Sat.Jun 10, 2023 - Fri.Jun 16, 2023

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The 7-Step Formula to Maximize Your Team’s Potential in Turbulent Times

Sales and Marketing Management

How do you balance maintaining sales momentum while projecting strength and galvanizing your troops to do the right new things to drive more revenue? These seven pillars will guide your way. The post The 7-Step Formula to Maximize Your Team’s Potential in Turbulent Times appeared first on Sales & Marketing Management.

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Balancing Traditional Selling vs. The Modern Sales Approach

Vengreso

There are many misconceptions about modern selling. Some sales leaders immediately disregard the principles, claiming it is just another buzzword. Others are caught in the constant grind of achieving quota and cannot fathom trying to implement a new sales plan. And while there are others who understand the benefits of a modern sales approach, they are unable to secure executive buy-in, and therefore struggle to enforce the techniques with their team.

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The Most Important Sales Skills You Must Master NOW

Marc Wayshak

Effective selling ultimately comes down to a few key sales skills. By having the right skillset , salespeople can significantly increase both their sales and their take-home income. I see it all the time: Salesperson One is selling without important sales skills, just getting by , while Salesperson Two has mastered those skills… and is ultimately able to make more money and live the lifestyle they actually want.

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Use Music to Understand the 12 Criteria Prospects Use to Buy from Salespeople

Understanding the Sales Force

Yesterday, while watching our son play in a summer collegiate baseball game, I missed a step and tumbled all the way down the bleachers. Isn't that a great analogy for what happens when you miss, or skip a crucial step in the sales process? More than half of all salespeople are missing and skipping important milestones in the sales process each and every day and their egos get more bruised from failing to close those opportunities than my body got bruised from my not so thrilling adventure to th

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Revenue Leakage: The Invisible Enemy Polluting Your Pipeline

Sales and Marketing Management

Countless invisible weak points may exist within your sales process that must be fixed or you will continue to lose revenue. The post Revenue Leakage: The Invisible Enemy Polluting Your Pipeline appeared first on Sales & Marketing Management.

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Leading Sales Teams Through a Challenging Economy

Force Management

Changing course to weather the economic storm is a little like other initiatives that require leader visibility. To pivot successfully, you’ll need to rally the troops and build buy-in around the shifted approach. But unlike a launch, your plan for steering the ship through choppy waters comes with added background noise. Tightened budgets, longer sales cycles, and “not right now”. the realities of today’s market can take a toll on morale.

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What Sales Managers Get Wrong

Shari Levitin

Diego, a trained scuba instructor, fled Argentina for Cancun in his mid 30’s to create a better life. He landed a job at a lush eco-resort and quickly became the busiest dive instructor on the peninsula; because, unlike any other guide, he prospected for new business (would be divers) at the pool and in the cafes. It wasn’t long before the Director of Marketing of the hotel and real estate division offered him a job as an appointment booker (SDR), where he quickly made five times the money he ma

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Are You Ready to Increase Your Results?

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Are You Ready to Increase Your Results? As we progress throughout our careers, we experience the ups and downs of business and sometimes take it very personally. We begin to question whether we belong in any business and why we can only be successful as we believe others to be. Talent in a specific field is the core focus of our events.

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How AI Helps With Sales Prospecting

Hubspot Sales

85% of salespeople using AI/automation agree it makes their prospecting efforts more effective. As prospecting is an extremely critical step in the sales process , adopting AI to help with your processes is worth considering. Read on to learn more about using AI for sales prospecting and specific use cases for generative AI. AI for Sales Prospecting Salespeople that responded to our recent AI survey said they use AI/automation in prospecting for: Lead scoring and qualifying leads Writing prospec

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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How B2B Brands Are Using Their Unique Selling Proposition to Boost Marketing Campaigns

Sales and Marketing Management

In a crowded and competitive B2B sales environment, it's not enough to offer great products or services. Your unique selling proposition makes your company more distinctive, memorable and appealing to the target audience. The post How B2B Brands Are Using Their Unique Selling Proposition to Boost Marketing Campaigns appeared first on Sales & Marketing Management.

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Identifying Sales Coaching Needs: An Analysis EVERY Company Should Execute

Anthony Cole Training

Regardless of the current state of affairs, GREAT organizations go through a constant assessment of where they are. They look at lagging metrics, leading metrics, and success metrics. They consider that data to help them identify the answer to these three questions.

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Use Music to Understand the 12 Criteria Prospects Use to Buy from Salespeople

Understanding the Sales Force

Yesterday, while watching our son play in a summer collegiate baseball game, I missed a step and tumbled all the way down the bleachers. Isn’t that a great analogy for what happens when you miss, or skip a crucial step in the sales process? More than half of all salespeople are missing and skipping important milestones in the sales process each and every day and their egos get more bruised from failing to close those opportunities than my body got bruised from my not so thrilling adventu

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Fast, Efficient, Productive: 5 Takeaways for GTM Growth

Zoominfo

Last week, ZoomInfo co-hosted an event with Bain & Co. at Forrester’s B2B Summit North America. Our session included go-to-market efficiency insights from ZoomInfo CEO Henry Schuck and CMO Bryan Law, as well as Bain Partner Mackenzie Bushy and Dell SVP of Global Sales Operations Prabha Ramakrishnan. Here are some of the most important takeaways from the discussion, including essential research on effective go-to-market tactics and the results of our “speed to lead” experiment. 1.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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Getting More Sales from Your Funnel

Sales and Marketing Management

There are ways to close more sales that don’t involve a hard sell or deep discounting. The post Getting More Sales from Your Funnel appeared first on Sales & Marketing Management.

