Differences Between Selling to Women vs. Men (Yes, Gender is a Factor)
Zoominfo
APRIL 13, 2020
Are there differences in selling to women vs. men in B2B sales? In partnership with leading sales linguist Steve W. Isn’t it all the same? If that’s the mentality you’ve adopted, it might be time to rethink. Martin, ZoomInfo surveyed 350+ B2B buyers, and we put this question to the test.
Let's personalize your content