Zoominfo

JUNE 30, 2019

So, in an effort to demystify the term, we recently took to our blog to discuss marketing creativity —what it is, what it isn’t, and how to achieve it. As with other companies of their size, Philips found that traditional marketing channels were no longer an effective way to market to their B2B audience. The solution?

Examples 208

Examples B2B Marketing Inbound 208

Hubspot Sales

APRIL 6, 2023

Social Commerce Will Give Prospects New Shopping Options Take one scroll through Instagram and TikTok and you're guaranteed to come across one item you can buy. In a similar study by HubSpot. Pro tip: Read more about social commerce in this blog post. According to Insider Intelligence , nearly 36% of internet users in the U.S.

Trends 107

Trends B2B B2C Social Media 107

Sales Hacker

JUNE 28, 2019

Twitter can be a very powerful nurturing tool for lead prospecting. And we thought there should be a fluff-free process you could implement to use Twitter to connect with prospects at a higher rate. Step 1: Discover Who Your Prospects Are. In HubSpot, for instance, this information automatically appears on each contact record.

Twitter 88

Twitter Lead Rank Lead Scoring Leads 88

Hubspot Sales

OCTOBER 29, 2017

Whether you and your team need some bite-sized instruction, a full course correction or just a bit of motivation, there’s a wide variety of YouTube sales training channels that can help you. You'll find a short description of each channel as well as a few examples of especially informative or entertaining videos from each.

Channels 112

Channels Video Training Hiring 112

Hubspot Sales

OCTOBER 12, 2022

If you're in sales, you know that finding prospects isn't easy. The HubSpot Blog surveyed 500+ sales professionals to uncover the top social selling trends to reach more prospects and close more deals — all at your fingertips. Using DMs (Direct Messages) to answer questions and engage prospects.

Social Selling 127

Social Selling Trends Social Media Data 127

Zoominfo

AUGUST 12, 2018

With the ultimate goal of increasing conversion rates, marketers have to accelerate brand activity through digital channels. In the B2B world, content typically takes the form of a blog post, eBook, whitepaper, or webinar. If you’re new, we’ll let Hubspot tell you what it is — because, well — they invented it.

Examples 130

Examples B2B Marketing Inbound 130

Hubspot Sales

AUGUST 26, 2018

How to Find Prospects. Industry Blogs and Forums. HubSpot CRM. Prospecting can be tedious and time-consuming, but it’s something that has to be done to keep pipelines healthy. However, while sales reps can’t avoid prospecting, they can certainly make it easier for themselves. Where Do Salespeople Find Prospects?

Prospecting 85

Prospecting Hiring Journal Territories 85

Crunchbase

FEBRUARY 13, 2023

Most sales teams know that selling without a dedicated sales prospecting list rarely yields good results. In this guide, we’ll cover everything you need to know about building a prospecting list, starting with key definitions and a rundown of the benefits. What is sales prospecting? What is a prospect list?

Ideal Customer Profile 52

Ideal Customer Profile Prospecting Top of Funnel Sales Qualified Lead 52

Crunchbase

FEBRUARY 13, 2023

Most sales teams know that selling without a dedicated sales prospecting list rarely yields good results. In this guide, we’ll cover everything you need to know about building a prospecting list, starting with key definitions and a rundown of the benefits. What is sales prospecting? What is a prospect list?

Ideal Customer Profile 52

Ideal Customer Profile Prospecting Top of Funnel Sales Qualified Lead 52

Vengreso

JULY 18, 2023

Generative AI for Sales Prospecting is an uncharted territory for many. This innovative tool addresses a common challenge – maintaining regular interaction with prospects and clients on LinkedIn. This comprehensive approach makes it easier than ever before to engage your audience through multiple channels. Absolutely.

Lead Rank 52

Lead Rank Lead Scoring Prospecting Retail 52

SendBuzz

MAY 21, 2023

Now, you may think about how this will impact your sales engagement process while approaching prospects. But a lot has changed on the strategy side of dealing with the prospect. If the information is not relevant to them then it is difficult to retain them on your emails, website, blogs and more.

Buyer 52

Buyer Strategy Marketing Scale 52

Hubspot Sales

AUGUST 23, 2022

Prospecting 34.75%. Pitching to prospects 35.50%. Following up cold prospects 33.25%. HubSpot and HelloSign customers can grow better together. Click here to save 20% on eligible HubSpot plans if you're a HelloSign customer. These included: Following up on sent contracts 35.92%. Product demos 33.50%.

Data 87

Data Lead Rank Hubspot Top of Funnel 87

Hubspot Sales

JUNE 8, 2020

Regardless if you are a grizzled sales veteran with decades of experience or brand new to the profession, here are some simple steps to delight your prospects. So how do you create a positive experience for your prospect during the pre-purchase phase? This leads to subtle pushes like asking for a demo before the prospect is ready.