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3 Ways Data Visualization Can Improve Sales Analysis

Membrain

Data visualization is a powerful tool for sales leaders and professionals to improve analysis and decision-making. From prospecting more effectively to understanding your pipeline and seeing where your greatest account opportunities lie, the ability to take bare numbers and make them visual can make the difference between stagnant results and continually improving performance.

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Nutshell Announces Audit Log

Nutshell

Having oversight into your team’s actions in Nutshell is crucial for tracing how your company data is handled. The solution to uncovering your team’s actions is Audit Log, Nutshell’s newest feature. Audit Log is available to admins on Nutshell Enterprise plans and allows you to see the actions users in your business have taken with your company’s CRM data, including logins, bulk edits, and exports.

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Leading Sales Teams Through a Challenging Economy

Force Management

Changing course to weather the economic storm is a little like other initiatives that require leader visibility. To pivot successfully, you’ll need to rally the troops and build buy-in around the shifted approach. But unlike a launch, your plan for steering the ship through choppy waters comes with added background noise. Tightened budgets, longer sales cycles, and “not right now”. the realities of today’s market can take a toll on morale.

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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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Priming the Pump Through Channel Sales Training

Sales and Marketing Management

Training your channel partners can increase market penetration, improve customer satisfaction and enhance the relationships that are vital to your go-to-market strategy. The post Priming the Pump Through Channel Sales Training appeared first on Sales & Marketing Management.

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The Art and Science of Complex Sales Podcast

Membrain

In the latest episode of the Art and Science of Complex Sales podcast, Paul Fuller interviews Pete Evans, Head of Sales EMEA and Certified Coach of Emerse Group Limited, to explore essential fundamentals and foundations for salespeople.

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Everboarding: The Onboarding and Training Approach of the Future

Allego

This article originally appeared in Talent Management. Sales reps forget 70% of training within a week and 87% within a month, Gartner research found — a concerning statistic for companies trying to train employees. Fortunately, bite-sized learning counteracts the brain’s natural forgetful tendencies. Organizations should abandon the conventional one-time teaching sessions and adopt a culture of learning to support and enable their staff through their entire tenure.

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Why They Don’t Buy — From YOU!

Grant Cardone

Customers purchase products every day — their morning coffee, gas, and groceries to name a few. There is no shortage of spending. So as a salesperson, you can’t help but wonder why they don’t buy from YOU… In this article, I’ll answer that question and tell you what you can do about it. Tell me […] The post Why They Don’t Buy — From YOU! appeared first on GCTV.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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AI in B2B Sales: How It’s Used and It’s Biggest Benefits [New Data]

Hubspot Sales

As with all fields, AI is transforming sales. Salespeople are leveraging tools that streamline processes, save time, and create a more personalized experience for leads. In this post, learn more about how B2B salespeople leverage AI, and how you can adopt it into your processes. Table of Contents How do B2B salespeople feel about AI? Top Ways B2B Sales Teams Are Using AI/automation Tips for Building a B2B Sales AI Strategy The Future of AI in B2B Sales How do B2B salespeople feel about AI?

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A Weekend Challenge: Try Something New!

Partners in Excellence

Over the past week or so, I’ve been writing a lot about our commitment to the status quo. How we seem to continue to do the same things, over and over, even when they are failing. I’ve written about how we are trapped in “business as usual.” I’ve gotten some questions, “Dave, how do we change, what should we do? There are so many things we need to address, where do we start?

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Making The Switch To A Sales Career

Sales Gravy

Transitioning Into A Career In Sales In this episode of the Sales Gravy Podcast, Art Munin, Ph.D. from Liaison International joins guest host Gina Trimarco, Sales Gravy Master Trainer and Director of Coaching Programs, after impressively pitching himself with a Bonjovi guitar serenade. They delve into the topic of salespeople transitioning from non-sales careers later in life, and explore a shared passion for the arts and how it influences sales success.

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Do You Want To Improve Payroll In Your Business For 2023?

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Do You Want To Improve Payroll In Your Business For 2023? Payroll is an integral part of any business, and it’s paramount that you get it right for the well-being of your employees. Overpaying, underpaying, or simply not paying at all can make for an undesirable and memorable conversation that can impact your employees’ loyalty to the company.

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Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

Niche markets represent a huge opportunity for the financial services industry in America. From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. How can you better connect with these consumers?

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Fix Your Sales Process by Asking This One Question

Sales Hacker

I hear this a lot from business leaders — and it’s always kind of sheepish: “Chris, how do we actually make a sales process?” And I get it. Sales processes don’t just happen. They don’t just appear out of thin air. Instead, growing companies realize that they don’t actually have a sales process in place, so they either let their sales reps do their own thing — or they cobble something together that pleases no one.

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What Does Your Customer Care About?

Partners in Excellence

Pop Quiz time…… Put everything away, pull out a pen/sheet of paper, open a blank document on your computer, or open the notes app on your phone. Answer this question, you have 90 seconds: What does your customer care about? What are the top 3 things that matter to them? (For extra credit points, write down why) Tick…… Tick… Tick… Time’s up, put down your pens, fingers off the keyboard.

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The "Golden Talk-Listen Ratio" and How It Will Help Close More Sales

The Center for Sales Strategy

Good salespeople know that you can’t close a deal without the prospect feeling good about it. What is not as obvious is that what they feel has more to do with what they say than with what you tell them. Why? Because what they really need is to feel understood, listened to, and reassured. And to do that, you have to actually listen to them. How much is too much talking versus too much listening?

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