Fill the Funnel

APRIL 3, 2015

For example, email marketing is a powerful tool to help you connect with your prospect and sell your products or services. Let’s take a quick look at an example. Case studies can provide a clear vision for prospective customers as to how you can guide them to the solution to their needs. What Is a Case Study?

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Case Study Study Top of Funnel Engineering 48

Fill the Funnel

SEPTEMBER 12, 2012

TimeTrade solves one of the biggest nuisances and time drains in every salesperson’s week – the back and forth email and phone-tag scenario to simply set an appointment with a client or prospect. Here is an example of one of the appointment settings that I have set up.

Tools 121

Tools Top of Funnel Ideal Customer Profile Call-back 121

Fill the Funnel

SEPTEMBER 17, 2013

How do you know how you compare to your competitors from your prospective customers view? A clear path to connect with more prospects will be laid out with the facts, rather than your gut or filtered feedback. Market Landscape Example. How effective is your marketing? How do you know?

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Top of Funnel How To Social Media Competition 127

Fill the Funnel

MAY 8, 2014

When you place your focus on closing the current deals, you are not spending time on prospecting and moving fresh leads further into your sales funnel. Qualify and/or re-qualify your prospects. This can take the focus away from what got you those opportunities in the first place – leads and business development activity.

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Tools Top of Funnel Social Media Sales Qualified Lead 129

Fill the Funnel

SEPTEMBER 14, 2012

It is also a great way to learn what prospects are thinking about on a particular topic or product. An example of InboxQ in use by a technology sales person: You sell PC Hardware, and have an offering in the newest hot category of portable devices called Ultrabooks.

Twitter 115

Twitter Campaigns Ideal Customer Profile Collateral 115

Fill the Funnel

APRIL 21, 2011

In the post I shared some real-life examples of what I have been finding within sales organizations. By far the most use salespeople and companies are getting from social media is in the area of prospecting–finding new prospects to contact using traditional means, not in making sales.

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Social Media Media Hiring Survey 91

Fill the Funnel

SEPTEMBER 25, 2012

Example of my first use of Powtoon to promote Woosh!: Grab Your Prospects by the Eyeballs. This isn’t drawing, rather it is cartoon-like animations and graphics. Powtoon is one of those services that provides an easy, intuitive platform to create a compelling, animated video message without even using a video camera.

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Social Media Video Distribution Top of Funnel 122

Fill the Funnel

SEPTEMBER 13, 2012

If you are a reasonably active Twitter user, you are sharing valuable content and creating your own ideas that your customers and prospects can benefit from. Twylah is an excellent example of a web tool that does all the tech work in the background for you. but do not have the time or inclination to delve deeply into the technology.

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Top of Funnel Twitter Funnel Social Media 117

Fill the Funnel

SEPTEMBER 16, 2013

Each of these examples has powerful implications to your daily activity and success, whether in sales, business development, recruiting or marketing. Set-up your three most important prospects and/or customers as company alerts. Select that person and OFunnel will notify you every time that person makes a new connection.

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Networking LinkedIn Demand Generation Targets Google 115

Fill the Funnel

FEBRUARY 4, 2013

They were: Jigsaw – to capture the email and phone number of the prospects in my territory. InsideView – to monitor the activity and changes within each of my prospect companies. LinkedIn – to complete both the Buyer Profile and the Company Profile of all of my prospects and customer.

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Jigsaw InsideView Top of Funnel Ideal Customer Profile 101

Fill the Funnel

FEBRUARY 21, 2012

It is also a great way to learn what prospects are thinking about on a particular topic or product. An example of InboxQ in use by a technology sales person: You sell PC Hardware, and have an offering in the newest hot category of portable devices called Ultrabooks.

Twitter 95

Twitter Tools Campaigns Ideal Customer Profile 95

Fill the Funnel

SEPTEMBER 23, 2013

Here is an example of the old way we captured our ideas and brainstorms and how they look when doing the same thing with Scapple: (Click to Enlarge). Consider the impact of including your Scapple creations in your proposals, project documents and presentations for your customers and prospects. Connect notes using drag and drop.

