solutions marketing-insights 
SBI Growth
NOVEMBER 21, 2023
Based on SBI’s survey data, revising how productive their go-to-market (GTM) teams are and finding solutions to raise that benchmark is what’s going to make the difference here.
Steven Rosen
AUGUST 2, 2021
The solution is simple yet complicated: Leveraging external support or networking with other sales executives to help develop new strategies and tactics opens a whole kettle of trouble. Marketing Executive Gets It. In comparison, when faced with the same challenges, marketers will bring in an outside advertising agency.
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SBI Growth
NOVEMBER 9, 2023
Based on SBI’s survey data, revising how productive their go-to-market (GTM) teams are and finding solutions to raise that benchmark is what’s going to make the difference here.
Zoominfo
FEBRUARY 27, 2021
Manual sales prospecting and lead generation doesn’t get your sales and marketing teams where they need to be for their quotas — and it wastes time. But with hundreds of sales intelligence tools on the market, which ones are right for your teams? ZoomInfo is a cloud-based suite of numerous solutions for sales and go-to market teams.
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Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.
SMEI
JANUARY 13, 2024
. “As a community, we can come together and learn to adopt AI tools to be better contributors as sales and marketing professionals. ” -Willis Turner, President & CEO, SMEI Learn More About Sales & Marketing AI Vanguards! These tools can provide insights that lead to more creative and effective customer solutions.
Smooth Sale
JANUARY 29, 2024
Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. However, email marketing can be a far more invaluable tool, raising the issue that it is always best to examine all perspectives upfront. Email marketing works well for almost every part of the funnel.
Advertiser: ZoomInfo
Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. More organizations are investing in B2B sales and marketing intelligence solutions.
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Trying to communicate the value of their solution in a way that meets buyers’ wants, needs, and expectations, all while meeting their own goals and those of their organization, can sometimes seem nearly impossible. Our research uncovered five key insights into what you can do today. For a buyer-facing team, the struggle is also real.
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It also provides valuable insights into customer behavior, which can be used to target the right prospects and close deals faster. By investing in workflow and CRM automation solution, businesses can increase sales efficiency, improve customer satisfaction, and ultimately drive revenue growth.
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Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.
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