Partners in Excellence
OCTOBER 30, 2020
It’s customers prospecting–looking for solutions to their problems. I can see them harvesting email addresses from all sorts of sites, so they can broadcast to sales people. But customers have an analog to what we do in prospecting. Customers prospect very differently than sales people do. They search the web.
SBI
FEBRUARY 25, 2020
What Your CMO Doesn’t Know About Customer Advocate Programs. I’m always fascinated that customer advocate programs (CAP) are rarely in the various pundits’ priority lists, at least explicitly. The anticipated priorities in 2020, for instance, include some form of: Deepen customer knowledge through advanced analytics.
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Cience
OCTOBER 27, 2020
Don’t get me wrong, I do like all these channels to generate demand and leads. This is where a multi-channel, highly targeted outbound campaign can spur new growth with new logos of your best-fit clients. But outbound is back, and the right multi-channel strategy is the ticket to accelerate and scale growth.
Sales Hacker
MARCH 23, 2023
As a seller, your success rests in your attitude: your complete conviction that your solution is the best in the world for your customer. It’s important to put your self-interests aside and be mentally ready to serve that potential customer. 5 min read ) 6 tips to channel conviction and the right attitude in sales 1.
BuzzBoard
OCTOBER 6, 2023
Today’s highly competitive business landscape is constantly pushing sellers to look for innovative ways to stand out and engage their customers effectively. Because evidently, customers expect and need way more than just a templatized solution, which is merely a half-hearted, inert approach in the present context.
Partners in Excellence
DECEMBER 6, 2022
To reach and engage them, we have to leverage multiple channels of engagement. Phone, email, social, texts, and other channels must be leveraged simultaneously to provoke a prospect–even a customer to respond. Related Posts: Standing Out When The "Well Is Poisoned" "Touching The Customer 1 Time, Annoying Her 6 More Times!"
Sales Hacker Training
MARCH 23, 2023
As a seller, your success rests in your attitude: your complete conviction that your solution is the best in the world for your customer. It’s important to put your self-interests aside and be mentally ready to serve that potential customer. 5 min read ) 6 tips to channel conviction and the right attitude in sales 1.
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