article thumbnail

The B2B Marketer’s Guide to Measuring Social Media ROI

Zoominfo

Compared to its humble beginnings, social media marketing has become a staple in the B2B community with more than $5.4 billion spent on social marketing efforts in the United States alone in 2016 ( source ). However, 14% of B2B companies still refuse to participate in social media initiatives.

article thumbnail

How to Create Engaging Content for a Small Business’s Social Media Channels?

BuzzBoard

One method to accomplish this is through the use of online channels such as social media. Social media platforms offer insights about your audience’s demographics, hobbies, and online behaviors, enabling you to produce engaging content targeted and relevant to small businesses.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Stunning Social Media Automation Services To Use in 2021

Pipeliner

Did you know that over 2020, the number of active users in social networks has increased by 13% (490M)? It is, and to do that easily, you can use high-quality social media automation tools and services. This will help you to automate social media marketing for your brand. Read on to choose one for yourself.

article thumbnail

5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

If one of your goals in 2021 is to grow your online sales, you’re not alone. If you’re not sure who your core audience is, try using Google Analytics to see who’s already visiting your site and buying your products/services. Make each piece of content valuable to your audience (read: not just sales copy). Never fear.

article thumbnail

7 Creative Ways to Bring in More Sales Online

Pipeliner

If you’re running an online business, you know the drill: more sales equals more success. But since everyone is fighting for attention online, how do you actually stand out and get those sales numbers climbing? This guide shares seven ways to creatively increase online sales while keeping your profit margins unharmed.

article thumbnail

The Best Software for SMBs: What’s in Your Tech Stack?

Nutshell

It can help nurture prospects, increase sales, and improve customer experience. out of 5 stars Monday.com Sales CRM Starts at $12 per seat per month (14-day free trial available) Flexibility and customization 4.7 Reporting and analytics : Nutshell helps you forecast your sales and track your leads, sales, team performance, and more.

article thumbnail

What Digital Marketing Certifications Should I Have to Sell to Small Business?

BuzzBoard

Leading the way is Google’s Digital Marketing Course. Renowned as one of the best free digital marketing certifications, this course includes everything from mobile marketing to social media. Lastly, the Social Media Marketing Certification from Hootsuite Academy is another critical asset.