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VIDEO SALES TIP: Why You Need a Segmented Prospecting Strategy

The Sales Hunter

Do you prospect the same way, with the same strategy, no matter who you are trying to reach? If you really want to be successful (which I can only assume you do), then you need to customized your prospecting strategy depending on the industry or type of prospect you are […].

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Don’t Miss This Event: The Gatekeeper Died

No More Cold Calling

Register for Back in The Black Sales TV—first episode on January 19. The Gatekeeper Died: Why That’s a Good Thing” is the topic for my new, monthly, live Sales TV Show on the Sales Experts Channel. Actually, it’s more like Talk Radio, but on video. Why am I doing a monthly Sales TV Show? Always free.

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How To Make a Cold Email Cadence Feel Like a Conversation

Autoklose

How long should you wait between emails? Aim for as many as 30 touches — a combination of LinkedIn connection requests, emails, and video or voice messages— over a few weeks. Be sure to segment your email list first! You might be surprised at the conversion potential of a simple feedback request.

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The Difference Between Point-In-Time Data and Live Data

Zoominfo

Live data is continuously updated to ensure you get the most accurate account and contact information to grow your business. Conversely, point-in-time data leaves sales and marketing professionals with inaccurate data, causing issues with go-to-market strategies and individual prospect outreach. Live data is up-to-date.

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What is Lead Nurturing, and How Can It Help You Get More Deals?

Nutshell

Qualifying leads before sending them through to your sales team lets you learn more about your prospects and build deeper connections with them, which often results in more deals. We’ll also delve into the best practices associated with nurturing leads to give you the edge. DOWNLOAD Ready to become a better sales leader?

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The Anatomy of a Perfect Sales Email, According to Experts & Data

Hubspot Sales

The last thing you want from a sales email is sleazy, spammy… or even sales-y copy. That might sound counterintuitive, but I interviewed Yuval Ackerman , email strategist, who shared her top tips for writing sales email marketing that don’t give you the ick! Gaudio’s sales emails receive: 36.3%

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What is a landing page and why does your marketing campaign need one?

Nutshell

So, what is a landing page, and how do you incorporate it into your overall marketing strategy? In this article, we’ll break down everything you need to know about landing pages, including why they’re important and what you should do to ensure your landing page is a success.