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How Leea Huffine at Atlas Copco enables the sales team | Building Modern Sellers Blog Series

Showpad

In this interview, Leea shares with us how she’s implemented marketing automation, digital deal rooms, and digital media content to support the sales team in a hybrid sales environment. . “We The biggest change was working from home—and our sales team has been most impacted by the shift.

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

In this blog post, we'll cover the following: What is a digital product? Without inventory to store, you can also avoid the additional costs of buying packaging and mailing products. Brands that already have a successful digital product can expand their digital products as their audiences grow. Why sell digital products?

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35+ Best Sales Email Templates To Close Deals

SalesHandy

Sales email templates work as a great time-saving blessing when one has to send similar emails to multiple recipients who are in different stages of the sales funnel. Only 30% of emails get opened across all industries, making it important to write a compelling sales email that prompts a click.

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3-Step Guide: How to Create Your Ideal Customer Profile (ICP)

Sales Hacker

Building an outbound sales strategy can be challenging. Keep reading for an in-depth guide on creating your ideal customer profile, including an ideal customer profile template, how to identify your ideal customer, and a simple three-step process for creating an ideal customer profile. The best place to start?

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How to create an effective sales plan: Tips and examples

PandaDoc

A sales plan is a roadmap that outlines your business’s strategy for selling its products or services. Acting as an essential tool for businesses of all sizes and in all industries, a robust sales plan helps to identify sales goals, target markets, and sales tactics to achieve those goals. What is a sales plan?

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7-Step DIY Data Segmentation For Account-Based Marketing

Zoominfo

A bit further on, as part of your ABM strategy , you’ll fully recreate the journey for these companies – and identify key points where the marketing and sales processes made progress. You can break out different personas in any combination you like; it’s helpful to start with a few personas such as the ones below and expand from there.

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How to plan content for B2B brands in 4 easy steps

Nutshell

Typically, B2B marketing will focus on logical and process-driven buying decisions, as the products or services are marketed towards an entire organization. This can be something like, “I need a sales software that can help me design my sales process and offers automation.” What are their primary concerns?

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