small Business 52

Small Business Small Business Email Marketing Marketing 52

SendBuzz

APRIL 30, 2023

It’s not a hidden fact that emails perform better than social media. 60% of customers said that they have made purchase after receiving the marketing message via email. Another reason for a small business to choose email marketing is because it’s budget-friendly. But that is not the case. Gmail, Yahoo!,

Small Business 52

Small Business Small Business Email Marketing Marketing 52

Hubspot Sales

MAY 26, 2023

You have to meet them where they are, or put yourself out there to whoever will see and value your services. In this blog post, we've compiled a list of real estate prospecting tips to help you grow your real estate business proactively. Define your target market. Leverage your network.

Real Estate 77

Real Estate Prospecting Ideal Customer Profile Social Media 77

Zoominfo

SEPTEMBER 8, 2019

There’s no way around it—industry conferences and networking events are expensive. But, live events provide a unique opportunity for your team to network, develop important skills, and ultimately improve your business. Keep reading for our top five reasons to send your employees to a B2B conference or tradeshow this year!

Conference 162

Conference B2B Face-to-face Scale 162

Zoominfo

JULY 17, 2018

Webinars are live or prerecorded online events, used to teach attendees about a specific topic or service. As these statistics show, webinars have become a favorite tactic of many B2B marketers: Over 60% of marketers use webinars as part of their content marketing programs ( source ). Among such strategies, webinars come out on top.

Paid Content 255

Paid Content Webinar Metrics Sales Qualified Lead Promotion 255

Nutshell

FEBRUARY 20, 2024

In fact, one of the most effective ways to generate leads is through a landing page. So, what is a landing page, and how do you incorporate it into your overall marketing strategy? Another option may be getting users to provide their email addresses to receive your company newsletter or a one-off digital download like an ebook.

Campaigns 71

Campaigns Lead Gen Marketing Webinar Metrics 71

PandaDoc

APRIL 20, 2022

Creating an effective outbound sales strategy for your team can be a tricky proposition. But just because the days of cold calling and big email blasts are mostly gone doesn’t mean that the outbound sales process is dead. Here are four great methods to boost your ROI when using outbound sales techniques.

Outbound 98

Outbound Top of Funnel Strategy Ideal Customer Profile 98

Nutshell

MARCH 17, 2023

That’s just as true for a website visitor who subscribes to your newsletter or other marketing content. In both cases, a person has made a commitment to your company based on what you’ve shown them so far, and you have a wonderful opportunity to capitalize on that positive sentiment. So, what exactly is a welcome email?

Customer 154

Customer Discount Top of Funnel Incentives 154

Nutshell

MARCH 12, 2024

A great landing page has the power to increase conversions exponentially and turn your marketing campaign from a dream to a success. A landing page is a web page designed to encourage your target audience to execute a particular action and generate leads for your business.

Paid Content 71

Paid Content Examples Lead Rank Lead Scoring 71

Zoominfo

APRIL 26, 2018

In an ideal world, sales reps would spend all day sending emails, taking calls, and ultimately, doing what they do best—selling. Sales development reps use six tools on average ( source ). The most popular sales tools include CRM, social prospecting, data and list services, email engagement, phone, and sales cadence ( source ).

Hiring 197

Hiring Referrals Cold Calling B2B 197

Nutshell

MARCH 19, 2021

Your email list is one of the most important assets you have, whether you run a small local business or a multinational corporation. Because it’s yours. Social media followers are nice to have, and we definitely recommend engaging with your audience on platforms like Facebook, Instagram, and Twitter. (Or

Email Marketing 71

Email Marketing Marketing Social Media Facebook 71

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. The concept of using a search engine to learn about a certain topic or find an answer to a question isn’t new. Today’s blog post is for you! 1. Social Triggers TV.

Channels 220

Channels Marketing Lead Rank Outsourcing Services 220

Smooth Sale

MAY 20, 2023

As a fencing contractor, it is crucial to identify and target the right markets to maximize your business opportunities and achieve sustainable growth. By focusing on specific market needs, you can tailor your offerings and marketing strategies to attract and retain customers effectively.

Marketing 78

Marketing Government Real Estate Scale 78

Crunchbase

NOVEMBER 13, 2020

Because of the changes in the lifestyles and behaviors of customers, social selling has increasingly become the go-to strategy for marketers during the new normal. Because of the changes in the lifestyles and behaviors of customers, social selling has increasingly become the go-to strategy for marketers during the new normal.

Social Selling 98

Social Selling Lead Rank Lead Scoring Social Media 98

Zoominfo

OCTOBER 13, 2021

At ZoomInfo, we use gift-giving with our customers no matter where they are in the demand generation funnel. Read on to discover how our successful direct mail gifting strategy generates demand and increases revenue (results included). Here, we specifically highlight how we use gifting for demand generation via email.

Top of Funnel 130

Top of Funnel Lead Rank Marketing Qualified Lead Direct Mail 130

Pipeline

AUGUST 5, 2023

Another successful trade show under your belt, and it’s time to nurture the email leads you’ve received. Here are five email lead nurturing tips you can use to take your trade show leads from strangers to customers. You’ll want to sort your email leads into the following buckets. You can (a.)

Trade Show 52

Trade Show Lead Nurturing Ideal Customer Profile Lead Rank 52

Highspot

FEBRUARY 1, 2022

With the increase in available channels and touch points, marketing and sales funnels are becoming more merged. Especially in B2B industries, just because a prospect is not immediately in a position to purchase your product or service doesn’t mean their situation won’t change. The Benefits of Nurturing Leads.

Lead Nurturing 105

Lead Nurturing Lead Rank Lead Scoring Sales Qualified Lead 105

Crunchbase

JANUARY 27, 2021

A buying signal indicates when a prospect is in a position to purchase your service or product. Buying signals make your calls contextual , not cold, and your emails targeted , not spammy. Buying signals are key to understanding your prospects. Increase sales with advanced search, sales signals, and custom alerts.

Hiring 122

Hiring Lead Rank Lead Scoring Ideal Customer Profile 122

Vengreso

MARCH 2, 2021

Here are a few reasons: Your potential customer is incredibly busy and distracted — there is such an overload of information out there that their brains automatically filter out any kind of sales pitch (unless they are actively shopping for your solution). Success, in my experience, will rely heavily on the approach a salesperson uses.

Pipeline 145

Pipeline Prospecting Ideal Customer Profile Sales Qualified Lead 145

Smooth Sale

MAY 18, 2023

Our guest blog offers four tips for writing an attractive job description. It may seem obvious, but some businesses use creative language in the job title to make their postings stand out. It may seem obvious, but some businesses use creative language in the job title to make their postings stand out.

Hiring 78

Hiring Sales Qualified Lead Positioning Networking 78

Zoominfo

NOVEMBER 20, 2018

In a prospect’s path to become a customer, they often engage in a number of digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. Consider these statistics ( source ): 39% of marketers expect to use an average of 6 or more channels over two years.

Lead Rank 236

Lead Rank B2B Top of Funnel Marketing 236