Remove Incentives Remove Margin Remove Marketing Remove Positioning
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Juuust right incentives

Sales and Marketing Management

Author: Tim Houlihan Sales leaders are always trying to figure out how to get the most out of their reps at the lowest cost, and incentives are excellent at revealing that sweet spot. Finding the sweet spot for an incentive is like how Mama Bear’s porridge was juuust right. The best duration of an incentive is no longer than 90 days.

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Juuust right incentives

Sales and Marketing Management

Author: Tim Houlihan Sales leaders are always trying to figure out how to get the most out of their reps at the lowest cost, and incentives are excellent at revealing that sweet spot. Finding the sweet spot for an incentive is like how Mama Bear’s porridge was juuust right. The best duration of an incentive is no longer than 90 days.

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The Pros and Cons of Different Sales Compensation Plans

Janek Performance Group

With salary, commission, bonuses, and other incentives, sales professionals often have options and feel in control of the compensation they receive, which can be great for motivation and fulfillment. In some instances, salary-only sales can be positioned as a more “transparent” marketing differentiator.

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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

At Innovaxis Marketing, e-commerce for our B2B clients has risen from 5% to 15% or more of total sales. Without e-commerce, B2B marketers miss opportunities to sell outside their geographical area, expand into new markets and appeal to the increasing number of engineers, purchasing agents and others who want to buy without human interaction.

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How to Maximize CRM Return on Investment

Pipeline

This blog will answer this question along with some other topics about CRM ROI, namely how to calculate the ROI, some basic sales and marketing KPIs to consider, and three effective ways to maximize your CRM return. The data above shows that Pipeline CRM’s clients experienced positive changes in their sales books. million annually.

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This Year’s Most-read Articles on Distribution Pricing Journal

Distribution Pricing Journal

It’s been a year of dynamic shifts, evolving markets, and new challenges in the ever-complex world of distribution pricing. Understanding the pricing strategies of competitors can provide invaluable information about the market and how to best position one’s offerings. Can AI help strengthen my team’s analytical abilities?

Journal 52
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Managers in the recovery can focus on change

Sales and Marketing Management

Sales managers are in a unique position to create a clean slate during the recovery because nearly everyone is. It’s easy to be stuck on the regular metrics: sales volume, gross margin or profit, number of pounds/boxes/crates of specific products. Try measuring new things and offer rewards (as incentives) for processes and learning.

Margin 156