B2B 93

B2B Ideal Customer Profile Top of Funnel Prospecting 93

Allbound

AUGUST 8, 2018

Making the decision to invest resources in starting a channel partner program can be daunting, sending even the most risk-averse entrepreneurs into a cold sweat. It can also expand your distribution channels, improve your industry knowledge, support your marketing efforts, and increase your lead generation.”.

Channels 48

Channels Benefit Scale Hiring 48

Allbound

AUGUST 8, 2018

Making the decision to invest resources in starting a channel partner program can be daunting, sending even the most risk-averse entrepreneurs into a cold sweat. It can also expand your distribution channels, improve your industry knowledge, support your marketing efforts, and increase your lead generation.”.

Channels 48

Channels Benefit Scale Hiring 48

Hubspot Sales

MAY 26, 2023

In real estate, you have to understand that prospects aren't going to appear out of thin air. This is a concept known as real estate prospecting. And in the highly competitive world of real estate, prospecting can be challenging. Prospecting should be a fundamental part of your business strategy as a real estate professional.

Real Estate 87

Real Estate Prospecting Ideal Customer Profile Social Media 87

Hubspot Sales

MAY 30, 2023

Generative AI can help sales teams sell by gathering intelligence and creating outputs that save time and personalize prospect communications. 69% believe sales pros should use AI/automation for prospecting but avoid becoming overly reliant on them. Prospect outreach (16%). Here’s what we found. Research (16%). Sound familiar?

Lead Rank 110

Lead Rank Hubspot Microsoft Lead Scoring 110

Crunchbase

MARCH 10, 2021

We are honored to feature and promote their contribution on the Crunchbase blog. Prospecting seems to be getting harder for most sales professionals. Find prospects that match your ICP with Crunchbase Pro – try it free. Why is cold outbound prospecting so hard? All is not lost, though. They’re creative. They’re fun.

Prospecting 98

Prospecting Scale Ideal Customer Profile Video 98

Hubspot Sales

AUGUST 24, 2020

While phone calls, meetings, and other familiar sales staples still have a place in the field, digital sales tactics — techniques conducted through virtual channels — have emerged and started taking up some serious space. Social media is one of the foremost channels at any digital salesperson's disposal.

Social Media 133

Social Media Webinar Metrics Case Study How To 133

MTD Sales Training

JULY 23, 2019

In a HubSpot study, LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost 3x higher than Twitter at 0.69% and Facebook at 0.77%. If it’s in the top five, it may be one of the first sites your prospect clicks on when they search you. This can open up your prospect opportunities by thousands of per cent.

Ideal Customer Profile 161

Ideal Customer Profile LinkedIn Google How To 161

Sales Hacker

APRIL 1, 2020

Chances are it was one of the millions sent through digital channels on a daily basis. I hate to break it to you, but prospects in your target accounts have the same reaction to your sales messages. The answer may lay with the channels you’re using to reach out to target accounts and contacts. So what was it? Let’s dive in.

Direct Mail 77

Direct Mail Prospecting Face-to-face Channels 77

Zoominfo

NOVEMBER 20, 2023

At this year’s INBOUND conference , HubSpot CEO Yamini Rangan said the smartest go-to-market professionals will use GenAI with one goal in mind: “To drive customer connection.” “We With Chorus AI post-meeting summary notes, prospect discovery calls can be transformed into actionable reports for marketers.

Data 130

Data Scale Lead Rank Marketing 130

Janek Performance Group

FEBRUARY 27, 2024

Our recent blog Sales Trends to Watch in 2024 examined what sales organizations should prepare for. With this, sales leaders must also enable e-commerce channels and digital tools, even in B2B sales environments. Real-Time Collaboration Tools HubSpot notes 29 percent of sales leaders prioritize collaboration.

Sales Leadership 62

Sales Leadership Face-to-face Trends Webinar Metrics 62

Hubspot Sales

OCTOBER 26, 2018

So you've done the preliminary research on a prospect and it looks like you could really help their company. Use these tips for following up with a prospect without bothering them. Choose the right channel to reach out. Use less formal channels to build rapport. Work the company, not the prospect. Be persistent.

Prospecting 111

Prospecting How To Social Media Follow-up 111

Hubspot Sales

MARCH 12, 2018

Yes, you read the title right -- I guarantee that these templates will get responses from prospects. But, compared to the overly salesy prospecting email templates most salespeople are sending, I am confident that these will work better -- or your money back. Where Sales Prospecting Went Bad. No, this isn't an infomercial.