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Tools Top of Funnel Proposal Engineering 115

Fill the Funnel

JANUARY 27, 2015

Here are some examples from Yesware to get you started: 7 Scientifically Proven Ways To Write Emails That Get Replies – Tried and true emails used by Yesware’s own sales team, explaining the science behind their success. Some examples of messages that will help you get the response you’re looking for. Try these templates.

Social Media 48

Social Media Top of Funnel Face-to-face Twitter 48

Fill the Funnel

JANUARY 27, 2015

Here are some examples from Yesware to get you started: 7 Scientifically Proven Ways To Write Emails That Get Replies – Tried and true emails used by Yesware’s own sales team, explaining the science behind their success. Some examples of messages that will help you get the response you’re looking for. Try these templates.

Social Media 48

Social Media Top of Funnel Face-to-face Twitter 48

Fill the Funnel

NOVEMBER 30, 2011

Professionals of every type-including your prospective buyers-are migrating in droves to social media to find solutions. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. The authors make the bold claim: “Cold-calling is history-your future is in Social Media!”

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Social Media Media Top of Funnel Face-to-face 134

Fill the Funnel

DECEMBER 3, 2012

This is an example of a book where the lines between marketing and selling become very fuzzy. Author Viveka von Rosen delivers her extensive knowledge of LinkedIn in a fresh voice, using real-world examples that we can all relate to. The Essential Handbook for Prospecting and New Business Development. Simplified.: Simplified.

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Face-to-face Top of Funnel Call-back Social Media 132

Fill the Funnel

JANUARY 13, 2016

Here is an example that I hope you will take advantage of. Take a look and see if any of these common deadly sales sins could be relegating you or your sales team to nothing more than vendor status in the eyes of your prospects. Changing your view and perspective can yield surprising results. Jeb Blount.

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eBook Webinar Metrics Top of Funnel Cold Calling 48

Fill the Funnel

JANUARY 25, 2011

Why would any sales rep make the decision to be invisible to customers and prospects? My observation: They are invisible to a majority of their prospects. Example: If you are selling to healthcare, why are you not a member of the HIMSS Group on LinkedIn? Are you waiting for your company to provide training for you?

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Ideal Customer Profile Top of Funnel LinkedIn InsideView 97

Fill the Funnel

SEPTEMBER 9, 2010

as an example. Here are some examples of where and how to use your new capability: Links posted to social networks. Emails to prospects and clients. I selected.sh because of the hint of “shortener” , but there are many others to consider. Be creative. A good tutorial is provided on the site. Advertising links.

Maximizer 97

Maximizer Ideal Customer Profile Twitter Top of Funnel 97

Fill the Funnel

JUNE 2, 2011

Your prospects/customers will not respond to this worn out approach, and your employees also expect a new approach. Here is a brief explanation and example for each category: Aggregate: Aggregation tools are those that gather information from multiple online sources and combine or “aggregate” them into one screen. Collaborate.

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Tools Scale Jigsaw Top of Funnel 79

Fill the Funnel

SEPTEMBER 20, 2016

Books like High Profit Prospecting , New Sales. Simplified , The Only Sales Guide You’ll Ever Need and The Perfect Close are all examples of the books that you must be reading right now. There are truly innovative thinkers that are delivering honest, direct and blunt guidance that you can benefit from immediately. No excuses.

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Company Hiring Top of Funnel Funnel 48

Fill the Funnel

SEPTEMBER 30, 2010

They deliver a tool that can provide confidence that you understand your client/prospect’s background, history, interests and more. An example of the value that can come from this unique combination of data is using one of the surprises I found when first looking through a dossier. Simple and efficient.

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Ideal Customer Profile Customer Twitter Skype 103

Fill the Funnel

MAY 4, 2011

Using MailChimp as an example for this post, allow me to lay out my recommendations for you to capture a greater number of possible leads in an easy, automated way using web tools. When you are making a presentation to a group larger than 3-4 people, use a web tool to have each attendee “sign-in” when they come into the room.

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Opportunity Ideal Customer Profile Constant Contact Social Media 110

Fill the Funnel

OCTOBER 10, 2013

It not only gets a proposal that you will be proud of into the hands of your prospect, it also gives you all the other tools that your big company competitor probably already has at her disposal. How do I keep track of my proposals once delivered to the prospect? How do I keep track of my proposals once delivered to the prospect?

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Proposal Top of Funnel Small Business Small Business 120