Anthony Cole Training

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How a Pickup Truck Relates to Driving Sales Growth in 2020

Anthony Cole Training

In this blog post, we compare an IH 1210 pickup truck to driving revenue growth within your sales organization. Like an engine that needs three things to run, your sales organization also needs three things to run.

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How Strong are Your People at Sales Negotiation?

Anthony Cole Training

Oftentimes, sales negotiation tactics seem to be related to price – giving or getting the best rate or fees for a product or service. As a verb, negotiate means to move through in a satisfactory manner. In the world of selling, both of those definitions are relevant and important. We call them the 3 Immutable Truths:

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Implementing Core Sales Values to Help Your Sales Culture | Increase Sales 2020

Anthony Cole Training

In the 2nd post in our "2020: The Year for Sales Growth" blog series, our Founder and CLO Tony Cole, discusses the importance of maintaining core sales values within an organization, how these values relate to organized sports, the erosion of these said core values, and the impact they have (or can have) on your attempt to grow your sales organization (..)

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Practice Schedules: A Perfect Sales Productivity Tool

Anthony Cole Training

I started this series of articles by relating my experience coaching football to selling. It is my goal now each week to focus in on one of the 9 football related tools that can be applied to selling.

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Motivating Salespeople Involves Knowing Them

Anthony Cole Training

How well can you relate to the following situations: producers not meeting sales expectations, there aren't enough opportunities in the pipeline, too few of the people are carrying the sales production load for the entire team?

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Do You Have a Recipe for Sales Management Success?

Anthony Cole Training

I often tie sports stories, analogies and themes to sales and sales management, and I generally have at least one in the crowd that doesn’t/cannot relate because they have not played sports or are just simply not into sports. I love to cook (and eat) and I love selling and coaching sales management.

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"American Icon" Has It Right for Sales Managers

Anthony Cole Training

54% through the book (Location 3908 vs. page number), I read the following regarding negotiations between Mulally and the UAW union negotiator, Ron Gettelfinger: “Like everything else, labor relations were all about teamwork for Mulally. Great stuff, this technology thing. To him, both sides were in it together.