Guarantee 145

Guarantee Prospecting Lead Rank Top of Funnel 145

Hubspot Sales

JANUARY 21, 2021

Janice Mars is the founder Principal of SalesLatitude — a consulting firm, dedicated to helping businesses focus their sales efforts on winnable deals and aligning core strengths with the right prospects. He also produces and hosts TheAlignmentPodcast.com and publishes blog content through his website. Morgan J Ingram. Jeff Davis.

Influencer 134

Influencer Twitter LinkedIn Decision Maker 134

Hubspot Sales

DECEMBER 4, 2018

It's easy to sell to prospects who are already interested in your product. But the best salespeople are distinguished from the average ones when it comes to uninterested prospects. But the best salespeople are distinguished from the average ones when it comes to uninterested prospects. How to Earn Your Prospect's Interest.

Prospecting 142

Prospecting Hiring Up-Sell Guarantee 142

Hubspot Sales

JUNE 22, 2018

Prospecting is hard for most salespeople. In fact, getting a response from prospects was identified as the hardest part of the sales process in the 2018 State of Inbound Sales Report. They are also top-notch experts at prospecting. So, without further ado, here are 45 tips on prospecting from three of my favorite sales experts.

Buyer 110

Buyer Prospecting Top of Funnel Ideal Customer Profile 110

Hubspot Sales

JULY 23, 2018

LinkedIn Prospecting Tips. Reach Out to Prospects in New Roles. See Who’s Commented On Your Prospects’ Posts. They keep their profiles in tip-top shape, look up their prospects' profiles before calling or emailing, and keep close tabs on what potential customers post in groups. How to Use LinkedIn for Sales Prospecting.

LinkedIn 145

LinkedIn Prospecting Hiring Ideal Customer Profile 145

Hubspot Sales

OCTOBER 11, 2019

When you're experiencing slow business, it can free up your time to address weaknesses and focus on prospecting and connecting with potential leads. Do they have the company size, location, and vertical of all their prospects or clients? Channel Sales Metrics. How does your sales team keep track of their prospects?

Scale 133

Scale Hubspot Buyer Persona Social Media 133

Hubspot Sales

AUGUST 2, 2020

Take what you've learned and apply it to better understand and anticipate customer and prospect behavior. In the retail example we've been running with, you might use the information about how your individual products fare with reduced pricing to selectively discount and promote the products that will appeal most to deal-hungry prospects.

Analytics 138

Analytics Tools Scale Hubspot 138

Hubspot Sales

APRIL 6, 2020

This section should include a detailed plan for how to target potential customers in order to increase awareness of your offering, such as using paid social acquisition channels, creating e-books and hosting webinars, hosting events, etc. Prospect qualification. This should be based on a prospect’s engagement history and demographics.

Webinar Metrics 121

Webinar Metrics Strategy Hiring Hubspot 121

Zoominfo

OCTOBER 18, 2022

Reputation Includes content assets such as blogs and press releases 2. This, combined with the conventional wisdom about inbound demand-generation pioneered by the likes of HubSpot as long ago as 2009, perpetuates ideas that no longer align with how companies do business. But the world has changed. “But

Lead Gen 130

Lead Gen Lead Rank Sales Qualified Lead Leads 130

Hubspot Sales

JULY 17, 2019

“Sales stack” is jargon for the technology/software salespeople need to do their jobs and communicate effectively with prospects. At HubSpot, we use the Inbound Sales Methodology to help us frame our sales process. A CRM database is software that stores information on client and prospect interactions with employees.”.

Top of Funnel 78

Top of Funnel Hubspot Face-to-face Software 78

Hubspot Sales

JUNE 16, 2020

HubSpot Sales Manager Mintis Hankerson says: "You need to understand your customer's business before you even reach out to them or draft the first email. As a sales rep the key to success is to understand how your prospect is approaching their buying process, what their intentions are, and how you can accommodate and fit into that.".

Hubspot 118

Hubspot Quota Lead Rank Lead Scoring 118

Hubspot Sales

MAY 11, 2023

In this blog post, we'll dive into what a sales blitz is, why they're important, and provide you with tips on how to not only conduct a successful sales blitz — but also how to make the most of this opportunity. Which channel do they prefer to reach your business? So, let's get started. What are their pain points and needs?

Webinar Metrics 111

Webinar Metrics Social Media Campaigns Buyer Persona 111

Crunchbase

DECEMBER 6, 2020

Trigger events help with sales prospecting by indicating the best time to sell your product or service, and can help you customize your outreach. Boost your sales prospecting with Crunchbase Pro — try it free today. Photo Credit: B2B Lead Blog. What is a sales trigger event? 10 ways to track sales trigger events.

Outsourcing Services 106

Outsourcing Services Hiring Closing Ideal Customer Profile 106